BILL ANALYSIS                                                                                                                                                                                                    �



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          ASSEMBLY THIRD READING
          AB 1148 (Brownley)
          As Amended  January 18, 2012
          2/3 vote 

           ELECTIONS           5-0         APPROPRIATIONS      12-5        
           
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          |Ayes:|Fong, Bonilla, Allen,     |Ayes:|Fuentes, Blumenfield,     |
          |     |Mendoza, Swanson          |     |Bradford, Charles         |
          |     |                          |     |Calderon, Campos,         |
          |     |                          |     |Chesbro, Gatto, Hall,     |
          |     |                          |     |Hill, Ammiano, Mitchell,  |
          |     |                          |     |Solorio                   |
          |     |                          |     |                          |
          |-----+--------------------------+-----+--------------------------|
          |     |                          |Nays:|Harkey, Donnelly,         |
          |     |                          |     |Nielsen, Norby, Wagner    |
           ----------------------------------------------------------------- 
           
          SUMMARY  :  Makes significant changes to required disclosures on 
          campaign advertisements and slate mailers.  Specifically,  this 
          bill  :  

          1)Requires, in general, advertisements supporting or opposing a 
            candidate or ballot measure via radio, television, video, 
            print, or mass mailing, to include the following:

             a)   If the advertisement is made via radio, television, or 
               video, and is authorized by a candidate or an agent of the 
               candidate, a statement in which the candidate identifies 
               himself or herself and states that the candidate has 
               approved the message; or, 

             b)   If the advertisement is not authorized by a candidate or 
               agent of a candidate, a disclosure statement that 
               identifies the top three contributors of $10,000 or more to 
               the committee funding the advertisement, based on 
               "cumulative contributions," as defined.  Requires that this 
               disclosure statement include the logos, if any, of the top 
               three contributors if the advertisement is made via 
               television, video, print, or mass mailing.

          2)Requires a committee paying for an advertisement that is not 








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            authorized by a candidate or agent of a candidate, and that is 
            subject to the disclosure requirements listed above, to 
            establish and maintain a committee disclosure Internet Web 
            site, on which the top five contributors of $10,000 or more to 
            the committee are disclosed, along with a link to the 
            committee's campaign filings on the Secretary of State's Web 
            site.

          3)Establishes specific size, font, color, and duration 
            requirements for the disclosure statements required by this 
            bill.

          4)Requires a slate mailer to include an asterisk (*) next to 
            each candidate and ballot measure for which payment has been 
            made for inclusion in the slate mailer.

          5)Repeals existing, conflicting disclosure requirements for 
            campaign advertisements.

           FISCAL EFFECT  :  According to the Assembly Appropriations 
          Committee, the Fair Political Practices Commission (FPPC) will 
          incur annual General Fund costs of around $200,000, for the 
          equivalent of two positions, associated with the initial writing 
          new regulations and re-writing campaign materials and increased 
          ongoing costs to provide advice and for investigation and 
          enforcement.  The FPPC could also incur significant costs for 
          litigation related to the constitutionality of some of the 
          bill's provisions.

           COMMENTS  :  According to the author, "Campaign spending has 
          reached unprecedented levels in recent years.  During the 
          November 2010 election in California, nearly $200 million was 
          spent on ballot measures alone.  Although there are limits on 
          the amount of direct contributions candidates can receive, 
          funders can make unlimited contributions to candidates through 
          independent expenditure committees and to ballot measure 
          committees that have significantly shaped the way California is 
          governed.  However, many of these committees are purposely 
          established to hide who exactly is funding the campaign messages 
          that voters see and hear?.AB 1148 will help cast light on 
          spending in elections by disclosing major funding sources 
          directly on advertisements.  At a time when public confidence in 
          its elected officials is unequivocally low, strengthening 
          disclosure requirements on political advertisements is necessary 








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          to help Californians be better informed and feel more 
          represented by their government."

          Under existing law, a slate mailer must have an asterisk next to 
          a ballot measure or candidate that appears in the slate mailer 
          if that candidate or ballot measure has paid to appear in the 
          slate mailer.  However, if someone other than the candidate or 
          ballot measure committee pays the slate mailer organization to 
          include a candidate or ballot measure committee in the slate 
          mailer, no asterisk or other designation is included in the 
          mailer.  So, for instance, if a general purpose committee makes 
          an independent expenditure by paying a slate mailer to include a 
          candidate that the general purpose committee has endorsed, the 
          slate mailer itself would have no indication that the slate 
          mailer organization had been paid to include that candidate in 
          the mailer.  This bill requires a slate mailer to include an 
          asterisk next to a candidate or ballot measure if the inclusion 
          of that candidate or ballot measure has been paid for, 
          regardless of who paid the slate mailer organization.

          This measure could be interpreted as a violation of the United 
          States and California Constitutions' guarantees to free speech.  
          While the right to freedom of speech is not absolute, when a law 
          burdens core political speech, the restrictions on speech 
          generally must be "narrowly tailored to serve an overriding 
          state interest," McIntyre v. Ohio Elections Commission (1995), 
          514 U.S. 334. 

          In McIntyre, the United States Supreme Court struck down an Ohio 
          law that prohibited the distribution of campaign literature that 
          did not contain the name and address of the person or campaign 
          official issuing the literature, finding that the law 
          unconstitutionally restricted the freedom of speech in violation 
          of the First Amendment to the United States Constitution.  In 
          the case, the State of Ohio argued that the law should have been 
          upheld in recognition of two important state 
          interests-preventing fraudulent and libelous statements, and 
          providing the electorate with relevant information.  The Court 
          found that neither interest was sufficient to justify the 
          restrictions that the Ohio law imposed on the freedom of 
          expression.

          With respect to the interest in preventing fraudulent and 
          libelous statements, the Court noted that Ohio already had 








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          prohibitions against making or disseminating false statements 
          during political campaigns, and as such, "Ohio's prohibition of 
          anonymous leaflets plainly is not its principal weapon against 
          fraud."  The second state interest offered by Ohio was the 
          interest of "providing the electorate with relevant information" 
          - an interest that is similar to the author's stated reason for 
          seeking to require disclosure on advertisements as required by 
          this bill.  Here too, however, the McIntyre court found that 
          such an interest was not sufficient to justify the restrictions 
          that the Ohio statute placed on freedom of speech and 
          expression, stating that "�i]nsofar as the interest in informing 
          the electorate means nothing more than the provision of 
          additional information that may either buttress or undermine the 
          argument in a document, we think the identity of the speaker is 
          no different from other components of the document's content 
          that the author is free to include or exclude. . . . The simple 
          interest in providing voters with additional relevant 
          information does not justify a state requirement that a writer 
          make statements or disclosures she would otherwise omit."

          The McIntyre court made an important distinction between a 
          requirement that a person file a report with a government agency 
          to disclose money expended for a campaign advertisement and a 
          requirement that a person must disclose his or her identity on 
          the advertisement itself, noting that while requiring a report 
          to be filed with a government agency "undeniably impedes 
          protected First Amendment activity, the intrusion is a far cry 
          from compelled self-identification on all election-related 
          writings."

          In light of the court's decision in McIntyre, and in light of 
          other court cases that are discussed in detail in the policy 
          committee analysis, this bill could be susceptible to challenge 
          on the grounds that it violates the First Amendment's rights to 
          freedom of speech and freedom of expression by compelling a 
          person to include speech in an advertisement that he or she may 
          otherwise choose to omit.  It is also possible, however, that 
          existing state law that requires certain disclosure statements 
          to be included in political advertisements could be equally 
          susceptible to challenge.

          California voters passed an initiative, Proposition 9, in 1974 
          that created the FPPC and codified significant restrictions and 
          prohibitions on candidates, officeholders and lobbyists.  That 








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          initiative is commonly known as the Political Reform Act (PRA).  
          Most amendments to the PRA that are not submitted to the voters, 
          including those contained in this bill, must further the 
          purposes of the initiative and require a two-thirds vote of both 
          houses of the Legislature.
           
           Please see the policy committee analysis for a full discussion 
          of this bill.


           Analysis Prepared by  :    Ethan Jones / E. & R. / (916) 319-2094 


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