BILL ANALYSIS                                                                                                                                                                                                    �




                     SENATE GOVERNANCE & FINANCE COMMITTEE
                            Senator Lois Wolk, Chair
          

          BILL NO:  SB 530                      HEARING:  5/11/11
          AUTHOR:  Wright                       FISCAL:  Yes
          VERSION:  3/23/11                     TAX LEVY:  Yes
          CONSULTANT:  Miller                   

               DIRECT BROADCAST SATELLITE TELEVISION SERVICE TAX.
          

          Imposes a tax on direct broadcast satellite television 
          service providers at the rate of 6% of gross revenues. 


                           Background and Existing Law  

          Under existing law, there is no state-imposed tax or fee on 
          the satellite service subscriptions or the monthly charges 
          billed in connection with the provision of direct broadcast 
          satellite television service to subscribers or customers.  

          In general, direct broadcast satellite television service 
          providers (DBS service providers) either pay a sales tax or 
          collect the use tax associated with the monthly rental or 
          lease of the satellite receiver by the subscriber for use 
          in the subscriber's home or business location.

          Under existing law, cable service in California is subject 
          to direct local taxation based on the rationale that they 
          use public rights-of-way and are granted a local monopoly.  
          Cable service is regulated by the federal government and 
          the State of California and is subject to a regulatory fee 
          levied by the FCC.  In California, two principal fees and 
          charges are levied on cable television connections. 

             1.   Franchise fees are paid to local governments by 
               privately-owned cable companies for the privilege of 
               using local government property and rights-of-way.  
               Federal law prohibits franchise fees from exceeding 5 
               percent of gross revenues, while state law also limits 
               franchise fees to a percentage of gross revenues.  
               State and federal law also prevents companies from 
               providing cable services without acquiring a 
               franchise.  California has delegated to cities and 
               counties the franchising authority over cable 
               companies, whose fee payments represent a general fund 




          SB 530 -- 3/23/11 -- Page 2



               revenue source. 

             2.   Utility-user taxes (UUTs) are gross proceeds taxes 
               levied by some local governments on cable television 
               services and other utilities, such as telephone, gas, 
               and electric services.  UUT rates generally range from 
               5 percent to 7 percent and represent a general fund 
               revenue source for local governments. 


           Proposed Law 

          Senate Bill 530 imposes an excise tax on direct broadcast 
          satellite television service providers in an amount equal 
          to 6 percent of their gross revenues.  The revenues from 
          the proposed tax would be deposited into the Local Safety 
          and Protection Account established in the Transportation 
          Tax Fund.

          The bill provides the following definitions:

                 "Direct broadcast satellite television service" and 
               "DBS service" would mean any television programming 
               transmitted or broadcasted by satellite directly to 
               the subscriber's premises.
                 "DBS service provider" or "DBS provider" would mean 
               any person that sells DBS service.

                 "Subscriber" would mean any person, firm, 
               partnership, corporation, limited liability company, 
               or other entity paying to receive video service in 
               this state.

          In addition, the bill defines "gross revenues" to mean all 
          revenue of the DBS service provider, as determined in 
          accordance with generally accepted accounting principles 
          derived from the sale of DBS service in this state.  



           Revenues included

                  All charges billed to subscribers in this state for 
               any and all DBS service, including all revenue related 
               to programming provided to the subscriber, equipment 
               rentals, late fees, and insufficient fund fees. 





          SB 530 -- 3/23/11 -- Page 3



                 Compensation received by the DBS service provider 
               such as commissions paid to the DBS service provider 
               as compensation for promotion or exhibition of any 
               products or services on the provider's network, such 
               as "home shopping" or similar channel.  

                 A pro rata portion of all revenue derived by the 
               DBS service provider or its affiliates pursuant to 
               compensation arrangements for advertising derived from 
               DBS service in this state.  The allocation shall be 
               based on the number of subscribers in this state 
               divided by the total number of subscribers in relation 
               to the relevant regional or national compensation 
               arrangement. 



           Revenues not included

                  Amounts not actually received, by the DBS service 
               provider, even if billed, such as bad debt; refunds, 
               rebates, or discounts to subscribers or other third 
               parties. 
                 Revenues received by any affiliate or any other 
               person in exchange for supplying goods or services 
               used by DBS service provider to provide DBS services.  


                 Revenue derived from services other than DBS 
               service such as internet access service, 
               telecommunications services, and information services. 


                 Revenues paid by subscribers to "home shopping" or 
               similar networks directly from the sale of merchandise 
               through any home shopping channel offered as part of 
               the DBS services.  

                 Revenues from the sale of DBS services for resale 
               in which the seller is required to collect the tax 
               under this part from the reseller's subscribers.  

                 Amounts billed to, and collected from, subscribers 
               to recover any tax, fee, or surcharge imposed by any 
               governmental entity on the DBS service provider such 
               as utility user's taxes, public service taxes, 





          SB 530 -- 3/23/11 -- Page 4



               communication taxes, and any other fee not imposed by 
               this section.  

                 Revenue from the sale of capital assets or surplus 
               equipment not used by the purchaser to receive DBS 
               services from the seller of those assets or surplus 
               equipment.  

                 Revenue from directory or internet advertising 
               revenue, including, but not limited to, yellow pages, 
               white pages, banner advertisement, and electronic 
               publishing. 

                 Revenue received as reimbursement by programmers of 
               specific, identifiable marketing costs incurred by the 
               DBS service provider for the introduction of new 
               programming.  

                 Security deposits received from subscribers of a 
               DBS service provider, excluding security deposits 
               applied to the outstanding balance of a subscriber's 
               account and thereby taking into revenue.  



           Bundled services  

                 In the case where the DBS service is bundled with 
               other products or services, so that a subscriber pays 
               a single fee for more than one service or receives a 
               discount on DBS services, gross revenues will be 
               determined based on an equal allocation of the package 
               discount, that is, the total price of the individual 
               service at advertised rates compared to the package 
               price, among all services comprising the bundle.  If 
               the DBS service provider does not offer any component 
               of the bundled package separately, the DBS service 
               provider will declare a stated retail value for each 
               component based on reasonable comparable prices for 
               the service for the purpose of determining the tax 
               based on the package discount. 










          SB 530 -- 3/23/11 -- Page 5





           General

           The bill specifies that the tax would be collected and 
          administered by the Board of Equalization (BOE) in 
          accordance with the Fee Collections Procedure Law.

          The act is an urgency statute but would not become 
          operative until the first day of the first calendar quarter 
          commencing more than 90 days after the effective date of 
          the act.



           State Revenue Impact
           
          The BOE estimates the following revenue impact for imposing 
          a 6% tax on DBS service providers

          2011-12 (1/2 year implemenation): $96 million

          2012-13: $196.2 million

          2013-14: $200 million



                                     Comments  

          1.   Purpose of the bill  .  This bill is intended to create a 
          funding source to protect vital public safety programs by 
          imposing a tax on satellite.  According the author, the 
          Telecommunications Act of 1996 exempted DBS service from 
          local taxes and fees in an effort to relieve DBS service 
          providers of the administrative burden of filing with over 
          6,000 local jurisdictions.  At that time, the DBS industry 
          was a nascent competitor to cable in the video delivery 
          market and Congress wanted to minimize barriers to market 
          for the industry.  They did, however, empower states to 
          impose taxes and fees on the DBS industry.  Nine states 
          have imposed this tax.  DBS providers use the same type of 
          video programming as cable and other providers such as 
          phone companies but do not pay any of the $530 million 
          annual franchise fee.  Since the DBS industry has now 
          achieved the level of competitive parity intended under the 





          SB 530 -- 3/23/11 -- Page 6



          act, and the tax and fee disparity between DBS, Cable and 
          other video service providers should be eliminated.  The 
          imposition of a 6% tax on DBS providers would not only 
          create equity pursuant to the federal law but also provide 
          vital funding for this state.  


          2.   Calling a tie or picking a winner?   SB 530 is intended 
          to create a fair and equitable taxing structure for DBS 
          service providers partially because the current tax 
          structure has not protected the revenue base of the 
          evolving video service market and also because the 
          Telecommunications Act of 1996 assumed that states would 
          eventually tax satellite TV.  The cable providers are 
          required to pay a franchise fee to local governments; the 
          fee is based on a percentage of the franchise holder's 
          gross revenues, with "gross revenues" defined in terms 
          almost identical to those used in this bill.  The cable 
          industry was instrumental in defining the definitions both 
          for their franchise fee and this bill.  Does it make sense 
          to impose the identical tax on the satellite industry even 
          though they have an entirely different business model?  The 
          Committee may wish to consider whether this bill is 
          creating an equitable taxing structure or if it is taxing 
          one industry to support another.  


          3.   The Commerce Clause.    SB 530's findings and 
          declarations state that Congress anticipated that the 
          Legislature would enact a state DBS tax framework when it 
          passed the Telecommunications Act of 1996, which prohibits 
          locally imposed and administered taxes and fees on 
          satellite services but allows for state taxes.  However, 
          the Satellite Broadcasting and Communications Association 
          (SBCA), argues that SB 530's tax violates the commerce 
          clause of the U.S. Constitution because satellite taxes 
          discriminate against their industry.  Satellite providers 
          have challenged taxes imposed in several states, arguing 
          that franchise fees paid by cable companies are not the 
          same as taxes, so applying a tax to satellite that doesn't 
          apply to cable is discriminatory.  In these cases, DBS 
          providers state that the franchise fee is paid to a local 
          government as a rent for property right, such as the right 
          to lay cables and use the public right-of-way.  







          SB 530 -- 3/23/11 -- Page 7



          In, DIRECTV, Inc. v. �Levin], 2009-Ohio-636, the court 
          disagreed with the satellite industry, stating that the tax 
          complied with the Commerce clause stating: "The sales tax 
          imposed by Ohio on satellite television providers and not 
          upon cable television providers does not violate the 
          dormant Commerce Clause.  The clause protects interstate 
          commerce and the interstate market for products, but does 
          not protect "the particular structure or methods of 
          operation in the retail market," Exxon Corp., 437 U.S. at 
          127."  The court stated "the Commerce Clause is not 
          violated when the differential tax treatment of two 
          categories of companies 'results solely from differences 
          between the nature of their businesses, not from the 
          location of their activities.' " Kraft Gen. Foods v. Iowa 
          Dept. of Revenue & Finance (1992), 505 U.S. 71, 78, 112 
          S.Ct. 2365, 2369, quoting Amerada Hess, 490 U.S. at 66. As 
          the North Carolina court noted, "neither satellite 
          companies nor cable companies are properly characterized as 
          an in-state or out-of-state economic interest," based upon 
          their physical presence and corporate organization in Ohio 
          and other states."  The Committee may wish to consider 
          whether this tax is in fact discriminatory as the satellite 
          industry claims, or implements federal law as the author 
          posits.  


          4.   With this bill, I make you a promise.   This bill 
          promises not only to raise revenue for the state and 
          protect public safety services but also to bring more 
          equity to the tax system by taxing cable and satellite in a 
          similar fashion.  The Committee may wish to consider 
          performance measures to see if there is a new technology 
          that compromises the equitable tax system and also a sunset 
          to study the efficacy of the new tax.  In addition, the 
          Committee may wish to consider a seven year sunset on this 
          bill to reevaluate the tax in 2019.

          5.   Cost of performance & market rule.   With the new 
          technologies that provide video such as Apple TV, Google 
          TV, Hulu and other streaming video, is SB 530 an attempt to 
          catch up too late?  The author argues that government by 
          definition always trails technology and that these 
          platforms, while delivered over cable, are headquartered 
          outside the state to avoid tax.   The author argues that 
          these platforms function on advertising revenue that are 
          substantially different to the argument in this bill.  The 





          SB 530 -- 3/23/11 -- Page 8



          Committee has considered the issue of Cost of Performance 
          versus the Market Rule for allocating the sales of services 
          like cable for the corporate income tax; specifically, 
          should the corporate tax occur where most of the cable 
          company made investments in the past (cost of performance), 
          or where it sells its service (market rule).  California 
          would have adopted a market rule for all industries under 
          SBx3 (Calderon, 2009)/ABx3 15 (Krekorian, 2009), but last 
          year's SB 858 (Committee on Budget) applied it only for 
          firms electing to apportion income using only the sales 
          factor.  The Governor proposes to adopt the market rule as 
          part of his Budget Proposal, repealing SB 858's change.  If 
          modernization is the issue, the committee may wish to 
          consider changing the state's approach to sourcing services 
          for income tax purposes to tax all video transmissions 
          equitably by including these new Internet platforms by 
          imposing a mandatory market rule for all providers.  

          6.   What do you mean?   SB 530 lacks definitions in many 
          areas and the BOE notes various concerns with SB 530 that 
          would make it extremely difficult to implement.  For 
          example:
                 "Gross revenues" is defined for cable as it is for 
               satellite even though satellite may have a different 
               model.  Should the satellite industry be instructive 
               in this definition?
                 The bill requires the DBS service providers to 
               self-report certain bundled services.  The BOE would 
               not be able to audit such figures.  Should the 
               satellite industry be required to provide industry 
               data and averages for purposes of these charges?
                 The definition of revenues includes commissions.  
               Does this definition include royalties?  What if the 
               advertising structure for DBS service providers is 
               different than those for cable?
                 What are "identifiable marketing costs?"  This is a 
               vague term that has no meaning under current law.
                 Advertising revenues are not clearly defined.  
               Would these include yellow pages, banner advertising 
               and electronic publishing?
                 The pro rata portion of advertising is pegged to 
               the number of subscribers in this state divided by the 
               total number of subscribers.  It seems necessary to 
               require providers to report revenues for prior time 
               periods as the basis for future reporting for BOE to 
               audit the data.





          SB 530 -- 3/23/11 -- Page 9



                 The definition of gross revenues depends on the 
               generally accepted accounting principles but that 
               depends on which state the DBS service provider is 
               located.  
          The Committee may wish to consider directing the author to 
          work with the BOEto define the terms in accordance with the 
          DBS service provider business model and also so that the 
          bill can be effectively implemented by the BOE. 


          7.   Have we met before?  Three bills over the last several 
          years have been introduced that were also related to direct 
          broadcast satellite television service.  

                 SB 1849 (Comm. on Budget & Fiscal Review, 2002) 
               would have imposed a tax on each subscriber of DBS 
               service in this state at a rate of 5% of the total 
               gross charges incurred by the subscriber.  This budget 
               trailer bill died on the Senate unfinished business 
               file.  

                 AB 1016 (Ridley-Thomas, 2005) contianed legislative 
               intent language to impose a tax on DBS service 
               providers in an amount equal to 8% of the amount the 
               provider charges its customers for monthly service.  
               This bill died at the Assembly desk.

                 SB 354 (Wright, 2009) required the BOE to study the 
               impact of new video and voice alternatives, including 
               DBS services, on local tax and fee revenues and report 
               its findings to the Legislature.  This bill was not 
               heard in a policy or fiscal committee.



                        Support and Opposition  (5/5/11)

           Support  :  Peace Officers Research Association of 
          California; California Taxpayer Reform Association.

           Opposition  :  Direct TV; DISH Network; Satellite 
          Broadcasting and Communications Association.