BILL ANALYSIS                                                                                                                                                                                                    Ó



                                                                  SB 1170
                                                                  Page  1

          Date of Hearing:   July 3, 2012

                           ASSEMBLY COMMITTEE ON JUDICIARY
                                  Mike Feuer, Chair
                      SB 1170 (Leno) - As Amended:  May 1, 2012

                                  PROPOSED CONSENT

           SENATE VOTE  :   38-0
           
          SUBJECT  :   SENIOR INSURANCE

           KEY ISSUE  :  IN ORDER TO PROTECT SENIOR VETERANS FROM REPORTED 
          INSURANCE SCAMS, SHOULD VARIOUS RESTRICTIONS BE PLACED ON HOW A 
          FINANCIAL AGENT MAY APPROACH POTENTIAL SENIOR CLIENTS?

           FISCAL EFFECT  :  As currently in print this bill is keyed fiscal.

                                      SYNOPSIS
          
          This non-controversial bill, sponsored by California Advocates 
          for Nursing Home Reform (CANHR), seeks to establish important 
          consumer protections for seniors who reportedly are being 
          targeted by companies aggressively marketing insurance and other 
          financial products under the guise of qualifying them for 
          veterans' benefits.  To address this, the bill would prohibit a 
          non-attorney insurance agent from delivering to a person 65 
          years of age or older any living trust, estate planning, or 
          other legal documents (other than legitimate insurance contracts 
          or related documents) if a purpose of the delivery is to sell an 
          insurance product to the senior.  Insurance agents who are also 
          attorneys would be more narrowly prohibited from that practice, 
          unless they complied with disclosure rules for attorneys who 
          sell financial products.  In addition, the bill would include 
          veterans' organizations and agencies to the list of governmental 
          agencies that cannot be used by agents to imply an endorsed 
          connection in their advertising practices and materials, and 
          would enhance notification requirements that must be met before 
          an insurance agent can meet with a senior in his or her home for 
          the purpose of selling an insurance product.  This bill is 
          supported by the Department of Insurance and a number of 
          advocacy groups for seniors and veterans.  The bill has no known 
          opposition and previously was approved by the full Senate and 
          the Assembly Insurance Committee without receiving a single "no" 
          vote.








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           SUMMARY  :  Increases transparency requirements in advertising and 
          promotional material for the sale of life insurance and other 
          annuities to senior citizens, and particularly veterans.  
          Specifically,  this bill  , among other things:    

          1)Makes it an unfair sales practice under the Consumer Legal 
            Remedies Act to fail to disclose to a veteran, in connection 
            with advertising for events, seminars, workshops and related 
            activities concerning veterans benefits, that the promoters 
            are not authorized to represent veterans in the application 
            for or appeal of the denial of veteran's benefits.

          2)Prohibits an insurance agent who is not a licensed attorney 
            from delivering to a person who is 65 years of age or older a 
            living trust or other legal document, other than an insurance 
            contract or other insurance product document, if a purpose of 
            the delivery is to sell an insurance product.

          3)Prohibits an insurance agent who is a licensed attorney from 
            delivering to a person who is 65 years of age or older a 
            living trust or other legal document, other than an insurance 
            contract or other insurance product document, unless the 
            insurance agent complies with specified disclosure 
            requirements under Section 6175.3 of the Business and 
            Professions Code.

          4)Requires a person meeting with a senior in the senior's home 
            for the purpose of selling or promoting life insurance, 
            including annuities, to deliver to that senior a written 
            notice of the meeting no less than 24 hours and no more than 
            14 days prior to the initial meeting.

          5)Requires an insurance agent, if the senior has an existing 
            insurance relationship with the agent and requests a meeting 
            with the agent in the senior's home the same day, to deliver 
            to the senior a specified, stand-alone notice prior to the 
            meeting that provides, among other things, a disclosure that 
            the agent is a licensed insurance agent and is meeting with 
            the senior for the purpose of selling, discussing, and/or 
            delivering life insurance, including annuities, and/or other 
            insurance products as specified.

           EXISTING LAW  :  









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          1)Pursuant to the Consumer Legal Remedies Act (CLRA), provides 
            that it is an unfair or deceptive trade practice for any 
            person to charge or receive an unreasonable fee, as defined, 
            to prepare or aid an applicant or recipient in the 
            procurement, maintenance, or securing of public social 
            services, including veteran pension benefits administered by 
            the United States Department of Veterans Affairs or the 
            California Department of Veterans Affairs.  (Civil Code 
            Section 1770(24).)

          2)Provides that all insurers, brokers, agents, and others 
            engaged in the transaction of insurance owe a prospective 
            insured who is 65 years of age or older, a duty of honesty, 
            good faith, and fair dealing, and that this duty is in 
            addition to any other express or implied duty that may exist.  
            (Insurance Code Section 785(a).)

          3)Provides that the conduct of an insurer, broker, or agent, or 
            other person engaged in the transaction of insurance, during 
            the offer and sale of a policy or certificate previous to the 
            purchase is relevant to any action alleging a breach of the 
            duty of good faith and fair dealing.  (Insurance Code Section 
            785(b).)

          4)Authorizes an attorney to sell financial products to an elder 
            or dependent adult with whom the attorney has or has had, 
            within the preceding three years, an attorney-client 
            relationship, as specified, as long as the attorney provides 
            specified disclosures, including that the client may obtain 
            independent advice regarding the purchase of the financial 
            product and that the financial product may be returned to the 
            issuing company within 30 days of receipt by the client for a 
            refund.  (Business and Professions Code Section 6175.3.)

          5)Requires a person meeting with a senior in the senior's home 
            for the purpose selling life insurance, including annuities, 
            to the senior insured or prospective insured to deliver 
            written 24-hour advance notice of the meeting as well as 
            specified disclosures.  (Insurance Code Section 
            789.10(a)-(b).)

           COMMENTS  :  This non-controversial bill, sponsored by California 
          Advocates for Nursing Home Reform (CANHR), seeks to establish 
          important consumer protections for seniors who reportedly are 
          being targeted by companies aggressively marketing insurance and 








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          other financial products under the guise of qualifying them for 
          veterans' benefits.  According to the author:

              Financial predators target high wealth veterans who would 
              not otherwise qualify for the Aid and Attendance Program and 
              counsel them how to move their assets into 'safe harbors' 
              such as irrevocable trusts and deferred annuities.  
              Insurance agents advertise "free lunch" seminars to educate 
              senior vets about their entitlement to VAA benefits.  They 
              often market these seminars as if they were sponsored by 
              non-profit veterans' organizations or governmental agencies 
              that assist veterans.  These materials usually fail to 
              disclose the true intent of the seminars: to gather 
              financial data in order to sell insurance products.  The 
              AARP has warned seniors about these seminars that offer vets 
              a "quick overhaul" of their investments and promise 
              qualification for lifetime benefits, but end up causing 
              serious long-term financial harm.

           This bill expands protections for senior citizens against 
          deceptive or misleading insurance advertisements regarding 
          veteran's benefits assistance  .  The author notes that this bill 
          is necessary to address reported scams by so-called "trust 
          mills" that target senior veterans who may be eligible for 
          benefits under the Veterans Aid and Attendance (VAA) program.  
          The VAA program is administered by the United States Department 
          of Veterans Affairs and provides supplemental income to veterans 
          or their surviving spouses if their combined income is less than 
          $15,493 per year and they own assets less than $80,000, 
          excluding a residence.  

          Proponents of this bill report that self-described "veterans 
          advocates" are targeting senior veterans to sell them financial 
          services and products (e.g. deferred annuities) for the purpose 
          of hiding the veteran's assets to qualify for veteran's 
          benefits.  The "veterans advocate" is incentivized because he 
          may receive a commission on the sale of financial products to 
          the veteran.  To bring greater transparency to such 
          transactions, this bill would first extend existing 
          advertisement disclosure requirements for the sale of insurance 
          products to seniors to include advertisements relating to 
          veteran's benefits.  In addition, this bill would expand the 
          Consumer Legal Remedies Act (CLRA) to specifically prohibit 
          misleading advertising regarding veterans benefits sent to 
          persons age 65 or older.  By incorporating this prohibition 








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          under the CLRA, a senior veteran would be authorized to exercise 
          that Act's private right of action against any individual for 
          violating these prohibitions under the bill.  (Civil Code 
          Section 1780.)

           This bill regulates delivery of estate-related documents if the 
          intent is to sell insurance products.   According to the author 
          and the Department of Insurance, some unscrupulous insurance 
          agents and brokers utilize the delivery of estate planning 
          documents in order to gain direct access to the senior in his or 
          her home in order to sell inappropriate insurance documents to 
          the senior.  Existing law does not prohibit the insurance agent 
          from gaining access to the senior's home under the guise of 
          delivering estate planning documents.  Once inside, however, 
          nothing prevents the agent from pressuring the senior to 
          purchase insurance annuities, which may not be in the senior's 
          best interest but which could yield a substantial commission for 
          the agent.  

          Given that insurance agents and attorneys are involved in the 
          practice of preparing estate planning documents, which may 
          include appropriate insurance products, this bill would set up a 
          different standard for delivery of these documents depending 
          upon whether the insurance agent is a licensed attorney.  First, 
          this bill would prohibit a non-attorney insurance agent from 
          delivering to a person 65 years of age or older any living 
          trust, estate planning, or other legal documents (other than 
          legitimate insurance contracts or related documents) if a 
          purpose of the delivery is to sell an insurance product to the 
          senior.  Violations would subject the insurance agent to 
          disciplinary measures by the California Department of Insurance. 
           Finally, this bill also would prohibit an insurance agent, who 
          is a licensed attorney, from delivering to a person who is 65 
          years of age or older specified trust or estate-planning 
          documents unless the insurance agent complies with requirements 
          to disclose his potential commission for the sale, pursuant to 
          existing law that applies to attorneys who sell financial 
          products (See Section 6175.3 of the Business and Professions 
          Code.)  These additional disclosures are intended to alert the 
          senior citizen to a possible conflict of interest on the part of 
          the attorney, as well as provide the senior with information 
          about the potential need for outside review of the insurance 
          documents provided by the attorney.
           
          Pending related legislation.   SB 1184 (Corbett) would prohibit 








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          an insurance agent from having a financial interest in an entity 
          to which he or she refers a client in connection with veterans 
          benefits.  The bill is pending in the Assembly Appropriations 
          Committee.

           REGISTERED SUPPORT / OPPOSITION  :

           Support 
           
          California Advocates for Nursing Home Reform (sponsor)
          AARP
          AFSMCE
          American Legion, Department of California
          AMVETS, Department of California
          California Alliance for Retired Americans
          California Association of County Veterans Service Officers
          California Commission on Aging
          California Senior Legislature
          Consumer Federation of California
          Department of Insurance 
          Vietnam Veterans of America, California State Council
           
            Opposition 
           
          None on file


           Analysis Prepared by  :    Anthony Lew / JUD. / (916) 319-2334