BILL ANALYSIS                                                                                                                                                                                                    






                           SENATE JUDICIARY COMMITTEE
                            Martha M. Escutia, Chair
                           2003-2004 Regular Session


          AB 2761                                                A
          Assembly Member Leno                                   B
          As Amended June 28, 2004 
          Hearing Date:  June 29, 2004                           2
          Civil Code                                             7
          GWW:cjt                                                6
                                                                 1

                                     SUBJECT
                                         
            Car Rental Contracts: Unbundling of Rates for Qualified  
                                Business Renters

                                   DESCRIPTION  

          This bill would permit rental car companies to separately  
          quote and charge additional rental fees and charges in  
          addition to the contract base rental rate to qualified  
          business renters renting under a business program, so long  
          as a good faith estimate of the total charge is provided to  
          the renter at the time the reservation is made or when the  
          car is picked up for rental.  This exception to current  
          law's requirement to quote or charge a "bundled" rental  
          rate would apply only in cases of a "qualified business  
          rental" where the business renter has produced more than  
          $10,000 in gross rental revenue in the past year or is  
          expected to produce that amount of rental revenue in the  
          upcoming year.  

                                    BACKGROUND  

          Current law requires car rental companies to advertise and  
          quote a "bundled" rate that includes all the anticipated  
          charges from renting a car, except for gas, mileage, and  
          airport facility charges.  This law was enacted in response  
          to deceptive ads from rental companies that advertised a  
          low base price and then charged a significantly higher  
          total price because of undisclosed add-on fees and charges  
          (such as an airport concession fee or a vehicle license  
          fee).  
                                                                 
          (more)



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          This bill is being sponsored by Hertz, Avis, Budget, Alamo,  
          and National to enable them to separately charge for and  
          collect certain costs in their business rentals which  
          California law does not now permit.  Their business rental  
          programs typically charge a base rental rate for the  
          vehicle and then adds separate charges for vehicle license  
          fees, airport concession fees, and any local taxes.   
          However, that practice, allowed in 47 other states, is  
          prohibited in California because of California's bundling  
          law.  This bill would make an exception to that law for  
          specified business rentals.    
          The June 28 amendments primarily addressed drafting  
          concerns raised by Committee staff.  They also required a  
          rental company's continued compliance with other provisions  
          of the "bundling" law and moderated to a small degree the  
          proposed ability to "unbundle" the quoted and charged car  
          rental rate.  They do not, however, resolve the fundamental  
          core question presented by AB 2761:

            Should an exception to the law requiring the quoting and  
            charging of a "bundled" (all-inclusive) rate be made in  
            the case of a qualified business renter renting under a  
            business program, who could instead be separately quoted  
            and charged additional rental charges for the rental (on  
            top of the business program's contracted base rental  
            rate) if the person is also provided a good faith  
            estimate of the total of all charges for the time of the  
            rental? 
          
          Enterprise Rent-A-Car opposes AB 2761, asserting that it  
          creates an un-level playing field among competitors and  
          that it would be the foundation for new "below-the-line"  
          airport fees.  The Center for Public Interest Law also  
          opposes the bill, asserting that unbundling can lead to  
          abusive practices once again.  The Consumers Union is  
          neutral, as is the Attorney General's office.

                             CHANGES TO EXISTING LAW
           
           Existing law r  egulates the contents of rental car contracts  
          used by rental car companies, and provides that a rental  
          car company can only advertise, quote, and charge a rental  
          rate that includes the entire amount that a renter must pay  
          to rent a car, except for taxes, mileage and any airport  
                                                                       




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          customer facility charge. (Civil Code Section 1936(n). All  
          further references are to this Code.)  This requirement is  
          commonly referred to as "bundling." 

           This bill  would create an exception to that law and allow a  
          rental car company to quote and charge an "unbundled" rate  
          to a "qualified business renter" of a "business program  
          sponsor" under the sponsor's "business program."  The bill   
          would allow the rental car company to separately quote or  
          impose additional charges for a "qualified business  
          rental," if, at the time the quote is made or the rental  
          commences, the person receiving the quotation is provided a  
          good faith estimate of the total of all the charges for the  
          entire rental.  The estimate may exclude mileage charges  
          and charges for optional items and services that cannot be  
          determined at the time of reservation or when the rental  
          commences.  

           The bill  would enact the definitions for the terms  
          "additional charges," "quote," "business renter," "business  
          program," "qualified business rental," and "business  
          program sponsor."  (See Comments 3 and 4.)




                                    COMMENT
           
          1.  Stated need for bill and arguments in support
             
            The author writes, "Civil Code 1936, that governs car  
            rental transactions, was enacted in 1988 in response to  
            certain alleged sales abuses by some rental car  
            companies. . . . While these provisions enhance consumer  
            protection for 'retail customers', they are of no value  
            in the world of commerce where contracts are knowingly  
            entered between rental companies and business entities  
            for their mutual advantage. . . . Typically a business  
            program sponsor would be a corporation and the actual  
            user of the rental car would be the corporation's  
            employee." 

            The sponsors of the measure further assert: 

               Current law prohibits rental car companies from  
                                                                       




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               quoting, advertising or charging customers for most  
               items not included in the advertised price. This  
               provision had been created for the protection of  
               retail customers who, prior to the law's enactment,  
               could book a car based on advertised rates, only to  
               learn about additional charges and fees at the  
               counter. AB 2761 does not, in any way, alter this  
               protection for retail consumers. AB 2761 does,  
               however, adjust those provisions by bringing  
               California into conformity with 47 other states in  
               regards to the pricing of corporate and other  
               commercial contracts. In all those states, the rental  
               company and the business entity have agreed upon a  
               contract that establishes a discounted rental rate for  
               employees and certain others associated with the  
               business.

               In those states, the rate, by the consent of both  
               parties, is usually supplemented, through additional  
               charges (such as airport concession fees, vehicle  
               license fees, rental car surcharges, and stadium  
               construction fees) imposed upon the rental company or  
               its customers.  Existing California law does not allow  
               those extra charges - even when the charges are part  
               of the agreed commercial contract.

               AB 2761 would permit the financial arrangements  
               mutually agreed to by the parties in these commercial  
               contracts to be implemented in California by  
               permitting the pass-through of these kinds of charges  
               to the business entity.  This flexibility would allow  
               the rental company to grant certain benefits that a  
               business desires, in exchange for other charges.   
               Further, there are provisions in the bill that ensure  
               the employee-renter knows of the terms and conditions  
               of the contract that their employer has established  
               for them.



          2.  Opposition from Enterprise and Center for Public Interest  
            Law
           
            Enterprise Rent-a-Car opposes the measure, stating that  
            the company is "unique, in that unlike the primarily  
                                                                       




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            airport based companies which depend on the out-of-state  
            business and pleasure traveler, over 85% of Enterprise's  
            renters reside in California." Enterprise also argues  
            that AB 2761 creates two classes of car renters, allows  
            rental car companies to "unbundle" and separately charge  
            airport concession fees to business renters, and creates  
            a statutorily authorized un-level playing field among  
            competitors.  The company writes: 

               Twenty-four states have statutes regulating car rental  
               agreements, including nine with laws very similar to  
               California's. None of these states have any type of  
               exemption for business travelers. Under AB 2761,   
               California would become the first state with a statute  
               similar to California's to create two classes of car  
               renters - one with bundled rates and one without them.  
               . . . Most importantly, AB 2761 would allow car rental  
               companies to un-bundle and separately charge airport  
               "concession" fees . . . to their eligible business  
               renter customers. AB 2761 would also permit car rental  
               companies to pass-through the currently bundled  
               vehicle license fee to eligible renters. . . . 

               The proponents argue that AB 2761 is necessary because  
               they have national contracts with their business  
               clients and other states permit them to pass through  
               fees and charges that they cannot pass through in  
               California. From this fact they argue that they  
               therefore make less profit on their California rentals  
               to business clients. What they fail to point out is  
               that there is no requirement that their national  
               contracts specify one rental rate for all fifty  
               states. There is no reason in law or logic that  
               different daily rental rate for states like California  
               that require mandatory fees and charges be bundled in  
               the daily rental rate cannot be specified in their  
               national contracts. 

               AB 2761 creates a statutorily authorized un-level  
               playing field among competitors. By permitting the  
               pass through of concession fees and other fees and  
               charges to one class of customer but not another, AB  
               2761 gives some car rental companies a competitive  
               advantage based on their book of business. Competitive  
               advantage among competitors should be based on good  
                                                                       




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               business practices and efficiency in the marketplace,  
               not statutory carve outs. 

            On the one hand, AB 2761 might be seen simply as a fight  
            between competing businesses, each of whom wants to  
            improve their own profit line and market share while  
            attempting to reduce their competitors.  On the other  
            hand, AB 2761 could be seen as the latest attempt to  
            weaken California's law prohibiting "unbundled" car  
            rental rates in order for car rental companies to  
            increase their bottom line.  That is the view taken by  
            Professor Fellmeth of the Center for Public Interest Law,  
            who writes: 
                 
               We regretfully oppose AB 2761, which represents yet  
               another attempt by the large car rental firms to  
               undermine historical reforms enacted by this  
               Legislature following well-documented consumer abuses.  
                

            He argues that the current law that requires bundling of  
            charges has a rationale that extends to both personal and  
            business rental customers, and that bundling enables both  
            types of customers to compare prices between companies.   
            AB 2761's unbundling of the base rental rate from other  
            potential charges, such as vehicle license fee and  
            airport concession fees, that are now part of the bundled  
            rate, would lead to increased costs for those consumers  
            and, at the very least, make comparisons difficult.  He  
            further writes:

               The gist ? of this bill is . . .  an attempt to  
               authorize price add-ons that are not disclosed in  
               advertising but are included in small print as one  
               picks up the car and which are then added to the  
               advertised rate.  Moreover, such allowance creates an  
               inevitable downward spiral - for each competitor gains  
               an advantage by stating a base rate lower than  
               competitors.  Granted, the harm is less pronounced  
               with business clients under contract.  But, even  
               there, the base rate exclusion gives an advantage - it  
               means more inquiries, more possible clients to begin  
               negotiations for "business status."  As far as the  
               customer knows, the add-ons that are unbundled are  
               uniformly applied by any competitor - indeed, they  
                                                                       




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               have been traditionally packaged to convey exactly  
               that impression.  In order to maintain market share,  
               each competitor has to shave back that base rate back  
               and add as much as possible to the add-ons as the  
               rental firms interact for competitively.   The  
               advantage of the current post-reform is that this  
               cannot happen - it is properly taken off the table as  
               an arena for abuse.  Instead, all speak the same  
               language and competition flourishes without  
               deteriorating into a "who can fool the most with the  
               cleverest aftercharges?" dynamic.  All gain, including  
               the system as a whole, from the current state of the  
               law.

               CPIL does not see what problem this bill solves, but  
               clearly sees those it will create.

            While the professor's letter used advertising abuses as  
            an example, his  comments would seem equally applicable  
            to add-ons to the price quoted when a reservation is  
            made.  
                 
            In response, the sponsors might argue that under AB 2761,  
            the business renter must be given a good faith estimate  
            of the total price of the rental at the time of making  
            the reservation.   In this way, they argue, the rental  
            rate is "re-bundled" and allows for comparison-shopping.   


          3.  Bill is limited to "qualified business rentals"  

            AB 2761 would only apply to a "qualified business  
            rental," which would cover only those situations where  
            the car rental revenue from a business program sponsor  
            and its affiliates has produced gross rental revenues in  
            excess of ten thousand dollars ($10,000) in the preceding  
            year, or is expected to exceed $10,000 in the upcoming  
            year.   

            This qualification was added in the Assembly to address  
            concerns by the Attorney General's office about the  
            bill's potential for "unintended consequences to some  
            employees and small-business owners." While large  
            businesses have the bargaining power to avoid the  
            consumer traps associated with unbundling, unwary small  
                                                                       




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            business owners or sole proprietors may not. Thus, the  
            $10,000 per year rental revenue threshold was added to  
            provide some assurance that the business program sponsor  
            is truly a large business and therefore, presumably, able  
            to handle its business affairs without the protection of  
            Civil Code Section 1936. 

            Consumers Union had also requested the limitation as a  
            condition of removing its opposition.  In its opinion,  
            narrowing the bill to cover only large businesses (that  
            presumably have the ability and bargaining power to avoid  
            the potential pitfalls of unbundling in the car rental  
            market) would ensure that small businesses and sole  
            proprietorships would continue to be subject to the  
            current protections available for all renters and which  
            are necessary to guard against unfair competition and  
            abuses in the rental car marketplace. 

          4.  Other proposed definitions and impacts  

           "Additional charges" would mean "charges other than a per  
            period base rental rate established by a business  
            program," and "quote" would include telephonic,  
            in-person, and computer-transmitted quotations.

           "Business renter" would mean any person authorized by the  
            business program sponsor to rent a vehicle under the  
            sponsor's business program.  For example, the rental  
            could be by an employee for business or purely personal  
            use.  In either event, that renter would be quoted a  
            contract unbundled rate and given a good faith estimate  
            of the total charges for the rental.  

            However, the term would not apply to any of the  
            following: a) A non-employee member of a not-for-profit  
            organization (such as a Calif. AAA member); b) The  
            purchaser of a voucher or other prepaid rental  
            arrangement from a person, including a tour operator,  
            engaged in the business of reselling those vouchers or  
            prepaid rental arrangements to the general public (the  
            tourist given a car as part of a travel package); and c)  
            A person whose car rental is a temporary replacement car  
            paid for by insurance or the repair shop repairing the  
            renter's own vehicle.   In these excepted instances, the  
            protections of Civil Code Section 1936 would continue  
                                                                       




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            apply and these consumers would be quoted and charged a  
            bundled rate instead of the business program's unbundled  
            contract rate. 

           "Business program" would mean (A) a contract between a  
            rental company and a business program sponsor that has  
            established the per period base rental rate, and any  
            other material term relating to additional charges, on  
            which the rental company will rent passenger vehicles to  
            persons authorized by the sponsor; or (B) a plan,  
            program, or other arrangement established by a rental  
            company at the request of, or with the consent of, a  
            business program sponsor under which the rental company  
            offers to rent passenger vehicles to persons authorized  
            by the sponsor at per period bases rental rates, and any  
            other material terms relating to additional charges, that  
            are not the same as those generally offered by the rental  
            company to the public.  (The June 28 amendments clarified  
            that the base rental must include, if applicable, any  
            material term relating to additional charges.  Prior to  
            the amendment, the bill allowed for the contract to  
            establish the rental rate,  or  any other material term,  
            for the business rental.  Committee staff deemed that  
            language to be too open-ended and subject to abuse, and  
            asked for the clarification.)   

           "Business program sponsor" would mean a legal entity,  
            other than a natural person, that is a corporation,  
            limited liability company, or a partnership.  (This  
            language excludes state and local governments from the  
            bill, as well as all other forms of businesses not  
            specifically listed, thereby maintaining current law's  
            protection of a quoted, advertised, or charged "bundled"  
            rental rate for these entities.  This limitation also  
            addressed concerns raised by Consumers Union and the  
            Assembly Judiciary Committee.)  
               

          Support:  California Hotel and Lodging Ass'n.; California  
                    Teamsters Public Affairs Council; Port of Oakland

          Opposition:Enterprise Rent-A-Car; Center for Public  
          Interest Law

                                     HISTORY
                                                                       




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          Source:  Cendant Car Rental Group (Avis and Budget) Hertz  
                Corporation; Vanguard Car Rental USA (Alamo and  
                National) 

          Related Pending Legislation:  None Known

          Prior Legislation:AB 491 (Frommer), Chapter 661, Statutes  
                         of 2001, permits a rental car company to  
                         separately charge and collect a "customer  
                         facility fee" to finance, design, construct,  
                         or operate consolidated airport car rental  
                         facilities and/or a common use  
                         transportation system that move passengers  
                         between the airport terminals and the  
                         consolidated car rental facilities.  That  
                         measure also increased the maximum allowable  
                         fees for sale of a collision damage waiver  
                         option. 

          Prior Vote:Assembly Floor (56 - 5)
                    Assembly Judiciary (7 - 0)
                                        
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