BILL ANALYSIS                                                                                                                                                                                                    



                        SENATE FOOD and AGRICULTURE COMMITTEE
                            Senator Dean Florez, Chairman

          BILL NO:    AB 606                    HEARING:  7/7/09
          AUTHOR:   Ma                          FISCAL:  Yes
          VERSION:  6/22/09                     CONSULTANT:  John Chandler
          
                          California Blueberry Commission.

          BACKGROUND AND EXISTING LAW

          Existing law allows for the establishment of commissions and  
          councils to advance the interests of California agriculture and  
          seafood industries.  Commission law declares that California  
          agriculture and seafood industries are vitally important  
          elements of the state's economy and are supported by  
          state-established commissions and councils mandated to enhance  
          and preserve the economic interests of California. The  
          legislature finds and declares that commissions and councils  
          implement public policy through their express conduct and these  
          programs are among the broad range of state-mandated regulatory  
          programs that are funded by the industry, generally through user  
          fees assessed in accordance with each person's relationship to a  
          particular program. The legislature further declares that these  
          commissions and councils are established to reflect a commitment  
          to California agriculture and seafood industries, represent a  
          policy of support for self-help and public-private partnerships,  
          provide a benefit to the entire industry and all Californians,  
          and are intended to enhance the image of California agriculture  
          and seafood products.  

          The goals and objectives of commissions are accomplished through  
          the following activities:

           Research
           Elimination of tariff and non-tariff trade barriers
           Consumer education relating to health and other benefits of  
            using and consuming these products
           Demand-side regulation
           Analysis of government regulation
           Cooperative crisis resolution
           Participation in negotiations with other governments relating  
            to market access issues
           Industry self-regulation to establish and maintain grade,  
            size, and maturity standards and to stabilize flow of product   


          Each commission and council is established and administered  
          according to its own statutory guidelines.  According to  




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          information provided by the California Department of Food and  
          Agriculture, California has 55 advisory boards, councils, and  
          commissions.




          PROPOSED LAW

          AB 606 will:

                 Create the California Blueberry Commission (commission)  
               to promote California blueberries; educate the wholesale  
               and retail trade on proper handling and selling of  
               blueberries; conduct and contract scientific research on  
               blueberry production, marketing, and distribution; and  
               manage administrative affairs of the commission.

                 Specify that the commission shall be made up of elected  
               members and alternates from the industry: three blueberry  
               producers from designated districts, two blueberry  
               producers from statewide, four blueberry handlers, and one  
               public member, all for a term of two years.  

                 Identify a quorum as a majority of producer members and  
               a majority of handler members on the commission.

                 Require a vote of both blueberry producers and handlers,  
               conducted by the Secretary of Food and Agriculture,  
               approving the commission before implementation.

                 Authorize the commission to collect an assessment from  
               blueberry producers and handlers of not more than $0.025  
               per pound of blueberries handled.  The commission may only  
               increase the assessment ceiling with a referendum of the  
               industry.

                 Establish a civil penalty, not to exceed $1000, for  
               providing false reports or refusing to provide reports or  
               addresses and names of people providing blueberries from  
               retail and wholesale trade.

                 Provide that every five years the secretary may hold a  
               hearing to evaluate holding a referendum to determine if  
               the commission should continue operating.

                 Permit the commission to recommend to the secretary the  





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               adoption of blueberry quality standards, product labeling,  
               or engage in any other activity authorized by the  
               California Marketing Act of 1937, and require approval by  
               referendum before they become operative.

          COMMENTS

          1.According to the author, the blueberry commission established  
            in AB 606 will answer the needs of California's growing  
            blueberry industry.  The California blueberry industry has  
            grown significantly in the last few years to over 4,500 acres  
            and 50 to 70 growers in the state.  It is hoped that  
            California will grow to be the third or fourth largest  
            blueberry-producing state.  The addition of a California  
            blueberry commission will help the industry better adapt and  
            continue to grow through marketing, research, data collection,  
            and creation of a cohesive voice for the blueberry industry.    


          2.The Senate Rules Committee has doubled referred this bill to  
            the Senate Public Safety Committee as the second committee of  
            referral.  Therefore, if this measure is approved by this  
            committee, the motion should include an action to re-refer the  
            bill to the Senate Committee on Public Safety.

          PRIOR ACTIONS

          Assembly Floor 75-1
          Assembly Appropriations17-0
          Assembly Judiciary  10-0
          Assembly Agriculture  7-1

          SUPPORT
          
          None received

          OPPOSITION
          
          None received