BILL ANALYSIS Ó
AB 1320
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Date of Hearing: May 20, 2015
ASSEMBLY COMMITTEE ON APPROPRIATIONS
Jimmy Gomez, Chair
AB
1320 (Maienschein) - As Amended April 28, 2015
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|Policy |Governmental Organization |Vote:|20 - 0 |
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Urgency: No State Mandated Local Program: YesReimbursable:
No
SUMMARY:
This bill creates a specific tied-house exception to allow
specific alcohol licensees to sponsor events or purchase
advertising space and time from, or on behalf of, a live
entertainment marketing company for live artistic, musical,
sports, or cultural entertainment events conducted at the San
Diego County Fairgrounds in Del Mar.
FISCAL EFFECT:
AB 1320
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Minor, likely absorbable enforcement costs to the Department of
Alcoholic Beverage Control as the bill is effectively
unenforceable.
COMMENTS:
1)Purpose. According to the author, this bill creates a narrow
exemption to the tied-house advertising rules to allow the
event KAABOO to be conducted at the San Diego Fairgrounds in
Del Mar. The author claims this exception is needed because
KAABOO Entertainment's owners also own an interest in a
winery, which would otherwise prohibit KAABOO from receiving
advertising and sponsorships from alcoholic beverage
manufacturers. The author asserts such limitations on
alcoholic beverage sales would effectively preclude the
festival from operation.
The author believes the KAABOO festival will have a
significant economic impact on the Del Mar region, generating
additional tourism at hotels, restaurants, and retailers, and
contributing as much as $1.5 million in additional sales tax.
2)Other Tied-House Exemptions. California law contains numerous
tied-house exceptions to permit advertising and sponsorships
at certain events and venues. Some of the best known are
exceptions for Levi's Stadium in Santa Clara, the Los Angeles
Forum, the Stockton Arena, the Los Angeles County Fair, the
Oakland Coliseum, and the California Speedway in Fontana.
Analysis Prepared by:Joel Tashjian / APPR. / (916)
319-2081
AB 1320
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