BILL ANALYSIS                                                                                                                                                                                                    Ó



                                                                       AB 820


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       Date of Hearing:  April 29, 2015


                         ASSEMBLY COMMITTEE ON AGRICULTURE


                               Henry T. Perea, Chair


       AB 820  
       (Mark Stone) - As Amended April 22, 2015


       SUBJECT:  Fish and shellfish:  labeling and identification.


       SUMMARY:  This bill requires all fish and shellfish sold in  
       California for human consumption to be clearly labeled at the point  
       of sale, whether they are wild caught or farm raised.  Specifically,  
       this bill:  


       1)Declares legislative intent to provide funding for: 1) spot  
         inspection of all sellers of fish or shellfish at the final point  
         of sale to verify that the label is truthful, 2) further  
         investigation; and, 3) DNA testing of samples as a result of an  
         investigation or consumer complaint. 


       2)Requires that Pacific red snapper not be used as an alternative  
         name for the following fish:





          a)   Sebastes entomelas (widow rockfish).
          b)   Sebastes flavidus (yellowtail rockfish).








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          c)   Sebastes goodei (chilipepper).


          d)   Sebastes jordani (shorbelly rockfish).


          e)   Sebastes levis (cowcod).


          f)   Sebastes melanops (black rockfish).


          g)   Sebastes miniatus (vermillion rockfish).


          h)   Sebastes ovalis (speckled rockfish).


          i)   Sebastes paucispinis (bocaccio).


          j)   Sebastes pinniger (canary rockfish).


          aa)  Sebastes ruberrimus (yelloweye rockfish).


          bb)  Sebastes rufus (bank rockfish).


          cc)  Sebastes serranoides (olive rockfish).













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       3)Requires that Butter fish not be used as an alternative name for  
         the Anoplopoma fimbria (sablefish).



       4)Requires any fresh, frozen, or processed fish or shellfish (fish  
         and shellfish) and shellfish sold or offered for sale in California  
         for human consumption by any restaurant, retailer, wholesaler,  
         distributor, processor, or packager,(sellers) to be clearly labeled  
         at the point of sale, whether they are wild caught or farm raised. 



       5)Defines processed, for purposes of this bill, as cooking, baking,  
         heating, drying, mixing, grinding, churning, separating,  
         extracting, cutting, fermenting, eviscerating, preserving,  
         dehydrating, freezing, or otherwise manufacturing, and includes  
         packaging, canning, jarring, or otherwise enclosing food in a  
         container.



       6)Provides that if a fish and shellfish seller can show they acted in  
         reasonable reliance on the fish and shellfish label and invoice,  
         they are not in violation of branding. 



          a)   Provides that once a fish and shellfish seller proves  
            reasonable reliance on the fish and shellfish label and invoice,  
            that the burden of proof for a violation shifts to the previous  
            supplier in the supply chain until the violator is identified.



       7)Declares legislative intent to increase penalties for violation of  
         fish and shellfish mislabeling laws. 









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       8)Requires any retail food facility that sells or offers for sale any  
         fish or shellfish for human consumption to clearly label at the  
         point of sale whether they are wild caught or farm raised, and not  
         knowingly misidentify whether the fish or shellfish is wild caught  
         or farm raised.



       9)Defines processed, for purposes of this bill, as cooking, baking,  
         heating, drying, mixing, grinding, churning, separating,  
         extracting, cutting, fermenting, eviscerating, preserving,  
         dehydrating, freezing, or otherwise manufacturing, and includes  
         packaging, canning, jarring, or otherwise enclosing food in a  
         container.



       10)Provides that if a retail food facility or restaurant that sells  
         fish or shellfish shows they acted in reasonable reliance on the  
         fish and shellfish label and invoice, they are not in violation of  
         mislabeling. 



          a)   Provides that once a retail food facility or restaurant  
            proves reasonable reliance on the fish and shellfish label and  
            invoice, that the burden of proof for a violation shift to the  
            previous supplier in the supply chain until the violator is  
            identified.



       EXISTING LAW:  











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       1)Establishes the Sherman Food, Drug, and Cosmetic Law (Sherman Act),  
         administered by California Department of Public Health (CDPH), to  
         regulate the contents, packaging, labeling, and advertising of  
         food, drugs, and cosmetics.



       2)States any food misbranded if its' labeling is false or misleading  
         in any particular way.  States any food misbranded if it is offered  
         for sale under the name of another food.



       3)States any food for which no standard of identity exists as  
         misbranded unless it bears a label clearly stating the common or  
         usual name of the food.



       4)Requires any label of any retail cut of beef, veal, lamb, or pork  
         held for sale , as specified, to clearly identify the species and  
         the primal cut from which it is derived, and the retail name.   
         Exempts ground beef, boneless stewing meat, cubed steaks, sausage  
         and soup-bones from this requirement.



       5)Permits CDPH to adopt regulations that name and describe the  
         characteristics of salmon and any other fish or other seafood it  
         considers appropriate.  Requires CDPH to consult with the  
         Department of Fish and Game (CDFG) and other stakeholders, as  
         specified, and prohibits CDPH from adopting any regulation that  
         conflicts with the common name of any fish designated by CDFG, as  
         specified.










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       6)Establishes misdemeanor penalties for violations of the Sherman  
         Act, including the misbranding of food.  Penalties may include up  
         to a year in the county jail and fines of up to $1,000, or up to  
         $10,000 for repeated violations, as specified. 



       7)Permits CDPH, in addition to the misdemeanor penalties, to assess  
         civil penalties for violations of the Sherman Act of up to $1,000  
         per day.  



       8)Requires the attorney general, any district attorney, or any city  
         attorney to whom CDPH reports any violation of the Sherman Act, to  
         begin appropriate proceedings in the proper court.  Allows CDPH to  
         issue written notice or warning for minor violations, as specified.


       9)Allows, in the California code of regulations, the 13 varieties of  
         fish (see point 2) in summary above to use the common market name  
         Pacific red snapper, and Anoplopoma fimbria (sablefish) to use the  
         common name Butterfish.


       EXISTING FEDERAL LAW:





       1)Establishes the Federal Food, Drug, and Cosmetic Act, enforced by  
         the federal Food and Drug Administration (FDA), to regulate the  
         safety of food, drugs, and cosmetics. 











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       2)Deems food misbranded if, among other reasons, its labeling is  
         false or misleading in any particular way, if it is offered for  
         sale under the name of another food, or it is an imitation of  
         another food without being labeled as imitation.



       3)States in FDA Compliance Policy Guides: The labeling or sale of any  
         fish other than Lutjanus campechanus as "red snapper" constitutes a  
         misbranding in violation of the federal Food, Drug, and Cosmetic  
         Act.


       FISCAL EFFECT:  Unknown. This bill is keyed Fiscal by Legislative  
       Counsel.


       COMMENTS:  In 2013, Oceana released a two year study on fish sold for  
       retail in San Francisco, Monterey, and Los Angeles.  The study found  
       that 90% of sushi samples were mislabeled in Los Angeles County, 38%  
       of all fish were mislabeled in Northern California, and with 52% of  
       sea food tested being mislabeled, southern California leads the  
       nation in mislabeled fish.





       Mislabeling defrauds consumers, restaurants, and fishermen when a  
       more expensive fish is ordered and then is substituted with a less  
       expensive, less desirable fish.  Restaurants are victims of fraud  
       when fish distributors sell falsely labeled fish.  Fraud is unfair to  
       fishermen who fish responsibly and lose profits when fish caught  
       unsustainably are sold in their place.












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       Furthermore, according to the author, mislabeling fish can lead to  
       the consumption of seafood that is unhealthy and dangerous; specific  
       fish can have unhealthy levels of mercury.  Additionally, shellfish  
       can be illegally harvested from areas that have been deemed too  
       polluted for commercial fishing.  Eating mislabeled fish can lead to  
       potential health risks, especially to vulnerable populations, such as  
       children and pregnant women.





       Under current federal and state law, it is already illegal to  
       mislabel fish or shellfish.  As the recent Oceana study shows,  
       seafood mislabeling is not strongly enforced.  This bill proposes to  
       address this issue by strengthening enforcement of existing state  
       laws to combat seafood fraud by providing additional funding for  
       retail spot inspections at the final point of sale, and by increasing  
       penalties for seafood mislabeling.  The sponsor states this bill will  
       improve transparency in the marketplace by requiring the  
       identification of seafood products as wild-caught or farm-raised.   
       This bill does add protection for entities that unknowingly sells  
       mislabeled fish, if the entities have documentation to show the  
       product was mislabeled when purchased.





       One of the most mislabeled fish identified in Oceana's study was red  
       snapper.  In California, the study discovered none of the snapper  
       tested was even from the snapper family.  The study found the  
       majority of tested fish labeled as snapper were actually rockfish,  
       tilapia, or seabreams.  Currently California regulations allow 13  
       different species of fish sold within the state to be labeled Pacific  
       red snapper.  In most other states "red snapper" refers to a specific  
       reef species, Lutjanus campechanus, which is only found in the  








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       western Atlantic and Gulf of Mexico.  FDA policy is that labeling  
       rockfish as "red snapper" constitutes a misbranding in violation of  
       the Federal labeling laws.  By prohibiting the identification of  
       rockfish as Pacific red snapper, this bill will bring California in  
       alignment with FDA policy, which California defers to for most other  
       seafood product identification, and will provide transparency to  
       California consumers, state supporters.  





       Opponents object to the new requirement that restaurants identify  
       whether the fish or shellfish was wild caught or farm raised.   
       According to opponents, this is information that any patron may  
       request before choosing to select an eating establishment or before  
       choosing to order a particular item in an eating establishment.  Many  
       restaurants do this on their own for marketing or other purposes and  
       that is the best way to approach this particular issue.





       Opponents state this bill also prohibits the use of common market  
       names allowed by the California Fish & Game Commission since the  
       1970s, including the term Pacific red snapper. The California Fish &  
       Game Commission, by regulation, allows the name Pacific red snapper  
       to assist in the marketing of 13 species of rockfish which allowed  
       thousands of grocers and restaurants to be able to group 13 species  
       of fish into one name, recognized by millions of consumers.  This is  
       a drastic and unclear change, insist opponents.





       REGISTERED SUPPORT / OPPOSITION:








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       Support                       


       Oceana (Sponsor)         


       Anaheim Convention Center


       Environment California


       Friends of the Earth


       Monterey Coastkeeper


       Passionfish Restaurant


       Pier 23 Café


       Shark Stewards


       Sierra Club, California








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       The Otter Project


       WILDCOAST




       Opposition


       California Fisheries & Seafood Institute


       California Restaurant Association


       Grocery Manufactures Association


       























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       Analysis Prepared by:Victor Francovich / AGRI. / (916) 319-2084