BILL ANALYSIS                                                                                                                                                                                                    �



                                                                  AB 2305
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          Date of Hearing:   April 24, 2012

              ASSEMBLY COMMITTEE ON BUSINESS, PROFESSIONS AND CONSUMER 
                                     PROTECTION
                                 Mary Hayashi, Chair
                AB 2305 (Huffman) - As Introduced:  February 24, 2012
                             (As Proposed to be Amended)
           
          SUBJECT  :   Franchises.

          SUMMARY  :   Enacts The Level Playing Field for Small Businesses 
          Act of 2012, which revises the rights and responsibilities of 
          franchisors and franchisees and the laws that govern the 
          franchise relationship in California.  Specifically,  this bill  :  


          1)Requires the franchisee and franchisor to deal with each other 
            in good faith in the performance and enforcement of the 
            franchise agreement. 

          2)Prohibits franchisors from restricting franchisees from 
            associating with other franchisees or from participating in a 
            trade association.

          3)Declares void as a matter of law any provision in a franchise 
            agreement that restricts venue for resolution of disputes 
            solely to a forum outside California, and prohibits the 
            Commissioner of Corporations from registering any franchise 
            offer that contains a provision restricting venue in such a 
            manner.

          4)Prohibits franchisors from terminating a franchise except for 
            good cause and in accordance with current terms and standards 
            established by the franchisor then equally applicable to all 
            franchisees, with specified exceptions.  Good cause shall 
            consist of a breach of any lawful requirement of the franchise 
            agreement, as specified.

          5)Allows franchisees 30 days after written notice to cure 
            defects that result in noncompliance with terms of the 
            franchise agreement.

          6)Prohibits franchisors from failing to renew a franchise unless 
            the franchisor provides the franchisee at least 12 months 
            prior written notice.








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          7)Allows a franchisee to select vendors that meet standards 
            established by the franchisor without specifically limiting 
            the use of particular vendors.

          8)Provides an existing franchisee with a limited cause of action 
            for damages when a franchisor develops a new franchise 
            location by a different franchisee that is in unreasonable 
            proximity to an existing location and that results in a 6% 
            decline in annual gross sales to the existing franchisee.

          9)Requires franchisors to owe a duty of competence to 
            franchisees.

          10)Allows surviving spouses and heirs to meet reasonable 
            qualifications and standards for assuming responsibility for 
            the decedent's franchise rights.

          11)Requires franchisors to show cause for the denial of a 
            transfer of the franchise from one franchisee to another.

          12)Provides that a cause of action shall not require scienter 
            (intent or knowledge of wrongdoing) or reasonable reliance.

          13)Allows the prevailing plaintiff in a claim for violation of 
            these provisions to be awarded costs and reasonable attorneys' 
            fees.

          14)Makes a number of additional changes to the California 
            Franchise Relations Act (CFRA) and the California Franchise 
            Investment Law (CFIL) that enhance protections for 
            franchisees.

           EXISTING LAW  

          1)Establishes the CFRA and the CFIL that, together, govern the 
            offering and operation of franchise businesses in the state. 

          2)Defines a franchise as a contract between two or more persons 
            by which: (a) a franchisee is granted the right to offer, sell 
            or distribute goods or services under the plan or system of 
            the franchisor; (b) operation of the business is substantially 
            associated with franchisor's trademark, advertising or other 
            symbol; and (c) a franchise fee is paid by the franchisee.  









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          3)Provides that any condition, stipulation or provision waiving 
            compliance with the CFRA is contrary to public policy and 
            void.

          4)Prohibits termination of a franchise agreement prior to the 
            end of the term, except for good cause, where good cause 
            includes failure to comply with any lawful requirement of the 
            franchise agreement after written notice and a reasonable 
            opportunity to cure.

          5)Requires a franchisor to notify the franchisee of their 
            intention not to renew a contract at least 180 days prior to 
            the expiration of the franchise, during which time the 
            franchisee may attempt to find a buyer acceptable to the 
            franchisor.

          6)Requires the surviving spouse or heirs of deceased 
            franchisees, wishing to participate in the ownership of the 
            franchise, to meet all franchisor requirements for standards 
            for new franchise purchase.

          7)Requires a franchisor that terminates or fails to renew a 
            franchise without complying with the CFRA to offer to 
            repurchase the franchisee's resalable current inventory at the 
            lower of the fair wholesale market value or the price paid by 
            the franchisee.

          8)Imposes civil liability upon the franchisor for false 
            statements or omissions of material fact in connection with 
            the purchase or sale of a franchise, but only if there is 
            scienter on the part of the franchisor and reasonable reliance 
            by the franchisee.

          9)Provides that, except as explicitly provided by the CFIL, no 
            civil liability shall arise against any person for violation 
            of any provision of the CFIL or any rule or order hereunder.

           FISCAL EFFECT  :   Unknown

           COMMENTS  :   

           Purpose of this bill  .  According to the author, this bill 
          increases "fairness in the way franchisors must, in the future 
          (if the bill becomes law) deal with their franchisees in 
          California.  There are a number of specific manners in which 








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          this notion of fairness is manifested in the bill's language, 
          but the core of the bill is fairness." 

           Background  .

          The CFIL was enacted in 1970, followed by the CFRA ten years 
          later in 1980.  The CFIL is found in the Corporations Code, and 
          the CFRA is contained in the Business and Professions Code.

          The CFIL statute states, "It is the intent of this law to 
          provide each prospective franchisee with the information 
          necessary to make an intelligent decision regarding franchises 
          being offered.  Further, it is the intent of this law to 
          prohibit the sale of franchises where such sale would lead to 
          fraud or a likelihood that the franchisor's promises would not 
          be fulfilled, and to protect the franchisor by providing a 
          better understanding of the relationship between the franchisor 
          and the franchisee with regard to their business relationships." 


          This bill proposes a number of changes to both the CFIL and the 
          CFRA that, according to proponents, seek to "level the playing 
          field and provide for fair relationships with franchisors (to 
          help) small businesses throughout California avoid bankruptcy 
          and continue creating jobs in our communities."

          Proponents strongly believe that the franchise business 
          relationship is inherently one-sided in favor of franchisors, 
          potentially to the great detriment of small business 
          franchisees.
            
          Franchisors who oppose the bill contend that parties have the 
          right to freely contract as they wish, and that this bill will 
          hurt business in California by interfering in contracting 
          between consenting parties needed to freely develop new 
          franchise businesses.  These opponents also contend that 
          existing California law already scrutinizes franchise agreements 
          closely and generally protects residents from unreasonable 
          contract provisions, making many of the components of this bill 
          unnecessary. 

          According to the author, this bill seeks to "respect the 
          importance and rights of franchisors who have a responsibility 
          to the overall brand and their other franchisees," but also 
          establish needed protections for franchisees against unfair 








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          practices - made easier by the inherent one-sidedness of the 
          franchise relationship - that unfortunately arise in some cases 
          and threaten the financial livelihood of these small 
          businesspeople.  

          This bill contains numerous changes to the CFIL and the CFRA.  
          The provisions discussed below are the most significant and/or 
          most controversial of those proposed changes.

          Existing law allows termination of a franchise for good cause, 
          which includes  but is not limited  to the failure of the 
          franchisee to comply with any lawful requirement of the 
          franchise agreement, after written notice and a reasonable 
          opportunity to cure "which in no event need be more than 30 
          days."  This bill allows termination for good cause and in 
          accordance with the terms and standards that are currently 
          available to other franchisees (with some exceptions).  Good 
          cause is strictly limited to a breach of any lawful requirement 
          of the franchise agreement.  The bill also provides franchisees 
          30 days to cure the breach.  Opponents contend this change is 
          anti-consumer because it will allow sub-standard franchise 
          outlets to offer inferior products and services to consumers 
          that are not up to par with high standards necessary to protect 
          the brand's reputation.  Supporters report that franchisees are 
          often given as little as five days to cure noncompliance - an 
          unreasonable amount of time depending on the nature of the cure 
          needed - and, therefore, guaranteeing 30 days to cure is a 
          reasonable solution.

          This bill declares void any provision in a franchise agreement 
          that restricts venue for resolution of disputes solely to a 
          forum outside of California.  Supporters contend that the 
          ability of franchisors to enforce out-of-state forum-selection 
          clauses against California franchisees encourages franchisors to 
          pursue frivolous claims and discourages franchisees from 
          asserting their legal rights.  In addition, they note that it is 
          often prohibitively expensive for a franchisee to have to travel 
          across the country to defend himself in an arbitration seeking 
          franchise termination.  Opponents counter that this bill will 
          prevent judges from allowing choice of law or forum selection 
          clauses when appropriate, for example, when the location of the 
          forum may make sense due to the nature of the contract.  They 
          contend that courts can and should be able to exercise their 
          discretion, in a particular case, as to whether the clause is 
          reasonable or not.








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          This bill requires franchisors and franchisees to deal with each 
          other in good faith in the performance and enforcement of the 
          franchise agreement, and also provides that franchisors shall 
          owe a duty of competence to franchisees.  According to the 
          author, given that franchisees have such a heavy investment in 
          their small business franchises, California's franchise laws do 
          not sufficiently protect the franchisee from abuse by some 
          unscrupulous or mismanaged franchisors.  As a result, some small 
          business franchisees "have lost everything trying to fight 
          honest battles against intentionally unfair practices."  
          Opponents contend that "good faith" and "duty of competence" are 
          so broadly defined or undefined to require judicial involvement 
          to resolve minor disputes and contractual uncertainties, at 
          great expense to both parties as well as consumers who would 
          have to absorb the costs.  

          Supporters respond that the bill would not require contractual 
          terms to be examined under a "good faith" standard, but rather 
          the conduct of either party to the franchise agreement.  They 
          note that franchisors are apparently having no problem selling 
          franchises in Washington where state law also requires the 
          parties "to deal with each other in good faith", and point out 
          that Congress has included the term "good faith" over 900 times 
          in the Internal Revenue Code.  Finally, supporters contend that 
          a duty of competence does not handicap honest franchisors that 
          do not mislead franchisees in order to develop business, and 
          that if such claims are made in selling the franchise, they 
          should not be insulated from responsibility if untrue.

          This bill extends the amount of time franchisors must provide 
          franchisees when providing notice of non-renewal, from the 
          current 180 days to 12 months.  Having invested so much in the 
          franchise, supporters contend, the franchisee is placed in an 
          unfair and unworkable position when notice is provided only 180 
          days in advance.  This bill grants franchisees more time to 
          renegotiate or locate a buyer after receiving a non-renewal 
          notice from the franchisor.

          Existing law provides a private right of action.  This bill 
          allows franchisees to recover actual damages and costs of the 
          suit, including attorneys' fees.  Opponents contend that 
          allowing a one-sided attorney's fee award creates incentives for 
          plaintiffs to bring meritless lawsuits alleging breach of 
          franchise law.  Supporters counter that the private right of 








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          action under the CFIL is extremely important because California 
          authorities have limited resources and cannot sufficiently 
          enforce the statute.  

           REGISTERED SUPPORT / OPPOSITION  :   

          Support 
           
          American Franchisee Association (sponsor)
          7-Eleven Franchise Owners' Association
          American Association of Franchisees and Dealers
          Asian American Hotel Owners Association
          Association of Certified Family Law Specialists
          California Conference of Machinists
          California Small Business Association
          California Teamsters
          Coalition of Franchisee Associations
          Consumer Attorneys of California
          Independent Coalition of Franchise Owners
          Perris Valley Chamber of Commerce
          Service Station Franchise Association, Inc.
          Sharma Law Group, Attorneys at Law
          UFCW Western States Council
          UNITE-HERE, AFL-CIO
          Numerous individuals

           Opposition 
           
          ACFN Franchised, Inc.
          Always Best Care Senior Services
          Auntie Anne's
          Bottle and Bottega
          California Chamber of Commerce
          California Closet Company, Inc.
          California Grocers Association
          California Manufacturers and Technology Association
          California Retailers Association
          Civil Justice Association of California
          CKE Restaurants, Inc.
          FASTSIGNS International
          Franchise Services, Inc.
          Hilton
          International Franchise Association
          Marriott
          Neighborhood Market Associations








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          Pinkberry
          Shakey's USA, Inc.
          Sizzler USA, Inc.
          Two Men and a Truck/International, Inc.
           
          Analysis Prepared by  :    Angela Mapp / B.,P. & C.P. / (916) 
          319-3301