BILL ANALYSIS                                                                                                                                                                                                    



                                                                  AB 2654
                                                                  Page  1

          CONCURRENCE IN SENATE AMENDMENTS
          AB 2654 (Hill)
          As Amended  August 19, 2010
          Majority vote
           
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          |ASSEMBLY:  |43-24|(April 26,      |SENATE: |25-9 |(August 23,    |
          |           |     |2010)           |        |     |2010)          |
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           Original Committee Reference:    B.,P. & C.P.  

           SUMMARY  :   Specifies requirements for solicitations that could  
          be construed or interpreted as involving a state or federal  
          governmental entity, including certain disclosures on the front  
          and back of every page of the solicitation and the envelope;  
          establishes penalties for violating specified disclosure  
          requirements and makes various technical changes.

           The Senate amendments  : 

          1)Elaborate on the types and forms of prohibited and permissible  
            insignia and wording on solicitations.

          2)Prohibits untruthful suggestions of association with federal  
            government. 

          3)Require disclosures on the front and back of each page of a  
            solicitation, and on the front of the envelope, outside cover,  
            or wrapper.

          4)Prohibit a solicitation from stating or implying that payment  
            to any person, firm, corporation, or association that is not a  
            government entity is mandatory or required by law, or state or  
            imply that penalties, fines, or consequences will occur if  
            payment is not made to the soliciting nongovernmental person,  
            firm, corporation, or association.

          5)Prohibits a solicitation from specifying a date or time period  
            when payment to the soliciting nongovernmental person, firm,  
            corporation, or association is due, including, but not limited  
            to, use of the terms "due date," "due now," "remit by," "remit  
            immediately," "payment due," "pay now," "pay immediately," or  
            "pay no later than," unless the solicitation displays, in the  
            same sentence as the date or time period specified, how the  








                                                                  AB 2654
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            information being solicited will be used, a description of the  
            product or service that is to be provided, and to what  
            government agency it shall be rendered, or how the solicited  
            funds or membership fees will be used, as applicable.

          6)State that any violation is a misdemeanor punishable by  
            imprisonment in a county jail not exceeding six months, or by  
            a fine not exceeding $2,500, or by both that fine and  
            imprisonment.

          7)State that any person who is harmed as a result of a violation  
            of this section shall be entitled to recover, in addition to  
            any other available remedies, damages in an amount equal to  
            three times the amount solicited.

          8)Make technical changes.

           AS PASSED BY THE ASSEMBLY  , the bill required the disclaimer  
          presently required on solicitations and mailings to be  
          conspicuously posted on the top of the first page.  

           FISCAL EFFECT  :  According to the Senate Appropriations  
          Committee, pursuant to Senate Rule 28.8, negligible state costs.  


           COMMENTS  :  This bill is substantially similar to the version  
          approved by the Assembly.


           Analysis Prepared by  :    Sarah Weaver / B.,P. & C.P. / (916)  
          319-3301 


                                                                 FN:  
                                                            0006587