BILL ANALYSIS                                                                                                                                                                                                    





               SENATE COMMITTEE ON ELECTIONS, REAPPORTIONMENT AND  
                           CONSTITUTIONAL AMENDMENTS
                          Senator Loni Hancock, Chair


          BILL NO:   AB 7                              HEARING DATE:   
          7/7/09
          AUTHOR:    KREKORIAN                         ANALYSIS BY:    
             Darren Chesin
          AMENDED:   5/14/09 
          FISCAL:    YES
          
                                     SUBJECT

           Independent expenditures: advertisements: disclosure
           
                                  DESCRIPTION  
          
           Existing law  requires the legal name of a committee that  
          supports or opposes one or more ballot measures to include  
          a name or phrase that identifies the economic or other  
          special interest of its major donors of $50,000 or more.   
          If the major donors of $50,000 or more share a common  
          employer, the identity of the employer must also be  
          disclosed.

           Existing law  defines "independent expenditure" (IE) as an  
          expenditure made by any person in connection with a  
          communication which expressly advocates the election or  
          defeat of a clearly identified candidate or the  
          qualification, passage or defeat of a clearly identified  
          measure, or taken as a whole and in context, unambiguously  
          urges a particular result in an election but which is not  
          made to or at the behest of the affected candidate or  
          committee.

           Existing law  requires a broadcast or mass mailing  
          advertisement supporting or opposing a candidate or ballot  
          measure that is paid for by an IE to include a disclosure  
          statement identifying the name of the committee making the  
          expenditure and the names of the persons from whom the  
          committee making the IE received its two highest cumulative  
          contributions of $50,000 or more during the 12-month period  
          prior to the expenditure.

           This bill  requires every broadcast or mass mailing  









          advertisement supporting or opposing a candidate or ballot  
          measure that is paid for by an IE to include both of the  
          following:

           A statement or phrase that clearly identifies the  
            economic or other special interest of the major donors of  
            $50,000 or more to the committee; and, 

           The Uniform Resource Locator (URL) address for an  
            Internet web site established by the committee that lists  
            the committee's principal officer and all donors who made  
            contributions of $100 or more to the committee.

           This bill  also provides that if any of the major donors of  
          $50,000 or more to the committee is another committee, that  
          major donor shall be identified by the names of the  
          economic or other special interest that made the highest  
          cumulative contributions of $50,000 or more to that  
          committee.  The economic or other special interest of the  
          major donors of $50,000 or more must be listed in  
          descending order based on the amount of the contributions  
          made by the respective donor to the committee.

                                    BACKGROUND  
          
          Existing law generally requires IEs and ads supporting or  
          opposing ballot measures to include a disclosure statement  
          identifying the top two donors of $50,000 or more to the  
          committee paying for the ad.  Additionally, existing law  
          requires any committee that supports or opposes one or more  
          ballot measures to name itself using a name or phrase that  
          clearly identifies the economic or other special interest  
          of its major donors of $50,000 or more; and, since the name  
          of the committee paying for an advertisement is required to  
          be included in the advertisement, any ad in support of or  
          in opposition to a ballot measure will include an  
          identification of the economic or other special interest of  
          the major donors to the committee funding the ad.

          This bill places a similar requirement on ads that are paid  
          for by IEs.  However, rather than requiring the committee  
          name to include the economic or other special interest of  
          the major donors of $50,000 or more to the committee, this  
          bill instead requires that the economic or other special  
          interest of the donors of $50,000 or more to the committee  
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          funding the ad be included in the ad.  Additionally, to  
          ensure that IEs contain a full disclosure of the interests  
          that are funding an ad, this bill provides that if one of  
          the major donors of $50,000 or more to the committee  
          funding the ad is another committee, the ad must also  
          include the economic or special interest of the major  
          donors to the committee that made the donation.

                                     COMMENTS  
          
           1.According to the author  :  In recent years, California has  
            seen an astounding increase in the amount of money spent  
            to influence elections, particularly by independent  
            expenditure committees. Since 2000, $88 million has been  
            spent on independent expenditures to support or oppose  
            candidates, with $42 million originating from just 10  
            groups.

          These expenses are made to influence California's political  
            process, to shape our laws and, ultimately, to affect the  
            future of all Californians.  IE committees can introduce  
            into California's political process vitriol and hate or  
            high-minded debate and informative activism, depending on  
            the nature of the interests running the committee.  What  
            cannot be disputed is that IE committees expend a great  
            deal of money to accomplish their goals.




            A report issued last year by the Fair Political Practices  
            Commission (Independent Expenditures: The Giant Gorilla  
            in Campaign Finance) highlighted the issue.  From the  
            Report: 

            "Since Proposition 34 took effect on January 1, 2001,  
            through the 2006 election cycle, more than $88 million  
            was spent on "independent expenditures" benefiting  
            candidates for state office.

            $63 million of the $88 million spent on "independent  
            expenditures" for legislative and statewide candidates  
            from 2001 through 2006 came from just 25 "independent  
            expenditure" groups.

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            There was a 6,144% increase in "independent expenditure"  
            spending in legislative elections between 2000 and 2006.

            There was a 5,502% increase in "independent expenditure"  
            spending for statewide candidates between 2002 and 2006."

            Independent expenditure committees often make it more  
            difficult to track the true source of spending on behalf  
            of candidates.  That's because "independent expenditure"  
            committees frequently make contributions to other such  
            committees, thus adding an additional layer that obscures  
            the identities of the original donors. Facilitating full  
            disclosure is crucial to ensuring the public's right to  
            know which interests are funding political campaigns.

            Given the volume of cash contributed to IE committees  
            with the goal of influencing California's political  
            process, AB 7 has a simple premise: the voters, and those  
            affected by the political influence of such committees,  
            have a right to know who is trying to influence their  
            votes. 

            AB 7 seeks to ensure that voters have the most useful  
            information about the political groups formed to sway  
            their decisions in the voting booth.  AB 7 also helps to  
            resolve the current disparity between disclosure  
            statements for ballot measure committees and those of IE  
            committees by making the disclosures uniform while also  
            providing for several key disclosures so that the  
            information is formatted in a way to provide voters with  
            a better understanding of what interests are behind the  
            political advertisements (without substantially  
            increasing the length of the disclosure statement). 

           2.On the Other Hand  .  The California Broadcasters  
            Association, which opposes this bill, maintains that  
            "this bill will increase campaign costs.  Unlike the  
            requirements for all other media, disclosures in radio  
            advertisements must be vocalized - which in the case of  
            ballot propositions can currently require over 50% of a  
            30 second ad.  By adding a potentially lengthy web  
            locator address, the time required for disclosures would  
            consume over 20 seconds in a 30 second spot.  This URL  
            would contain the same financial disclosures currently  
            stated within the advertisement.  Radio is one of the  
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            least expensive ways to advertise, but is already being  
            underutilized by political consultants because the  
            current disclosures dramatically reduce the time  
            available for an educational message.  Lengthening these  
            disclosures will eliminate radio as a source of low cost  
            campaign advertising."

           3.Related Legislation  .  AB 1322 (Huffman), which is also  
            being heard in this committee today, specifies the text  
            and format in which a disclosure must appear when such  
            disclosures are required on certain IEs.  AB 1322  
            contains a similar requirement regarding disclosure of an  
            Internet website address where contributor information  
            can be accessed.

                                   PRIOR ACTION
           
          Assembly Elections and Redistricting Committee:6-0
          Assembly Appropriations Committee:         12-2
          Assembly Floor:                             61-15
                                         
                                   POSITIONS  

          Sponsor: Author

           Support: New America Foundation
                    California Common Cause

           Oppose:  California Broadcasters Association















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