BILL ANALYSIS                                                                                                                                                                                                    Ó



                                                                    AB 2707


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          Date of Hearing:  April 19, 2016


                ASSEMBLY COMMITTEE ON PRIVACY AND CONSUMER PROTECTION


                                   Ed Chau, Chair


          AB 2707  
          (Ridley-Thomas) - As Amended April 11, 2016


          SUBJECT:  Stop Consumer Racial Profiling Act of 2016


          SUMMARY:  Prohibits "consumer racial profiling," defined as the  
          targeting of a person that results in differential treatment of  
          a consumer based on race or ethnicity, and gives the Department  
          of Fair Employment and Housing (DFEH) authority to receive  
          consumer complaints and investigate and prosecute violations.   
          Specifically, this bill:  


          1)Prohibits a business establishment from using "consumer racial  
            profiling" in its business. 


          2)Defines "consumer racial profiling" to mean profiling or  
            targeting of a person that results in differential treatment  
            based on his or her race or ethnicity and that constitutes a  
            denial or degradation in the product or service offered to  
            customers.


          3)Specifies that "consumer racial profiling" includes, but is  
            not limited to, refusal to serve, removal from the business  
            establishment premises, segregated seating, requiring  
            additional forms of identification, and surveillance practices  








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            based on race or ethnicity. 


          4)Gives DFEH the power to receive, investigate, conciliate,  
            mediate, and prosecute complaints alleging a violation of this  
            bill. 


          EXISTING LAW: 


          1)Provides, under the Unruh Civil Rights Act, that all persons  
            within this state are free and equal, and no matter what their  
            sex, race, color, religion, ancestry, national origin,  
            disability, medical condition, genetic information, marital  
            status, sexual orientation, citizenship, primary language, or  
            immigration status, are entitled to the full and equal  
            accommodations, advantages, facilities, or services of all  
            business establishments of every kind whatsoever.  (Civil Code  
            (CC) Section 51.)


          2)Provides that no business establishment of any kind whatsoever  
            shall discriminate against, boycott or blacklist, or refuse to  
            buy from, contract with, sell to, or trade with any person in  
            this state on account of sex, race, color, religion, ancestry,  
            national origin, disability, medical condition, genetic  
            information, marital status, sexual orientation, citizenship,  
            primary language, or immigration status.  (CC 51.5 (a).)


          3)Provides, under federal law, that all persons shall be  
            entitled to the full and equal enjoyment of the goods,  
            services, facilities, privileges, advantages, and  
            accommodations of any place of public accommodation without  
            discrimination or segregation on the ground of race, color,  
            religion, or national origin.  (42 U.S.C. Section 2000a.)










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          FISCAL EFFECT:  Unknown


          COMMENTS:  


           1)Purpose of this bill  . This bill is intended to give consumers  
            harmed by racial profiling tactics a means of redress by  
            empowering DFEH to prosecute complaints.  This measure is  
            sponsored by the Lawyers' Committee for Civil Rights.



           2)Author's statement  . According to the author's office, "Federal  
            and state public accommodation laws are often ill-equipped to  
            address consumer racial profiling.  Courts often fail to  
            understand the subtle nature of modern discrimination and  
            interpret civil rights statutes narrowly requiring plaintiffs  
            to establish specific harms.  However, no incident of consumer  
            racial profiling is harmless.  The use of consumer racial  
            profiling negatively impacts the quality of life for African  
            Americans and other ethnic minorities.  Furthermore, the  
            victims of consumer racial profiling feel as if they remain  
            second-class citizens, marginalized by the rest of society.   
            All consumers, regardless of race or ethnicity, should enjoy  
            fair and equal treatment in the marketplace."
           


          3)Racial profiling still a problem  .  According to a survey of  
            workers at the high-end fashion retailer Zara's New York City  
            stores, black customers are seven times more likely to be  
            targeted as potential thieves than white customers.  The  
            survey suggested that both race and ethnic discrimination  
            remain challenging problems, given that industry studies on  
            actual shop lifting trends in retail stores indicate no  
            differences by race or ethnicity. ("Stitched with Prejudice:  
            Zara USA's Corporate Culture of Favoritism," Center for  
            Popular Democracy; "Courting Customers: Assessing Consumer  








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            Racial Profiling and Other Marketplace Discrimination,"  
            Journal of Public Policy & Marketing)  

            According to the author, in California there have been  
            numerous reports of consumer racial profiling, including  
            targeting ethnic minority consumers as potential criminals,  
            unworthy of service, and being unable to afford high-end  
            merchandise available for purchase.  The author notes these  
            incidents have impacted celebrity and working-class ethnic  
            minorities alike.  





           4)The Unruh Civil Rights Act of 1959  . Since the enactment of the  
            state Unruh Civil Rights Act of 1959 and the federal Civil  
            Rights Act of 1964, all people are legally entitled to equal  
            access to businesses and the right to service regardless of  
            race or ethnicity.  The author contends that despite these  
            strong civil rights laws, discrimination in the marketplace  
            remains a significant problem.



            The Unruh Civil Rights Act already provides that no person  
            shall be denied equal treatment or services in "all business  
            establishments of any kind whatsoever" on the basis of several  
            enumerated characteristics, including race or color.   
            Therefore, some of the retailer conduct that constitutes  
            "consumer racial profiling" may already be a violation of the  
            Unruh Civil Rights Act.  However, as with any general statute,  
            the full range of conduct that a particular word or clause  
            might encompass is not always clear.  The Unruh Civil Rights  
            Act states, for example, that all persons are entitled,  
            regardless of race, to "full and equal accommodations,  
            advantages, facilities, privileges, or services" in all  
            business establishments.  The author contends these words may  
            not cover specific activities, such as race-based surveillance  








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            of consumers who are shopping, since depending on whether or  
            not the consumer becomes aware or is treated differently  
            because of the surveillance, it may not result in a denial of  
            "full and equal accommodation, advantages, facilities,  
            privileges, or services" under current law.





            According to the author and the bill's sponsor, Lawyers'  
            Committee for Civil Rights, the majority of the egregious  
            consumer racial profiling cases are settled out of court,  
            which limits our knowledge about the deficiencies that may  
            exist under current law.  When a full trial is held in a case  
            and the appeals process is exhausted, then a court decision  
            can provide nuanced, binding interpretations of what the words  
            in a statute actually mean when applied to a specific  
            practice, such as racial profiling to surveil consumers who  
            are shopping. 





           5)The Stop Consumer Racial Profiling Act of 2016  .  This bill  
            defines and prohibits "consumer racial profiling" as the  
            profiling or targeting of a person that results in  
            differential treatment based on his or her race or ethnicity  
            and that constitutes a denial or degradation in the consumer  
            product or service offered to consumers.   



             The bill authorizes DFEH to receive, investigate, and  
            prosecute allegations of racial profiling, which would give  
            victims of consumer racial profiling a specific government  
            agency where they can report incidents of discrimination.   
            While existing law already gives DFEH express authority to  








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            enforce the Unruh Civil Rights Act, this bill expressly grants  
            DFEH authority to investigate and prosecute consumer racial  
            profiling.  The author contends that it is important to give  
            DFEH this specific prosecutorial authority because of the  
            non-economic nature of the harm caused by consumer racial  
            profiling, which makes it less likely that a private attorney  
            would take such a case.    





          6)Arguments in support  .  According to the sponsor, the Lawyers'  
            Committee for Civil Rights of the San Francisco Bay Area  
            (LCCR), this measure will "prohibit a business establishment  
            from using consumer racial profiling and makes the Department  
            of Fair Employment and Housing (DFEH) responsible for the  
            enforcement of this act.  AB 2707 would make it clear that all  
            forms of consumer racial profiling violate the Unruh Civil  
            Rights Act.  It would also ensure that consumers have a  
            designated state entity to report incidents of racial  
            profiling."  



             The Black Women Organized for Political Action (BWOPA)  
            supports this bill because "it will send a strong message to  
            all of California's retailers that all consumers, regardless  
            of race or ethnicity, are entitled to fair and equal  
            treatment."  





            Consumer Federation of California (CFC) states in support that  
            the bill would prohibit businesses from "profiling consumers  
            in a way that results in differential treatment based on race  
            or ethnicity and a denial or diminution in the product or  








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            service offered to consumers."  CFC further notes that  
            customers of color "are followed, stopped, searched, harassed,  
            and confronted with differential security measures almost  
            entirely because of their race ? and that no consumer should  
            be made to feel marginalized or persecuted."


             
          7)Related legislation  .  AB 1684 (Stone) authorizes DFEH to  
            investigate and prosecute complaints of human trafficking and  
            to bring a civil action on behalf of a person harmed by human  
            trafficking and stipulates that damages awarded pursuant to a  
            civil action must be awarded to the person harmed, and that  
            any costs and attorney's fees awarded must be awarded to DFEH.  
             This bill is currently pending referral in the Senate Rules  
            Committee. 
            SB 1442 (Liu) reorganizes various statutes regarding  
            discrimination and removes the authority of DFEH and the  
            Business, Consumer Services, and Housing Agency to promulgate  
            regulations to prohibit discrimination.  This bill is  
            currently pending in the Senate Judiciary Committee. 


           8)Double-referral  .  This bill was double-referred to the  
            Assembly Judiciary Committee where it passed 10-0 on April 5,  
            2016. 
          REGISTERED SUPPORT / OPPOSITION:




          Support


          Lawyers' Committee for Civil Rights of the San Francisco Bay  
          Area (sponsor)


          Black Women Organized for Political Action








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          California State Conference of the National Association for the  
          Advancement of Colored People


          Consumer Attorneys of California


          Consumer Federation of California




          Opposition


          None on file.




          Analysis Prepared by:Jennie Bretschneider / P. & C.P. / (916)  
          319-2200