BILL ANALYSIS                                                                                                                                                                                                    Ó



                                                                  AB 728
                                                                  Page  1

          Date of Hearing:   April 3, 2013

                           ASSEMBLY COMMITTEE ON EDUCATION
                                Joan Buchanan, Chair
                  AB 728 (Muratsuchi) - As Amended:  March 19, 2013

          [Note:  This bill is doubled referred to the Assembly Committee  
          on Local Government and will be heard as it relates to issues  
          under its jurisdiction.]
           
          SUBJECT  :   Land use:  school advertising displays

           SUMMARY  :   Authorizes the governing board of a school district  
          to render inapplicable a city or county zoning ordinance  
          governing specified advertising displays.

            Specifically,  this bill  :  

          1)Allows an exemption from local zoning ordinances for  
            advertising displays on school district property used for  
            non-classroom facilities, if the school district governing  
            board:

             a)   Approves the action with a two-thirds vote;
             b)   Notifies the city or county agency at least 45 days  
               before the action is to take effect;
             c)   Schedules a meeting with the city or county agency  
               within 15 days of receipt of a written request, if the  
               agency requested such a meeting during the 45-day notice  
               period;
             d)   Complies with any other ordinance applicable to the  
               display; and
             e)   Develops and adopts a district wide policy on the scope  
               of content authorized for an advertising display on the  
               school district property.

          2)Allows the governing board to delay the date when the zoning  
            ordinance becomes inapplicable for not more than one year  
            following the meeting with the city or county agency.

          3)Requires the governing board to provide an additional 45-day  
            notice and conduct an additional meeting, if requested, if the  
            delay exceeds one year.

           EXISTING LAW  authorizes the governing board of a school  








                                                                  AB 728
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          district, with a two-thirds vote, to render a city or county  
          zoning ordinance inapplicable to a proposed use of district  
          property for classroom facilities.

           FISCAL EFFECT  :   Unknown

           COMMENTS  :   Existing law authorizes school district governing  
          boards, with a two-thirds vote, to render local zoning and land  
          use ordinances inoperative for classroom facilities if the  
          governing board has satisfied specified notice and meeting  
          requirements.   This bill  extends this authority to the use of  
          non-classroom district facilities, such as warehouses and bus  
          garages, for advertising displays.  

           Arguments For.   The bill is sponsored by the Los Angeles Unified  
          School District (LAUSD), which desires to place advertisements  
          on non-classroom facilities to generate revenue for the  
          district.  Under existing law, the district needs to get  
          approval from the appropriate local agency, but this is  
          complicated by the fact that LAUSD encompasses 27 different  
          zoning and land use agencies.   According to the author's  
          office, the district estimates it could generate up to $2.7  
          million per year in advertising revenue.  

          Existing law, the Outdoor Advertising Act, prohibits the display  
          on arenas and city property of advertisements for products or  
          services that are directed at an adult population, including,  
          but not limited to, alcohol, tobacco, gambling, or sexually  
          explicit material. Should the committee vote to pass this bill,  
          staff recommends this bill be amended to include this  
          prohibition for advertising displays on non-classroom school  
          district property.  

           Arguments Against  .  According to the League of California  
          Cities, this bill would take away local siting and land use  
          decisions from cities, and it interferes with the cities' goal  
          of meeting the concerns of the local community.  In addition,  
          opponents argue that existing law already authorizes schools to  
          advertise using non-classroom facilities as long as the  
          governing school board complies with a city's or county's zoning  
          ordinance.

           REGISTERED SUPPORT / OPPOSITION  :   

           Support 








                                                                 AB 728
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          None received

           Opposition 
           
          League of California Cities
           
          Analysis Prepared by  :    Rick Pratt / ED. / (916) 319-2087