Amended in Senate August 19, 2016

Amended in Senate June 13, 2016

California Legislature—2015–16 Regular Session

Assembly BillNo. 2913


Introduced by Committee on Governmental Organization (Assembly Members Gray (Chair), Bigelow (Vice Chair), Alejo, Bonta, Campos, Cooley, Cooper, Daly, Gallagher, Gipson, Jones-Sawyer, Levine, Linder, Maienschein, Salas, and Wilk)

March 17, 2016


An act to amend Sections 23355.3,begin insert 23502, 23504, 23506, 23508,end insert 25503.6, and 25503.8begin delete ofend deletebegin insert of, and to add Section 23771.5 to,end insert the Business and Professions Code, relating to alcoholic beverages.

LEGISLATIVE COUNSEL’S DIGEST

AB 2913, as amended, Committee on Governmental Organization. Alcoholic beverages: licensees:begin insert craft distillers:end insert tied-house restrictions.

begin insert

(1) Existing law, the Craft Distillers Act of 2015, authorizes the Department of Alcoholic Beverage Control to issue a craft distiller’s license to manufacture distilled spirits, subject to specified conditions, including that the licensee manufacture no more than 100,000 gallons of distilled spirits per fiscal year, excluding brandy the craft distiller manufactures or has manufactured for them. Existing law allows these licensees to sell distilled spirits to specified consumers, to own interests in on-sale retail licenses, and to sell beer, wines, brandies, and distilled spirits to consumers for consumption on the premises of a bona fide eating place, as provided.

end insert
begin insert

This bill, among other things related to the craft distiller’s license, would define “manufacture” for the purposes of the license, allow these licensees to produce, as defined, distilled spirits, and require a specified percentage of the 100,000 allowed gallons to be manufactured or produced by the licensee.

end insert
begin delete

The

end delete

begin insert(2)end insertbegin insertend insertbegin insertTheend insert Alcoholic Beverage Control Act regulates the application for, the issuance of, the suspension of, and the conditions imposed upon, various alcoholic beverage licenses pursuant to which the licensees may exercise specified privileges in the state. The act authorizes licensees to sponsor or otherwise participate in an event conducted by, and for the benefit of, a nonprofit organization in which retail and nonretail licensees are involved as sponsors or participants, subject to specified conditions.

The act authorizes a nonretail licensee to advertise or communicate sponsorship or participation in the event and provides that advertising or communication may include, but is not limited to, initiating, sharing, reposting, or otherwise forwarding a social media post by a permanent retail licensee or a nonretail licensee, as specified.

This bill would delete the word “initiating” from that provision.

The act also prohibits a retail licensee from receiving any advertising, sale, or promotional benefit from any permanent retail licensee in connection with the sponsorship or participation.

This bill would instead prohibit a nonretail licensee from receiving that advertising, sale, or promotional benefit.

begin delete

Existing

end delete

begin insert(3)end insertbegin insertend insertbegin insertExistingend insert law authorizes specified licensees, including distilled spirits rectifiers, to purchase advertising space and time from, or on behalf of, an on-sale retail licensee, under certain conditions, if the on-sale retail licensee is the owner, manager, agent of the owner, assignee of the owner’s advertising rights, or major tenant of specified facilities. Existing law makes it a crime for an on-sale licensee to coerce certain licensees to purchase advertising space or time, as specified.

This bill would revise these authorizations to instead allow a rectifier to purchase the above-described advertising space and time and would include rectifiers as licensees subject to specified criminal provisions. By expanding the definition of a crime, this bill would impose a state-mandated local program.

The California Constitution requires the state to reimburse local agencies and school districts for certain costs mandated by the state. Statutory provisions establish procedures for making that reimbursement.

This bill would provide that no reimbursement is required by this act for a specified reason.

Vote: majority. Appropriation: no. Fiscal committee: yes. State-mandated local program: yes.

The people of the State of California do enact as follows:

P3    1

SECTION 1.  

Section 23355.3 of the Business and Professions
2Code
is amended to read:

3

23355.3.  

(a) A licensee may sponsor or otherwise participate
4in an event conducted by, and for the benefit of, a nonprofit
5organization in which retail and nonretail licensees are involved
6as sponsors or participants, subject to all of the following
7conditions:

8(1) Except as otherwise provided in this section, any payment
9of money or other consideration for sponsorship or participation
10in the event shall be made only to the nonprofit organization
11conducting the event.

12(2) Except as otherwise provided in this section, a nonretail
13licensee shall not, directly or indirectly, pay money or provide any
14other thing of value to a permanent retail licensee that is also a
15sponsor of, or participant in, the event.

16(3) A nonretail licensee may donate alcoholic beverages to a
17nonprofit only as otherwise authorized by Section 25503.9.

18(4) Except as otherwise provided by this division, a retail
19licensee shall not give, sell, or furnish any alcoholic beverages to
20the temporary licensee.

21(5) A nonretail or retail licensee may choose to participate in
22any level of sponsorship, including at the name or principal sponsor
23level. A nonprofit organization may choose to have one, or
24multiple, name or principal sponsors.

25(6) (A) A nonretail licensee may advertise or communicate
26sponsorship or participation in the event. This advertising or
27communication may include, but is not limited to, sharing,
28reposting, or otherwise forwarding a social media post by a
29permanent retail licensee or a nonretail licensee if the advertisement
30or communication does not contain the retail price of any alcoholic
31beverage or otherwise promotes a retail licensee beyond its
32sponsorship or participation in the event.

P4    1(B) A nonretail licensee shall not pay or reimburse a permanent
2licensee, directly or indirectly, for any advertising services,
3including by way of social media. Except as otherwise permitted
4by this section, a permanent retail licensee shall not accept any
5payment or reimbursement, directly or indirectly, for any
6advertising services offered by a nonretail licensee.

7(C) For the purposes of this subdivision, “social media” means
8a service, platform, application, or site where users communicate
9and share media, such as pictures, videos, music, and blogs, with
10 other users.

11(7) A nonretail licensee shall not require, directly or indirectly,
12as a condition of sponsorship or participation in any event under
13this section, that its products be sold or served exclusively at the
14event. A nonretail licensee shall not receive, directly or indirectly,
15any advertising, sale, or promotional benefit from any permanent
16retail licensee in connection with the sponsorship or participation.
17A permanent retail licensee shall not offer or provide a nonretail
18licensee any advertising, sale, or promotional benefit in connection
19with the sponsorship or participation.

20(b) This section does not authorize a nonretail licensee to pay,
21in whole or in part, any costs, including the cost of sponsorship,
22of any retail licensee that is sponsoring or participating in a
23nonprofit event.

24(c) A licensee that sponsors or participates in a nonprofit event
25under this section shall keep detailed records of its sponsorship or
26participation and shall maintain those records for a period of at
27least three years. These records shall be provided to the department
28 upon request.

29(d) Nothing in this section shall be deemed to exempt the
30nonprofit organization from obtaining any licenses or permits as
31may be required to conduct the event.

32begin insert

begin insertSEC. 2.end insert  

end insert

begin insertSection 23502 of the end insertbegin insertBusiness and Professions Codeend insert
33
begin insert is amended to read:end insert

34

23502.  

(a) The department may issue a craft distiller’s license
35to a person that has facilities and equipment for the purposes of,
36and is engaged in, the commercial manufacture of distilled spirits.
37The craft distiller’s license authorizes the licensee to do all of the
38following:

39(1) Manufacture distilled spirits. begin delete A licensed craft distiller may
40manufacture up to 100,000 gallons of distilled spirits per fiscal
P5    1year (July 1 through June 30), excluding brandy the craft distiller
2manufactures or has manufactured for them pursuant to a brandy
3manufacturer license, as reported to the department in the manner
4prescribed by the department for the fiscal year prior to the date
5of submitting an application for the license.end delete
begin insert For purposes of this
6article, “manufacture” means the actual distillation of distilled
7spirits from naturally fermented materials or the redistillation of
8distilled spirits obtained from another manufacturer of distilled
9spirits.end insert

begin delete

10(2) Package, rectify, mix, flavor, color, label, and export only
11those distilled spirits manufactured by the licensee.

end delete
begin insert

12
(2) Produce distilled spirits. For purposes of this article,
13“produce” means to mix, color, flavor, or blend distilled spirits,
14whether manufactured by the licensee or by another manufacturer
15of distilled spirits.

end insert

16(3) Only sell distilled spirits that are manufacturedbegin delete and packagedend delete
17begin insert or producedend insert by the licensee solely to a wholesaler, manufacturer,
18winegrower, manufacturer’s agent, or rectifier that holds a license
19authorizing the sale of distilled spirits or to persons that take
20delivery of those distilled spirits within this state for delivery or
21use without the state.

22(4) Deal in warehouse receipts.

begin insert

23
(5) Manufacture or produce up to 100,000 gallons of distilled
24spirits per fiscal year (July 1 through June 30), excluding brandy
25the craft distiller manufactures or has manufactured for them
26pursuant to a brandy manufacturer license, as reported to the
27department in the manner prescribed by the department for the
28fiscal year prior to the date of submitting an application for the
29license. At least 65 percent of the total volume of distilled spirits
30manufactured or produced shall be actually manufactured by the
31licensee. The volume of distilled spirits authorized by this
32paragraph shall be calculated by adding the volume of distilled
33spirits, less waste, drawn off the still with the volume of distilled
34spirits obtained by the licensee from any other source that is not
35redistilled by the licensee. For purposes of this paragraph,
36“volume” means the liquid volume and shall not be based on proof
37gallons or packaged goods.

end insert

38(b) A craft distiller’s license shall not be issued to any person,
39any officer, director, employee, or agent of such person, or any
40person who is affiliated with, directly or indirectly, a person that
P6    1manufactures or has manufactured for them more than 100,000
2gallons of distilled spirits per year within or without the state,
3excluding brandy it manufactures or has manufactured for them
4pursuant to a brandy manufacturer license, or to any person that
5is affiliated with, directly or indirectly, a wholesaler.

6(c) (1) The fee for an original craft distiller’s license issued
7pursuant to this section shall be consistent with the distilled spirits
8manufacturer’s license and shall be adjusted pursuant to
9subdivisions (b) and (c) of Section 23320.

10(2) The annual license fee for a craft distiller’s license shall be
11consistent with the distilled spirits manufacturer’s license and shall
12be adjusted pursuant to subdivisions (b) and (c) of Section 23320.

13(3) All moneys collected as fees pursuant to this section shall
14be deposited in the Alcohol Beverage Control Fund as provided
15in Section 25761.

16(d) A licensed craft distiller shall report to the department, at
17the time of renewal in the manner prescribed by the department,
18the amount of distilled spiritsbegin delete manufactured,end deletebegin insert manufactured or
19produced by the licensee specifying, as applicable, the respective
20amounts of distilled spirits the licensed craft distiller has
21manufactured itself, obtained from another manufacturer oend insert
begin insertf
22 distilled spirits, and imported,end insert
excluding brandy manufactured by
23or for the licensee pursuant to a brandy manufacturer license,
24during the previous fiscal year. If the report to the department
25establishes that the licensee no longer qualifies to hold a craft
26distiller’sbegin delete license,end deletebegin insert license because the licensee has either exceeded
27the 100,000 gallon manufacture or production limitation as
28specified in paragraph (5) of subdivision (a) or actually
29manufactured less than 65 percent of the total volume of distilled
30spirits as specified in paragraph (5) of subdivision (a),end insert
the
31department shall renew the license as a distilled spirits
32manufacturer’s license.

33begin insert

begin insertSEC. 3.end insert  

end insert

begin insertSection 23504 of the end insertbegin insertBusiness and Professions Codeend insert
34
begin insert is amended to read:end insert

35

23504.  

Notwithstanding any other provision, a licensed craft
36distiller may sell up to the equivalent of 2.25 liters in any
37combination of prepackaged containers per day per consumer of
38distilled spirits manufacturedbegin insert or producedend insert by the licensee at its
39premises to a consumer attending an instructional tasting conducted
P7    1by the licensee on its licensed premises pursuant to subdivision
2(c) of Section 23363.1.

3begin insert

begin insertSEC. 4.end insert  

end insert

begin insertSection 23506 of the end insertbegin insertBusiness and Professions Codeend insert
4
begin insert is amended to read:end insert

5

23506.  

(a) Notwithstanding any other provision of this
6division, a licensed craft distiller or one or more of its direct or
7indirect subsidiaries of which the licensed craft distiller owns not
8less than a 51-percent interest, who manufactures or produces,
9bottles, processes, imports, or sells distilled spirits under a craft
10distiller’s license or any other license issued pursuant to this
11division, or any officer or director of, or any person holding any
12interest in, those persons may serve as an officer or director of,
13and may hold the ownership of any interest or any financial or
14representative relationship in, any on-sale license, or the business
15conducted under that license, provided that, except in the case of
16a holder of on-sale general licenses for airplanes and duplicate
17on-sale general licenses for air common carriers, all of the
18following conditions are met:

19(1) The on-sale licensee purchases all alcoholic beverages sold
20and served only from California wholesale licensees.

21(2) The number of distilled spirits items by brand offered for
22sale by the on-sale licensee that are manufactured, produced,
23bottled, processed, imported, or sold by the licensed craft distiller
24or by the subsidiary of which the licensed craft distiller owns not
25less than 51 percent, or by any officer or director of, or by any
26person holding any interest in, those persons does not exceed 15
27percent of the total distilled spirits items by brand listed and offered
28for sale by the on-sale licensee selling and serving that distilled
29spirit. Notwithstanding paragraph (1), distilled spirits sold pursuant
30to this provision may be purchased from a California licensed craft
31distiller so long as the distilled spirits purchased are produced or
32bottled by, or produced and packaged for, the same licensed craft
33distiller that holds an interest in the on-sale license and such direct
34sales do not involve more than two on-sale licenses in which the
35licensed craft distiller or any person holding an interest in the
36licensed craft distiller holds any interest, directly or indirectly,
37either individually or in combination or together with each other
38in the aggregate.

P8    1(3) None of the persons specified in this section may have any
2of the interests specified in this section in more than two on-sale
3licenses.

4(b) Notwithstanding any other provision of this division, a
5begin delete licensed craft distillerend deletebegin insert licenseeend insert that has an interest in one or more
6 on-sale retail licenses pursuant to this section may continue to hold
7that interest in the event the licensee no longer qualifies as a craft
8distiller, provided that the interest wasbegin delete first obtainedend deletebegin insert held, or an
9application was pending,end insert
at a time when the licensee did hold a
10craft distiller’s license pursuant to Section 23502.begin insert Nothing in this
11subdivision is intended to prevent the department from denying a
12pending application for any reason other than the change in license
13of the licensee.end insert

begin delete

14(c) A craft distiller licensee may sell all beers, wines, brandies,
15or distilled spirits to consumers for consumption on the premises
16in a bona fide eating place as defined in Section 23038, which is
17located on the licensed premises or on premises owned by the
18licensee that are contiguous licensed premises and which is
19operated by and for the licensee, provided that any alcoholic
20beverage products not manufactured or produced by the licensee
21must be purchased from a licensed wholesaler. Beer, wine, and
22brandy may be used in the preparation of food and beverages in
23the bona fide public eating place for consumption on the premises.

end delete
24begin insert

begin insertSEC. 5.end insert  

end insert

begin insertSection 23508 of the end insertbegin insertBusiness and Professions Codeend insert
25
begin insert is amended to read:end insert

26

23508.  

(a) A licensed craft distiller may also have upon its
27licensed premises all beers, wines, and distilled spirits, regardless
28of source, for sale or service only to guests during private events
29or private functions not open to the general public. Alcoholic
30beverage products sold at the premises that are not manufactured
31or produced and bottled by, or manufactured or produced and
32packaged for, the licensed craft distiller shall be purchased by the
33licensed craft distiller only from a licensed wholesaler.

begin insert

34
(b) A licensed craft distiller may sell all beers, wines, brandies,
35or distilled spirits to consumers for consumption on the premises
36in a bona fide eating place as defined in Section 23038, which is
37located on the licensed premises or on premises owned by the
38licensee that are contiguous licensed premises and which is
39operated by and for the licensee, provided that any alcoholic
40beverage products not manufactured or produced by the licensee
P9    1must be purchased from a licensed wholesaler. Beer, wine, and
2brandy may be used in the preparation of food and beverages in
3the bona fide public eating place for consumption on the premises.

end insert
begin delete

4(b)

end delete

5begin insert(c)end insert Notwithstanding any other provision of this division, in the
6event that the licensee no longer qualifies as a craft distiller due
7to the amount of distilled spirits reported pursuant to Section
823502, the licensee may continue to hold the privileges granted
9by this section.

10begin insert

begin insertSEC. 6.end insert  

end insert

begin insertSection 23771.5 is added to the end insertbegin insertBusiness and
11Professions Code
end insert
begin insert, to read:end insert

begin insert
12

begin insert23771.5.end insert  

Section 23771 does not prevent a licensed craft
13distiller from holding a distilled spirits license authorizing the
14importing of distilled spirits, provided, however, that any distilled
15spirits imported by the licensee shall only be used by the licensee
16to manufacture or produce distilled spirits pursuant to Section
1723502.

end insert
18

begin deleteSEC. 2.end delete
19
begin insertSEC. 7.end insert  

Section 25503.6 of the Business and Professions Code
20 is amended to read:

21

25503.6.  

(a) Notwithstanding any other provision of this
22chapter, a beer manufacturer, the holder of a winegrower’s license,
23a rectifier, a distilled spirits manufacturer, or distilled spirits
24manufacturer’s agent may purchase advertising space and time
25from, or on behalf of, an on-sale retail licensee subject to all of
26the following conditions:

27(1) The on-sale licensee is the owner, manager, agent of the
28owner, assignee of the owner’s advertising rights, or the major
29tenant of the owner of any of the following:

30(A) An outdoor stadium or a fully enclosed arena with a fixed
31seating capacity in excess of 10,000 seats located in Sacramento
32County or Alameda County.

33(B) A fully enclosed arena with a fixed seating capacity in
34excess of 18,000 seats located in Orange County or Los Angeles
35County.

36(C) An outdoor stadium or fully enclosed arena with a fixed
37seating capacity in excess of 8,500 seats located in Kern County.

38(D) An exposition park of not less than 50 acres that includes
39an outdoor stadium with a fixed seating capacity in excess of 8,000
P10   1seats and a fully enclosed arena with an attendance capacity in
2excess of 4,500 people, located in San Bernardino County.

3(E) An outdoor stadium with a fixed seating capacity in excess
4of 10,000 seats located in Yolo County.

5(F) An outdoor stadium and a fully enclosed arena with fixed
6seating capacities in excess of 10,000 seats located in Fresno
7County.

8(G) An athletic and entertainment complex of not less than 50
9acres that includes within its boundaries an outdoor stadium with
10a fixed seating capacity of at least 8,000 seats and a second outdoor
11stadium with a fixed seating capacity of at least 3,500 seats located
12in Riverside County.

13(H) An outdoor stadium with a fixed seating capacity in excess
14of 1,500 seats located in Tulare County.

15(I) A motorsports entertainment complex of not less than 50
16acres that includes within its boundaries an outdoor speedway with
17a fixed seating capacity of at least 50,000 seats, located in San
18Bernardino County.

19(J) An exposition park, owned or operated by a bona fide
20nonprofit organization, of not less than 400 acres with facilities
21including a grandstand with a seating capacity of at least 8,000
22people, at least one exhibition hall greater than 100,000 square
23feet, and at least four exhibition halls, each greater than 30,000
24square feet, located in the City of Pomona or the City of La Verne
25in Los Angeles County.

26(K) An outdoor soccer stadium with a fixed seating capacity of
27at least 25,000 seats, an outdoor tennis stadium with a fixedbegin insert seatingend insert
28 capacity of at least 7,000 seats, an outdoor track and field facility
29with a fixed seating capacity of at least 7,000 seats, and an indoor
30velodrome with a fixed seating capacity of at least 2,000 seats, all
31located within a sports and athletic complex built before January
321, 2005, in the City of Carson in Los Angeles County.

33(L) An outdoor professional sports facility with a fixed seating
34capacity of at least 4,200 seats located in San Joaquin County.

35(M) A fully enclosed arena with a fixed seating capacity in
36excess of 13,000 seats in the City of Inglewood.

37(N) (i) An outdoor stadium with a fixed seating capacity of at
38least 68,000 seats located in the City of Santa Clara.

39(ii) A beer manufacturer, the holder of a winegrower’s license,
40a rectifier, a distilled spirits manufacturer, or distilled spirits
P11   1manufacturer’s agent may purchase advertising space and time
2from, or on behalf of, a major tenant of an outdoor stadium
3described in clause (i), provided the major tenant does not hold a
4retail license, and the advertising may include the placement of
5advertising in an on-sale licensed premises operated at the outdoor
6stadium.

7(O) A complex of not more than 50 acres located on the campus
8of, and owned by, Sonoma State University dedicated to presenting
9live artistic, musical, sports, food, beverage, culinary, lifestyle, or
10other cultural and entertainment events and performances with
11venues that include a concert hall with a seating capacity of
12approximately 1,500 seats, a second concert hall with a seating
13capacity of up to 300 seats, an outdoor area with a seating capacity
14of up to 5,000 seats, and a further outdoor area with a seating
15capacity of up to 10,000 seats. With respect to this complex,
16advertising space and time may also be purchased from or on behalf
17of the owner of the complex, a long-term tenant or licensee of the
18venue, whether or not the owner, long-term tenant, or licensee
19holds an on-sale license.

20(P) A fairgrounds with a horse racetrack and equestrian and
21sports facilities located in San Diego County.

22(2) The outdoor stadium or fully enclosed arena described in
23paragraph (1) is not owned by a community college district.

24(3) The advertising space or time is purchased only in connection
25with the events to be held on the premises of the exposition park,
26stadium, or arena owned by the on-sale licensee. With respect to
27an exposition park as described in subparagraph (J) of paragraph
28(1) that includes at least one hotel, the advertising space or time
29 shall not be displayed on or in any hotel located in the exposition
30park, or purchased in connection with the operation of any hotel
31located in the exposition park. With respect to the complex
32described in subparagraph (O) of paragraph (1), the advertising
33space or time shall be purchased only in connection with live
34artistic, musical, sports, food, beverage, culinary, lifestyle, or other
35cultural and entertainment events and performances to be held on
36the premises of the complex.

37(4) The on-sale licensee serves other brands of beer distributed
38by a competing beer wholesaler in addition to the brand
39manufactured or marketed by the beer manufacturer, other brands
40of wine distributed by a competing wine wholesaler in addition to
P12   1the brand produced by the winegrower, and other brands of distilled
2spirits distributed by a competing distilled spirits wholesaler in
3addition to the brand manufactured or marketed by the rectifier,
4the distilled spirits manufacturer, or the distilled spirits
5manufacturer’s agent that purchased the advertising space or time.

6(b) Any purchase of advertising space or time pursuant to
7subdivision (a) shall be conducted pursuant to a written contract
8entered into by the beer manufacturer, the holder of the
9winegrower’s license, the rectifier, the distilled spirits
10manufacturer, or the distilled spirits manufacturer’s agent and any
11of the following:

12(1) The on-sale licensee.

13(2) With respect to clause (ii) of subparagraph (N) of paragraph
14(1) of subdivision (a), the major tenant of the outdoor stadium.

15(3) With respect to subparagraph (O) of paragraph (1) of
16subdivision (a), the owner, a long-term tenant of the complex, or
17licensee of the complex, whether or not the owner, long-term
18tenant, or licensee holds an on-sale license.

19(c) Any beer manufacturer or holder of a winegrower’s license,
20any rectifier, any distilled spirits manufacturer, or any distilled
21spirits manufacturer’s agent who, through coercion or other illegal
22means, induces, directly or indirectly, a holder of a wholesaler’s
23license to fulfill all or part of those contractual obligations entered
24into pursuant to subdivision (a) or (b) shall be guilty of a
25misdemeanor and shall be punished by imprisonment in the county
26jail not exceeding six months, or by a fine in an amount equal to
27the entire value of the advertising space, time, or costs involved
28in the contract, whichever is greater, plus ten thousand dollars
29($10,000), or by both imprisonment and fine. The person shall also
30be subject to license revocation pursuant to Section 24200.

31(d) Any on-sale retail licensee, as described in subdivision (a),
32who, directly or indirectly, solicits or coerces a holder of a
33wholesaler’s license to solicit a beer manufacturer, a holder of a
34winegrower’s license, a rectifier, a distilled spirits manufacturer,
35or a distilled spirits manufacturer’s agent to purchase advertising
36space or time pursuant to subdivision (a) or (b) shall be guilty of
37a misdemeanor and shall be punished by imprisonment in the
38county jail not exceeding six months, or by a fine in an amount
39equal to the entire value of the advertising space or time involved
40in the contract, whichever is greater, plus ten thousand dollars
P13   1($10,000), or by both imprisonment and fine. The person shall also
2be subject to license revocation pursuant to Section 24200.

3(e) For the purposes of this section, “beer manufacturer” includes
4any holder of a beer manufacturer’s license, any holder of an
5out-of-state beer manufacturer’s certificate, or any holder of a beer
6and wine importer’s general license.

7(f) The Legislature finds that it is necessary and proper to require
8a separation among manufacturing interests, wholesale interests,
9and retail interests in the production and distribution of alcoholic
10beverages in order to prevent suppliers from dominating local
11markets through vertical integration and to prevent excessive sales
12of alcoholic beverages produced by overly aggressive marketing
13techniques. The Legislature further finds that the exceptions
14established by this section to the general prohibition against tied
15interests shall be limited to their express terms so as not to
16undermine the general prohibition and intends that this section be
17construed accordingly.

18

begin deleteSEC. 3.end delete
19
begin insertSEC. 8.end insert  

Section 25503.8 of the Business and Professions Code
20 is amended to read:

21

25503.8.  

(a) Notwithstanding any other provision of this
22chapter, a beer manufacturer, the holder of a winegrower’s license,
23a California winegrower’s agent, a rectifier, a distilled spirits
24manufacturer, or a distilled spirits manufacturer’s agent may
25purchase advertising space and time from, or on behalf of, an
26on-sale retail licensee if all of the following conditions are met:

27(1) The on-sale licensee is the owner of any of the following:

28(A) A fully enclosed auditorium or theater with a fixed seating
29capacity in excess of 6,000 seats, at least 60 percent of the use of
30which is for plays or musical concerts, not including sporting
31events.

32(B) A motion picture studio facility at which public tours are
33conducted for at least four million people per year.

34(C) A retail, entertainment development adjacent to, and under
35common ownership with, a theme park, amphitheater, and motion
36picture production studio.

37(D) A theme or amusement park and the adjacent retail, dining,
38and entertainment area located in the City of Los Angeles, Los
39Angeles County, or Orange County.

P14   1(E) A fully enclosed theater, with box office sales and attendance
2by the public on a ticketed basis only, with a fixed seating capacity
3in excess of 6,000 seats, located in Los Angeles County within the
4area subject to the Los Angeles Sports and Entertainment District
5Specific Plan adopted by the City of Los Angeles pursuant to
6ordinance number 174225, as approved on September 6, 2001.

7(F) A fully enclosed arena with a fixed seating capacity in excess
8of 15,000 seats located in Santa Clara County. With respect to the
9arena described in this subparagraph, advertising space may also
10be purchased from, or on behalf of, a lessee or manager of the
11arena.

12(2) The advertising space or time is purchased only in connection
13with one of the following:

14(A) In the case of a fully enclosed auditorium or theater, in
15connection with sponsorship of plays or musical concerts to be
16held on the premises of the auditorium or theater owned by the
17on-sale licensee.

18(B) In the case of a motion picture studio facility, in connection
19with sponsorship of the public tours or special events conducted
20at the studio facility.

21(C) In the case of a retail, entertainment development, in
22connection with sponsorship of public tours or special events
23conducted at the development.

24(D) In the case of a theme or amusement park and the adjacent
25retail, dining, and entertainment area, located in the City of Los
26Angeles, Los Angeles County, or Orange County, in connection
27with daily activities and events at the theme or amusement park
28and the adjacent retail, dining, and entertainment area.

29(E) In the case of the fully enclosed theater described in
30subparagraph (E) of paragraph (1) of subdivision (a), in connection
31with events conducted at the theater.

32(F) In the case of a fully enclosed arena described in
33subparagraph (F) of paragraph (1) of subdivision (a), interior
34advertising in connection with events conducted within the arena.

35(3) The on-sale licensee serves other brands of beer distributed
36by a competing beer wholesaler in addition to the brand
37manufactured or marketed by the beer manufacturer, other brands
38of wine distributed by a competing wine wholesaler in addition to
39the brand produced or marketed by the winegrower or California
40winegrower’s agent, and other brands of distilled spirits distributed
P15   1by a competing distilled spirits wholesaler in addition to the brand
2manufactured or marketed by the distilled spirits manufacturer or
3distilled spirits manufacturer’s agent purchasing the advertising
4space or time.

5(b) Any purchase of advertising space or time conducted
6pursuant to subdivision (a) shall be conducted pursuant to a written
7contract entered into by the beer manufacturer, the holder of the
8winegrower’s license, the California winegrower’s agent, the
9rectifier, the distilled spirits manufacturer, or the distilled spirits
10manufacturer’s agent, and the on-sale licensee, which contract
11shall not in any way involve the holder of a wholesaler’s license.

12(c) Any beer manufacturer, rectifier, distilled spirits
13manufacturer, distilled spirits manufacturer’s agent, holder of a
14winegrower’s license, or California winegrower’s agent, who,
15through coercion or other illegal means, induces, directly or
16indirectly, a holder of a wholesaler’s license to fulfill those
17contractual obligations entered into pursuant to subdivision (a) or
18(b) shall be guilty of a misdemeanor and shall be punished by
19imprisonment in the county jail not exceeding six months, or by
20a fine in an amount equal to the entire value of the advertising
21space or time involved in the contract, whichever is greater, plus
22ten thousand dollars ($10,000), or by both imprisonment and fine.
23The person shall also be subject to license revocation pursuant to
24Section 24200.

25(d) Any on-sale retail licensee, as described in subdivision (a),
26who solicits or coerces, directly or indirectly, a holder of a
27wholesaler’s license to solicit a beer manufacturer, rectifier,
28distilled spirits manufacturer, or distilled spirits manufacturer’s
29agent, holder of a winegrower’s license, or California winegrower’s
30agent to purchase advertising space or time pursuant to subdivision
31(a) or (b) shall be guilty of a misdemeanor and shall be punished
32by imprisonment in the county jail not exceeding six months, or
33by a fine in an amount equal to the entire value of the advertising
34space or time involved in the contract, whichever is greater, plus
35ten thousand dollars ($10,000), or by both imprisonment and fine.
36The person shall also be subject to license revocation pursuant to
37Section 24200.

38(e) For the purposes of this section, “beer manufacturer” includes
39any holder of a beer manufacturer’s license, any holder of an
P16   1out-of-state beer manufacturer’s certificate, or any holder of a beer
2and wine importer’s general license.

3

begin deleteSEC. 4.end delete
4
begin insertSEC. 9.end insert  

No reimbursement is required by this act pursuant to
5Section 6 of Article XIII B of the California Constitution because
6the only costs that may be incurred by a local agency or school
7district will be incurred because this act creates a new crime or
8infraction, eliminates a crime or infraction, or changes the penalty
9for a crime or infraction, within the meaning of Section 17556 of
10the Government Code, or changes the definition of a crime within
11the meaning of Section 6 of Article XIII B of the California
12Constitution.



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