BILL ANALYSIS                                                                                                                                                                                                    Ó



                                                                  SB 411
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          SENATE THIRD READING
          SB 411 (Wolk)
          As Amended  June 9, 2014
          Majority vote 

           SENATE VOTE  :34-0  
           
           AGRICULTURE         7-0         APPROPRIATIONS      16-1        
           
           ----------------------------------------------------------------- 
          |Ayes:|Eggman, Olsen, Dahle,     |Ayes:|Gatto, Bigelow,           |
          |     |Pan, Quirk, Salas, Yamada |     |Bocanegra, Bradford, Ian  |
          |     |                          |     |Calderon, Campos, Eggman, |
          |     |                          |     |Gomez, Holden, Jones,     |
          |     |                          |     |Linder, Pan, Quirk,       |
          |     |                          |     |Ridley-Thomas, Wagner,    |
          |     |                          |     |Lowenthal                 |
          |     |                          |     |                          |
          |-----+--------------------------+-----+--------------------------|
          |     |                          |Nays:|Donnelly                  |
          |     |                          |     |                          |
           ----------------------------------------------------------------- 

           SUMMARY  :  Increases the required percentage, for labeling  
          purposes, of olive oil sourced from a specific American  
          Viticultural Appellation (AVA) from 75% to 85%.

           EXISTING LAW  requires the State Department of Public Health  
          (DPH) to license and enforce statutes regarding the manufacture,  
          blending, production, and sale of olive oil; requires any olive  
          oil produced, processed, sold, offered for sale, given away, or  
          possessed in this state, that indicates on its label that it is  
          from an area that is one of the approved AVAs under federal law,  
          to be made from oil, of which 75% is derived solely from olives  
          grown in that approved AVA; and, makes the violation of these  
          provisions a crime.

          Federal regulations establish AVAs, which are defined as  
          demarcated grape-growing regions having distinguishing features.  
           There are approximately 200 approved AVAs across the country;  
          permits a wine to be labeled with an approved AVA appellation if  
          no less than 85% of the wine is derived from grapes grown within  
          the boundaries of the AVA; and, permits a wine to be labeled  
          with an appellation of origin other than an AVA, such as a state  








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          or county, if at least 75% of the wine is derived from fruit or  
          agricultural products grown in the appellation.

           FISCAL EFFECT  :  According to the Assembly Appropriations  
          Committee, minor and absorbable costs to DPH.

           COMMENTS  :  California olive oil has had a 75% sourcing  
          requirement since 1998 for the use of a specific AVA label.  The  
          recently formed Olive Oil Commission of California (OOCC) has  
          requested the California Department of Food and Agriculture hold  
          a hearing on olive oil grade and labeling standards, which would  
          affect olive oil producers of 5,000 gallons annually or more.   
          The hearing includes the proposal to increase the sourcing  
          percentage requirement for the use of an AVA from 75% to 85%.   
          Should this bill become law it would affect all California olive  
          oil, not just those producing 5,000 or more per year.

          Olive production may overlap some AVA regions, but many areas  
          where olives are grown in California do not have an AVA  
          designation, possibly putting some producers at a marketing  
          disadvantage.  Furthermore, this may lead to deception of  
          consumers since there is no verification or enforcement by state  
          or local government, only by private action.
          Prior legislation.  SB 250 (Wolk), Chapter 344, Statutes of  
          2013, established OOCC to engage in olive oil quality and  
          nutritional research and to recommend grades and labeling  
          standards; authorized OOCC to levy an annual assessment, as  
          specified, on producers, as defined; and, to become operative  
          upon a favorable producer referendum vote.

          SB 818 (Wolk), Chapter 567, Statutes of 2011, redefined  
          California's olive oil labeling requirements to conform to the  
          United States labeling standards, as outlined in the United  
          States Standards for Grades of Olive Oil and Olive-Pomace Oil,  
          published in the Federal Register, as specified.

          SB 634 (Wiggins), Chapter 694, Statutes of 2008, clarified the  
          definition of olive oil, conformed olive oil definitions,  
          grades, and labeling requirements to international standards,  
          authorized the addition of vitamin E to specified olive oil, and  
          permitted a consumer to reuse a clean olive oil container, can,  
          or drum.

          SB 920 (Thompson), Chapter 543, Statutes of 1997, specified that  








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          olive oil labeled as California olive oil must be made from  
          California olives.  SB 920 also required olive oil labeled as  
          coming from an AVA to have at least 75% of the oil made from  
          olives grown in that AVA.


           Analysis Prepared by  :    Jim Collin / AGRI. / (916) 319-2084


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