SB 462, as introduced, Wolk. Alcoholic beverages: tied house restrictions: Sonoma County.
The Alcoholic Beverage Control Act generally prohibits a manufacturer, winegrower, distiller, bottler, or wholesaler, among other licensees, or agents of these licensees, from paying a retailer for advertising. The act creates a variety of exceptions from this prohibition, including permitting specified licensees to purchase advertising space and time from, or on behalf of, an on-sale retail licensee that is an owner, manager, or major tenant of certain stadiums, parks, entertainment complexes, and arenas, subject to specified conditions. Existing law requires the purchase of advertising space or time in this context to be conducted pursuant to a written contract with the on-sale licensee, with a specified exception. Existing law defines a beer manufacturer for these specific purposes as including any holder of an out-of-state beer manufacturer’s certificate or any holder of a beer and wine importer’s general license.
This bill would expand the exceptions described above to allow beer manufacturers, winegrowers, distilled spirits rectifiers, distilled spirits manufacturers, or distilled spirits manufacturer’s agents to purchase advertising space and time from, or on behalf of, on-sale retail licensees, as described above, at a specified complex located in Sonoma County. The bill would permit the contract for purchasing space or time in this context to also be with an owner, long-term tenant of the venue, or licensee of the venue. The bill would include within the definition of beer manufacturer, for these purposes, a holder of a beer and wine wholesaler’s license.
Existing law permits specified alcoholic beverage licensees to donate money and sponsor events at certain sites and facilities.
This bill would permit a holder of a winegrower’s license, a beer manufacturer, as defined, a distilled spirits rectifier, a distilled spirits manufacturer, or distilled spirits manufacturer’s agent to donate wine, beer, or spirits, and make monetary contributions to a specified complex located in Sonoma County, if certain conditions are met.
Vote: majority. Appropriation: no. Fiscal committee: yes. State-mandated local program: no.
The people of the State of California do enact as follows:
Section 25503.6 of the Business and Professions
2Code is amended to read:
(a) Notwithstanding any other provision of this
4chapter, a beer manufacturer, the holder of a winegrower’s license,
5a distilled spirits rectifier, a distilled spirits manufacturer, or
6distilled spirits manufacturer’s agent may purchase advertising
7space and time from, or on behalf of, an on-sale retail licensee
8subject to all of the following conditions:
9(1) The on-sale licensee is the owner, manager, agent of the
10owner, assignee of the owner’s advertising rights, or the major
11tenant of the owner of any of the following:
12(A) An outdoor stadium or a fully enclosed arena with a fixed
13seating capacity in excess of 10,000 seats located in Sacramento
14County or Alameda County.
15(B) A fully enclosed arena with a fixed seating capacity in
16excess of 18,000 seats located in Orange County or Los Angeles
17County.
18(C) An outdoor stadium or fully enclosed arena with a fixed
19seating capacity in excess of 8,500 seats located in Kern County.
20(D) An exposition park of not less than 50 acres that includes
21an outdoor stadium with a fixed seating capacity in excess of 8,000
P3 1seats and a fully enclosed arena with an attendance capacity in
2excess of 4,500 people, located in San Bernardino County.
3(E) An outdoor stadium with a fixed seating capacity in excess
4of 10,000 seats located in Yolo County.
5(F) An outdoor stadium and a fully enclosed arena with fixed
6seating capacities in
excess of 10,000 seats located in Fresno
7County.
8(G) An athletic and entertainment complex of not less than 50
9acres that includes within its boundaries an outdoor stadium with
10a fixed seating capacity of at least 8,000 seats and a second outdoor
11stadium with a fixed seating capacity of at least 3,500 seats located
12within Riverside County.
13(H) An outdoor stadium with a fixed seating capacity in excess
14of 1,500 seats located in Tulare County.
15(I) A motorsports entertainment complex of not less than 50
16acres that includes within its boundaries an outdoor speedway with
17a fixed seating capacity of at least 50,000 seats, located within San
18Bernardino County.
19(J) An exposition park, owned or operated by a bona fide
20nonprofit organization, of not less than 400
acres with facilities
21including a grandstand with a seating capacity of at least 8,000
22people, at least one exhibition hall greater than 100,000 square
23feet, and at least four exhibition halls, each greater than 30,000
24square feet, located in the City of Pomona or the City of La Verne
25in Los Angeles County.
26(K) An outdoor soccer stadium with a fixed seating capacity of
27at least 25,000 seats, an outdoor tennis stadium with a fixed
28capacity of at least 7,000 seats, an outdoor track and field facility
29with a fixed seating capacity of at least 7,000 seats, and an indoor
30velodrome with a fixed seating capacity of at least 2,000 seats, all
31located within a sports and athletic complex built before January
321, 2005, within the City of Carson in Los Angeles County.
33(L) An outdoor professional sports facility with a fixed seating
34capacity of at least 4,200 seats located within San Joaquin
County.
35(M) A fully enclosed arena with a fixed seating capacity in
36excess of 13,000 seats in the City of Inglewood.
37(N) (i) An outdoor stadium with a fixed seating capacity of at
38least 68,000 seats located in the City of Santa Clara.
39(ii) A beer manufacturer, the holder of a winegrower’s license,
40a distilled spirits rectifier, a distilled spirits manufacturer, or
P4 1distilled spirits manufacturer’s agent may purchase advertising
2space and time from, or on behalf of, a major tenant of an outdoor
3stadium described in clause (i), provided the major tenant does not
4hold a retail license, and the advertising may include the placement
5of advertising in an on-sale licensed premises operated at the
6outdoor stadium.
7(O) A complex of not more than 50 acres located in Sonoma
8County dedicated to presenting live artistic, musical, sports, food,
9beverage, culinary, lifestyle, or other cultural and entertainment
10events and performances that includes a concert hall with a seating
11capacity of approximately 1,500 seats, a second concert hall with
12a seating capacity of up to 300 seats, an outdoor area with a
13seating capacity of up to 5,000 seats, and a planned further outdoor
14facility with a seating capacity of up to 10,000 seats. With respect
15to this venue, advertising space and time may also be purchased
16from or on behalf of the owner of the complex, a long-term tenant
17or licensee of the venue, whether or not the owner, long-term
18tenant, or licensee holds an on-sale license.
19(2) The outdoor stadium or fully enclosed arena described in
20paragraph (1) is not owned by a community
college district.
21(3) The advertising space or time is purchased only in connection
22with the events to be held on the premises of the exposition park,
23stadium, or arena owned by the on-sale licensee. With respect to
24an exposition park as described in subparagraph (J) of paragraph
25(1) that includes at least one hotel, the advertising space or time
26shall not be displayed on or in any hotel located in the exposition
27park, or purchased in connection with the operation of any hotel
28located in the exposition park.
29(4) The on-sale licensee serves other brands of beer distributed
30by a competing beer wholesaler in addition to the brand
31manufactured or marketed by the beer manufacturer, other brands
32of wine distributed by a competing wine wholesaler in addition to
33the brand produced by the winegrower, and other brands of distilled
34spirits distributed by a competing distilled spirits
wholesaler in
35addition to the brand manufactured or marketed by the distilled
36spirits rectifier, the distilled spirits manufacturer or the distilled
37spirits manufacturer’s agent that purchased the advertising space
38or time.
39(b) Any purchase of advertising space or time pursuant to
40subdivision (a) shall be conducted pursuant to a written contract
P5 1entered into by the beer manufacturer, the holder of the
2winegrower’s license, the distilled spirits rectifier, the distilled
3spirits manufacturer, or the distilled spirits manufacturer’s agent
4andbegin delete theend deletebegin insert any of the following:end insert
5begin insert(1)end insertbegin insert end insertbegin insertTheend insert
on-salebegin delete licensee, or withend deletebegin insert licensee.end insert
6begin insert(2)end insertbegin insert end insertbegin insertWithend insert respect to clause (ii) of subparagraph (N) of paragraph
7(1) of subdivision (a), the major tenant of the outdoor stadium.
8(3) With respect to subparagraph (O) of paragraph (1) of
9subdivision (a), the owner, a long-term tenant of the venue, or
10licensee of the venue, whether or not the owner, long-term tenant,
11or licensee holds an on-sale license.
12(c) Any beer manufacturer or holder of a winegrower’s license,
13any distilled spirits rectifier, any distilled spirits manufacturer, or
14any distilled spirits manufacturer’s agent who, through coercion
15or other illegal means, induces, directly or indirectly, a holder of
16a wholesaler’s license to fulfill all or part of those contractual
17obligations entered into pursuant to subdivision (a) or (b) shall be
18guilty of a misdemeanor and shall be punished by imprisonment
19in the county jail not exceeding six months, or by a fine in an
20amount equal to the entire value of the advertising space, time, or
21costs involved in the contract, whichever is greater, plus ten
22thousand dollars ($10,000), or by both imprisonment and fine. The
23person shall also be subject to license revocation pursuant to
24Section 24200.
25(d) Any on-sale retail licensee, as described in subdivision (a),
26who, directly or
indirectly, solicits or coerces a holder of a
27wholesaler’s license to solicit a beer manufacturer, a holder of a
28winegrower’s license, a distilled spirits rectifier, a distilled spirits
29manufacturer, or a distilled spirits manufacturer’s agent to purchase
30advertising space or time pursuant to subdivision (a) or (b) shall
31be guilty of a misdemeanor and shall be punished by imprisonment
32in the county jail not exceeding six months, or by a fine in an
33amount equal to the entire value of the advertising space or time
34involved in the contract, whichever is greater, plus ten thousand
35dollars ($10,000), or by both imprisonment and fine. The person
36shall also be subject to license revocation pursuant to Section
3724200.
38(e) For the purposes of this section, “beer manufacturer” includes
39any holder of a beer manufacturer’s license, any holder of an
40out-of-state beer manufacturer’s certificate,begin insert
any holder of a beer
P6 1and wine wholesaler’s license,end insert
or any holder of a beer and wine
2importer’s general license.
Section 25503.34 is added to the Business and
4Professions Code, to read:
(a) A holder of a winegrower’s license, a beer
6manufacturer as defined in subdivision (d), a distilled spirits
7rectifier, a distilled spirits manufacturer, or distilled spirits
8manufacturer’s agent may donate wine, beer, or spirits, and make
9monetary contributions to a complex dedicated to the presentation
10of live artistic, musical, sports, food, beverage, culinary, lifestyle,
11or other cultural entertainment events or performances, if all of
12the following conditions are met:
13(1) The permanent retail on-sale licensee in the complex is a
14nonprofit charitable corporation or association exempt from
15payment of income taxes under the provisions of the Internal
16Revenue Code and Chapter 4 (commencing with Section 23701)
17of Part 11 of Division 2 of the
Revenue and Taxation Code.
18(2) The complex is of not more than 50 acres located in Sonoma
19County dedicated to presenting live artistic, musical, sports, food,
20beverage, culinary, lifestyle, or other cultural and entertainment
21events and performances that includes a concert hall with a seating
22capacity of approximately 1,500 seats, a second concert hall with
23a seating capacity of up to 300 seats, an outdoor area with a seating
24capacity of up to 5,000 seats, and a planned further outdoor facility
25with a seating capacity of up to 10,000 seats.
26(3) The complex has a permanent retail on-sale license that is
27a long-term tenant of the complex.
28(4) The donation or monetary contribution shall not be
29conditioned directly or indirectly, in any way, on the purchase,
30sale, or distribution of any alcoholic beverage manufactured or
31
distributed by the holder of a winegrower’s license, the beer
32manufacturer, the distilled spirits rectifier, the distilled spirits
33manufacturer, or the distilled spirits manufacturer’s agent by the
34licensee of the complex.
35(5) Except as provided in paragraph (6), donated wine, beer, or
36spirits shall not be used or sold by the permanent retail licensee
37and a monetary contribution shall not be used in, or for the benefit
38of, the permanent retail on-sale licensee.
39(6) Donated wine, beer, or spirits may only be used or sold in
40connection with fundraising activities held on or off the permanent
P7 1licensed premises. Fundraising activities held in any area included
2in the licensed premises during which donated wine, beer, or spirits
3is used or sold shall not take place at the complex while the
4permanent retail licensee is exercising its license privileges and
5shall only be conducted
pursuant to a temporary license issued by
6the department, provided however, that the permanent licensee
7shall surrender its license during the fundraising only for those
8areas of the complex where the fundraising activities are being
9presented and may continue to operate under its permanent license
10in other areas covered by the license where the fundraising is not
11taking place.
12(b) The complex may acknowledge and thank a donating
13winegrower, beer manufacturer as defined in subdivision (d),
14distilled spirits rectifier, distilled spirits manufacturer, or distilled
15spirits manufacturer’s agent in the complex’s event programs, on
16the complex’s Internet Web site, and on stage at the permanent
17licensed premises during an event or performance.
18(c) The Legislature finds that it is necessary and proper to
19require a separation between manufacturing interests, wholesale
20interests, and retail
interests in the production and distribution of
21alcoholic beverages in order to prevent suppliers from dominating
22local markets through vertical integration and to prevent excessive
23sales of alcoholic beverages produced by overly aggressive
24marketing techniques. The Legislature further finds that the
25exceptions established by this section to the general prohibition
26against tied interests shall be limited to their express terms so as
27not to undermine the general prohibition, and intends that this
28section be construed accordingly.
29(d) For the purposes of this section, “beer manufacturer”
30includes any holder of a beer manufacturer’s license, any holder
31of an out-of-state beer manufacturer’s certificate, any holder of a
32beer and wine wholesaler’s license, or any holder of a beer and
33wine importer’s general license.
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