BILL ANALYSIS                                                                                                                                                                                                    �






                  SENATE BANKING & FINANCIAL INSTITUTIONS COMMITTEE
                             Senator Juan Vargas, Chair


          AB 597 (Eng)                       Hearing Date:  July 6, 2011  

          As Amended: June 27, 2011
          Fiscal:             Yes
          Urgency:       No
          

           SUMMARY    Would establish the California Financial Literacy 
          Fund, administered by the State Controller, as specified.  
          
           DESCRIPTION
           
            1.  Would establish the California Financial Literacy Fund 
              (CFLF) in the State Treasury, administered by the 
              Controller, to support partnerships with the financial 
              services community and other stakeholders, to improve 
              Californians' financial literacy.

           2.  Would authorize the Controller to accept private donations 
              for deposit into the CFLF, and would make those funds 
              available, subject to appropriation in the annual Budget 
              Act.  Would provide that donations may not be used to 
              promote or market the financial products of any contributor. 
               Monies not appropriated within 18 months of being 
              contributed to the CFLF would have to be returned in full to 
              the contributor.

           3.  Would authorize the Controller to convene a financial 
              literacy advisory committee to provide additional oversight 
              of the CFLF and develop strategies to improve financial 
              literacy.  Would require that, if the committee is convened, 
              it must comply with the Bagley-Keene Open Meeting Act.

           4.  Would, beginning in 2013, require the Controller to submit 
              a brief annual summary by August 30th of each year, 
              regarding the use of the funds in the CFLF, to the 
              chairpersons of the Assembly Committee on Banking & Finance 
              and the Senate Committee on Banking and Financial 
              Institutions.

           EXISTING LAW  lacks any requirements regarding the provision of 
          instructional materials on financial matters to Californians.




                                                   AB 597 (Eng), Page 2





           COMMENTS

          1.  Background and Discussion:    Like many other similar bills 
              before it, this bill is based on the belief, supported by 
              numerous statistics, that many Californians do not 
              understand basic consumer finance, nor do they understand 
              the impacts of their financial actions.  Many of the 
              mortgage problems currently plaguing California are due to 
              decisions of borrowers to take on mortgages whose terms they 
              did not understand, and whose debt they could not afford.  

          The author states, "The principal purpose of this bill is to 
              establish a mechanism for the State of California, under 
              specified conditions and with approval from the Legislature 
              and Administration, to partner financially with nonprofits 
              and private entities on solutions to the state's financial 
              literacy challenges.  In the long run, partnering with the 
              state to educate people on financial literacy could benefit 
              the California economy by helping to prevent bankruptcies, 
              foreclosures, and job loss."

          The author notes that four California cities are among the top 
              ten in the United States for credit card debt, measured as 
              the percentage of the city's median income being owed to 
              credit card companies.  These cities include Los Angeles 
              (16.81%), Riverside (16.19%), San Diego (15.98%), and 
              Sacramento (15.11%).  California also has one of the 
              nation's highest per capital bankruptcy rates, at 3.57% per 
              1000 people.  The foreclosure rate in California is the 
              third worst in the nation, behind only Nevada and Arizona. 

           2.  Other Financial Education Efforts:   If enacted, this bill 
              would add the state and our State Controller to a much 
              larger effort that is already ongoing, and is aimed at 
              providing financial education to those who can benefit from 
              it.  For example:

          In January 2008, Governor Schwarzenegger announced the formation 
              of the Bank on California program, initially run through his 
              Office of Planning and Research and later moved to the State 
              and Consumer Services Agency by Governor Brown.  The Bank on 
              California effort partners participating cities with 
              participating financial institutions, encourages the 
              unbanked to open starter accounts at these financial 
              institutions, and includes a financial education component 




                                                   AB 597 (Eng), Page 3




              to help Californians build their money management skills.

          The California State Library, and public libraries throughout 
              the state, work regularly with financial advisors and banks 
              to help provide financial literacy resources to patrons.  
              Wells Fargo has an ongoing relationship with the Contra 
              Costa County Public Library system, and San Francisco Public 
              Library has developed a program called, "Project Money," 
              which focuses on the four subject areas most requested by 
              patrons:  savings, banking, credit, and taxes.  

          The California Society of Certified Public Accountants (CalCPA) 
              is also committed to increasing financial literacy.  
              Hundreds of CPA volunteers provide free financial education 
              "Dollars and Sense" seminars in communities and schools 
              throughout the state.  

          Citigroup has funded over 200 non-profit organizations annually 
              in California, as part of its ten-year, $200 million 
              commitment to fund financial education programs.  

          The California Bankers Association has created a Financial 
              Empowerment Program to provide financial education tools for 
              adults, with an emphasis on basic personal finances and 
              household money management skills. 

          Operation HOPE, whose national partners for economic literacy 
              include the Federal Deposit Insurance Corporation, Federal 
              Reserve System, America's Community Bankers, E*TRADE 
              FINANCIAL, the William Jefferson Clinton Foundation in 
              Harlem, New York, the Bush-Clinton Katrina Fund, the New 
              York Bankers Association, and others, runs a Banking on Our 
              Future program, which it calls the leading urban delivery 
              system for financial literacy education across America.  
              Banking on Our Future, which is supported by more than 6,000 
              professional HOPE Corps volunteers from private and public 
              sector companies,  is operational in more than 700 schools 
              and community-based organizations across the U.S., and has 
              educated more than 280,000 low-wealth youth about financial 
              literacy.   

           3.  Summary of Arguments in Support:   

               a.     Controller John Chiang is sponsoring AB 597, to 
                 enable strategic partnerships with the private and 
                 nonprofit sectors that are already working on financial 




                                                   AB 597 (Eng), Page 4




                 education.  AB 597 would allow the Controller to convene 
                 an advisory committee made up of nonprofit organizations, 
                 financial institutions, and other state agencies, and 
                 devise strategies for improving financial literacy in 
                 California.  The Controller also observes that AB 597 
                 will ensure that the Legislature is notified of all 
                 sources and uses of the donated funds, allowing it to 
                 make more timely and informed decisions on financial 
                 literacy issues.  "As the state's Chief Fiscal Officer, I 
                 firmly believe this legislation constitutes a prudent 
                 investment by the State in its citizens' long-term 
                 financial viability."

               b.     The California Chamber of Commerce writes that 
                 financial literacy and the consequences for uninformed 
                 financial decisions are a growing problem in California.  
                 In the long run, educating Californians would result in 
                 benefits to the economy by helping to prevent 
                 bankruptcies, foreclosures, and job loss.  Providing 
                 access to financial literacy tools is an important part 
                 of the solution.

               c.     Visa believes that the public, private, and 
                 non-profit sectors must all work together to tackle the 
                 problem of financial illiteracy in California.  For over 
                 a decade, Visa has provided free financial education 
                 materials to millions of parents, teachers, and students 
                 through its Practical Money Skills for Life and What's My 
                 Score programs.  Visa has also worked with the California 
                 Department of Education to distribute free copies of the 
                 educational video game "Financial Football," developed 
                 with the NFL, to every high school in the state.

               d.     The California Bankers Association (CBA) and 
                 California Credit Union League (CCUL) both observe that 
                 the lack of financial literacy in California has been a 
                 major concern of the financial services industry for 
                 several years.  Individual banks have established 
                 individual programs to increase the financial literacy 
                 levels of students across the state.  CBA also created a 
                 Financial Empowerment Program, which provides financial 
                 education tools to adults, with an emphasis on basic 
                 personal finances and household money management skills.  
                 CCUL has long worked to encourage state efforts to raise 
                 the profile of financial literacy and make resources 
                 readily available to all Californians. 




                                                   AB 597 (Eng), Page 5





           4.  Summary of Arguments in Opposition:   This year, for the 
              first time since measures similar to AB 597 have been 
              proposed, there is organized opposition to the measure.  
              Writing in opposition, the California Alliance For Consumer 
              Protection and  www.TheCaliforniaIndex.org  observe that they 
              have previously supported similar, prior measures.  This 
              year, however, the organizations are opposed.  Among their 
              concerns:  1) AB 597 begs the public versus private 
              question.  With resources dwindling at all levels of 
              government, should government be taking on this role?  Can't 
              this be done in the private sector?  2) AB 597 contains no 
              substantive requirements; all of its requirements are 
              permissive, and the bill has an optional start date. 3) The 
              bill fails to provide any detail regarding the advisory 
              committee whose creation it authorizes.  For example, the 
              bill is silent on the size of the committee, its membership 
              size, its budget, who will staff it, how long it will exist, 
              when it will meet, and whether private entities that donate 
              to the Financial Literacy Fund will be eligible to sit on 
              the committee.  4) AB 597 is also missing definitions, 
              goals, and themes.  The bill fails to clearly express or 
              provide a long-term goal and theme upon which to operate, 
              other than to teach financial literacy, a term that is 
              undefined.  5) It is also unclear what will happen if one 
              Controller raises money and convenes the financial literacy 
              advisory committee, but the next Controller decides not to 
              convene the committee.  Will the monies raised be returned?  
              7) Finally, the bill is unclear regarding whether donations 
              to the Fund are political donations (and if so, what 
              reporting requirements attach to them), tax-deductible 
              charitable contributions, or whether they should be treated 
              as ordinary and necessary business expenses, if made by a 
              corporation.  As drafted, the bill also fails to limit the 
              amount of money that could be contributed by any single 
              entity.

          To address their concerns, the opponents suggest several 
              specific amendments to the bill.  These amendments identify 
              three specific goals for the fund:  1) Establish a positive, 
              state oriented financial literacy policy that benefits this 
              state's consumers, businesses, and the products and services 
              they produce; 2) Educate Californians about what it means to 
              be financially literate; and 3) Develop a series of 
              financial literacy policies that teach and educate 
              Californians about financial issues and their impact on 




                                                   AB 597 (Eng), Page 6




              California.

          The opposition's amendments also propose that donations not 
              exceed $25,000 per entity.  Although the opposition's letter 
              was unclear regarding whether this cap is intended to be an 
              annual limit or a lifetime aggregate limit, or whether it is 
              intended to apply to single donations per source or to all 
              donations, in the aggregate, from that source, a 
              representative for the opposition indicated in an e-mail to 
              Committee staff that they wish to cap individual donations 
              at $12,500 per year and $125,000 lifetime per donor, and 
              corporate donations at $25,000 per year and $250,000 
              lifetime per donor).  The opposition also proposes that the 
              financial literacy advisory committee commence operations on 
              January 1, 2014 or once at least $1 million is raised, 
              whichever is earlier.  

           5.  Amendments:   

               a.     As noted above, the opposition has asked for 
                 clarification regarding how private donations to the CFLF 
                 will be treated for tax purposes.  Staff sought out an 
                 answer to that question, in hopes of recommending an 
                 amendment to clarify this aspect of the bill.  According 
                 to available information, donations to the state, which 
                 are made for a public purpose, are treated as charitable 
                 contributions under state and federal tax law, and are 
                 subject to the same rules and limitations as are other 
                 tax-deductible charitable contributions.  The author's 
                 office has agreed to take an amendment clarifying this 
                 point.  This amendment has been reviewed by staff of the 
                 Franchise Tax Board, to ensure it is technically correct.

               Add an uncodified section to the bill, as follows:  It is 
                 the intent of the Legislature that contributions made to 
                 the fund are made for a public purpose and will be 
                 eligible to be claimed as deductible charitable 
                 contributions to the extent otherwise allowable under 
                 federal income tax law and California income and 
                 franchise tax law.

           6.  Prior and Related Legislation:   

               a.     AB 2457 (Salas), 2009-10 Legislative Session:  
                 Virtually identical to this bill.  Vetoed by the 
                 Governor.




                                                   AB 597 (Eng), Page 7





               b.     AB 550 (Lieu), 2009-10 Legislative Session:  
                 Substantially similar to this bill, but did not call for 
                 the creation of an advisory committee.  Held in the 
                 Assembly Appropriations Committee.  

               c.     AB 2123 (Lieu), 2007-08 Legislative Session:  
                 Substantially similar to, but more expansive than, this 
                 bill.  Would have required the Controller to convene a 
                 Financial Literacy Advisory Committee and establish and 
                 oversee a California Financial Services Corps, as 
                 specified.  Vetoed by the Governor.  

               d.     AB 150 (Lieu), 2007-08 Legislative Session:  Would 
                 have required the Superintendent of Public Instruction to 
                 administer a California Financial Literacy Initiative as 
                 a program for improving pupil financial literacy.  Vetoed 
                 by the Governor.

               e.     AB 1950 (Lieu), 2005-06 Legislative Session:  
                 Substantially similar to AB 2435 from the 2004 
                 Legislative Session.  Vetoed by the Governor.

               f.     AB 2435 (Wiggins), 2003-04 Legislative Session:  
                 Would have permitted school districts to provide 
                 instruction in economics courses related to the 
                 understanding of personal finances including budgeting, 
                 savings and credit.  Vetoed by the Governor.  


           LIST OF REGISTERED SUPPORT/OPPOSITION  
           
          Support
           
          Controller John Chiang (co-sponsor)
          New America Foundation (co-sponsor)
          American Federation of State, County, and Municipal Employees, 
          AFL-CIO
          California Bankers Association
          California Chamber of Commerce
          California Coalition for Rural Housing
          California Credit Union League
          California Library Association
          California School Boards Association
          CalSTRS
          Consumer Federation of California




                                                   AB 597 (Eng), Page 8




          VISA
           
          Opposition
               
          California Alliance For Consumer Protection 
           www.TheCaliforniaIndex.org  

          Consultant: Eileen Newhall  (916) 651-4102