BILL ANALYSIS                                                                                                                                                                                                    Ó



                                                                  SB 658
                                                                  Page  1


          SENATE THIRD READING
          SB 658 (Negrete McLeod)
          As Amended  July 7, 2011
          Majority vote 

           SENATE VOTE  :23-14  
           
           BUSINESS & PROFESSIONS        9-0                   
          APPROPRIATIONS      17-0        
           
           ----------------------------------------------------------------- 
          |Ayes:|Hayashi, Bill Berryhill,  |Ayes:|Fuentes, Harkey,          |
          |     |Allen, Butler, Eng,       |     |Blumenfield, Bradford,    |
          |     |Hagman, Hill, Ma, Smyth   |     |Charles Calderon, Campos, |
          |     |                          |     |Davis, Donnelly, Gatto,   |
          |     |                          |     |Hall, Hill, Lara,         |
          |     |                          |     |Mitchell, Nielsen, Norby, |
          |     |                          |     |Solorio, Wagner           |
          |-----+--------------------------+-----+--------------------------|
          |     |                          |     |                          |
           ----------------------------------------------------------------- 
           SUMMARY  :  Requires funeral establishments that maintain an 
          Internet Web site (Web site)  to make their general price list 
          (GPL) available on its Web site, as specified, by January 1, 
          2013.  Specifically,  this bill  : 

          1)Requires each licensed funeral establishment that maintains a 
            Web site to post their GPL, pursuant to federal rule, via a 
            link from the home page of the Web site, and a statement that 
            the GPL is available upon request.

          2)Exempts the funeral establishment from the above requirement 
            if the funeral establishment posts on its Web site home page 
            the words "price information," or a similar phase that 
            includes the word "price," with a link that leads to the 
            funeral establishment's GPL.

          3)States that nothing in this bill shall be construed to affect 
            an establishment's obligation under federal or state law 
            effective prior to January 1, 2013.

          4)Makes technical changes.

           EXISTING LAW  :








                                                                  SB 658
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          1)Regulates licensed funeral establishments and requires that 
            they be operated by a licensed funeral director.

          2)Requires a funeral director to provide to any person, upon 
            beginning discussion of prices or of the funeral goods and 
            services offered, a GPL containing the price for professional 
            services, as specified.

           FISCAL EFFECT  :  According to the Assembly Appropriations 
          Committee, potential minor non-reimbursable local costs for 
          investigation and prosecution of violations, potentially offset 
          by fine revenue.

           COMMENTS  :  Funeral establishments are regulated in California by 
          the Cemetery and Funeral Bureau (Bureau) under the Department of 
          Consumer Affairs.  The Bureau states, "The death of a loved one 
          is one of the most traumatic experiences any of us will ever 
          have ?  By asking the right questions, comparing prices and 
          services, and making informed decisions, you can make 
          arrangements that are meaningful to your family and control the 
          costs for yourself and your survivors."

          To ensure fairness and accuracy in shopping for an expensive 
          service in emotional circumstances, the GPL required by Federal 
          Trade Commission (FTC) Funeral Rule since 1984 requires a 
          detailed, written price list be given to anyone who asks for the 
          list in person:

          "The request for Ýpricing] information does not have to come 
          from a consumer or someone who wants to make funeral 
          arrangements now or in the future.  You must give a ÝGPL] to all 
          persons who inquire about funeral arrangements.  This may 
          include competitors, journalists, and representatives of 
          businesses, religious societies, government agencies, or 
          consumer groups."

          California law largely reflects the FTC Funeral Rule by 
          requiring the funeral establishment to give its GPL to those who 
          inquire about funeral arrangements, as well as requiring the 
          funeral establishment to give a casket price list when an 
          individual asks for casket information in person.  Both the FTC 
          Funeral Rule and California law require that prices must also be 
          quoted over the phone.








                                                                  SB 658
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           Analysis Prepared by  :    Rebecca May / B.,P. & C.P. / (916) 
          319-3301 


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