BILL ANALYSIS                                                                                                                                                                                                    



                                                                  AB 7
                                                                  Page  1

          Date of Hearing:   May 20, 2009

                        ASSEMBLY COMMITTEE ON APPROPRIATIONS
                                Kevin De Leon, Chair

                    AB 7 (Krekorian) - As Amended:  May 14, 2009 

          Policy Committee:                              ElectionsVote:6-0

          Urgency:     No                   State Mandated Local Program:  
          Yes    Reimbursable:              No

           SUMMARY  

          This bill amends the Political Reform Act (PRA) to establish new  
          disclosure requirements on independent expenditure (IE)  
          advertisements.  Specifically, this bill:

          1)Requires every broadcast or mass mailing advertisement  
            supporting or opposing a candidate or ballot measure that is  
            paid for by an IE to include:

             a)   A statement clearly identifying the economic or other  
               special interest of the major donors of $50,000 or more to  
               the committee.

             b)   The Uniform Resource Locator (URL) for an Internet Web  
               site established by the committee that lists the  
               committee's responsible officer and all donors who made  
               contributions of more than $100 to the committee.

          2)Provides that if any of the major donors of $50,000 or more to  
            the committee is another committee, that major donor shall be  
            identified by the names of the economic or other special  
            interest that made the highest cumulative contributions of  
            $50,000 or more to that committee.

           FISCAL EFFECT  

          Costs to the Fair Political Practices Commission (FPPC), which  
          enforces the PRA, will be minor and absorbable.

           COMMENTS  

           1)Purpose  .  According to the author, a report issued last year  








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            by the Fair Political Practices Commission, "Independent  
            Expenditures: The Giant Gorilla in Campaign Finance," included  
            the following findings:

               Since Proposition 34 took effect on January 1, 2001,  
               through the 2006 election cycle, more than $88 million was  
               spent on "independent expenditures" benefiting candidates  
               for state office.

               $63 million of the $88 million spent on "independent  
               expenditures" for legislative and statewide candidates from  
               2001 through 2006 came from just 25 "independent  
               expenditure" groups.

            The author believes that, given the amount of money spent to  
            influence the state's political process, "the voters, and  
            those affected by the political influence of such committees,  
            have a right to know who is trying to move their votes."  AB 7  
            attempts to address this issue by expanding the disclosures  
            required on broadcasts and mailers by independent expenditure  
            campaigns.

           2)On-Ad Disclosures  :  Existing law generally requires IEs and  
            ads supporting or opposing ballot measures to include a  
            disclosure statement identifying the top two donors of $50,000  
            or more to the committee paying for the ad.  Additionally,  
            existing law requires any committee that supports or opposes  
            one or more ballot measures to name itself using a name or  
            phrase that clearly identifies the economic or other special  
            interest of its major donors of $50,000 or more.  Since the  
            name of the committee paying for an advertisement is required  
            to be included in the advertisement, any ad in support of or  
            in opposition to a ballot measure will include an  
            identification of the economic or other special interest of  
            the major donors to the committee funding the ad.

          This bill places a similar requirement on ads that are paid for  
            by IEs.  However, rather than requiring the committee name to  
            include the economic or other special interest of the major  
            donors of $50,000 or more to the committee, this bill instead  
            requires that the economic or other special interest of the  
            donors of $50,000 or more to the committee funding the ad be  
            included in the ad.  Additionally, to ensure that IEs contain  
            a full disclosure of the interests that are funding an ad,  
            this bill provides that if one of the major donors of $50,000  








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            or more to the committee funding the ad is another committee,  
            the ad must also include the economic or special interest of  
            the major donors to the committee that made the donation.

           3)Opposition  .  The California Broadcasters Association (CBA)  
            notes that unlike the requirements for all other media,  
            disclosures in radio advertisements must be vocalized, and for  
            ballot propositions this can require over 50% of a 30 second  
            ad.  The CBA argues that, by adding a potentially lengthy web  
            locator address, the time required for disclosures would  
            consume over 20 seconds in a 30 second spot, even though the  
            URL would contain the same financial disclosures currently  
            stated within the advertisement.

           4)Related Legislation  .  AB 1322 (Huffman), pending on the  
            Assembly floor, specifies the text and format in which a  
            disclosure must appear when such disclosures are required on  
            certain IEs.

           Analysis Prepared by  :    Chuck Nicol / APPR. / (916) 319-2081