BILL ANALYSIS                                                                                                                                                                                                    �





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          |                                                                 |
          |         SENATE COMMITTEE ON NATURAL RESOURCES AND WATER         |
          |                   Senator Fran Pavley, Chair                    |
          |                    2011-2012 Regular Session                    |
          |                                                                 |
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          BILL NO: SB 1078                   HEARING DATE: April 24, 2012  

          AUTHOR: Evans                      URGENCY: No  
          VERSION: April 17, 2012            CONSULTANT: Bill Craven  
          DUAL REFERRAL: No                  FISCAL: Yes  
          SUBJECT: State lands: delinquent rent program: state park 
          revenue generation program.  
          
          BACKGROUND AND EXISTING LAW
          For the past several years an effort has been underway to 
          understand and react to the fiscal crisis at the California 
          Department of Parks and Recreation (DPR). DPR operates a 
          world-renowned network of 278 parks that serve 70 million 
          visitors each year. Last year, the budget bill contained 
          criteria for DPR to follow in closing state parks, and the 
          department is going through a very difficult process in 
          arranging to close some parks and at the same time, to work with 
          local nonprofits and communities in a last-ditch effort to keep 
          open a number of parks slated for closure. The good news is that 
          some, but not all, of the parks slated for closure will remain 
          open thanks to these new operating agreements. The bad news is 
          that it seems inevitable in this budget climate that some parks 
          will close. The exact number of those closures may not be known 
          until closer to the beginning of the new fiscal year, but it is 
          definitely fewer than the 70 that were once identified for 
          closure. 

          A key component that has been identified within DPR, by the 
          Legislature, and by others concerned with the future of 
          California's state parks is the need to establish a long-term, 
          sustainable funding structure that is not as dependent on the 
          decreasing General Fund commitment that has occurred over the 
          past several years. DPR and many others concerned with the 
          future of state parks are engaged in an urgent effort to enhance 
          the ability of DPR to generate more revenues for itself in ways 
          that are consistent with the mission of the widely varying state 
          parks that it administers. 
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          Revenue generation efforts are being considered in the ongoing 
          budget process by the two relevant Budget Subcommittees in both 
          houses, by DPR itself, and by individual legislators. SB 1078 
          (Evans) and AB 1589 (Huffman) are two key measures. Both are 
          focused on identifying new revenue enhancement opportunities for 
          state parks. 

          The 2011-12 budget for DPR contained an $11 million general fund 
          reduction. The proposed budget for 2012-13 contains an equal 
          reduction. 

          As noted by the LAO, the proposed budget proposes $329 million 
          in total expenditures for state parks which is a decrease of $93 
          million, or 22%, below the estimated level of current-year 
          spending for state parks. This reduction includes reduced bond 
          expenditures and General Fund support. The $329 million that is 
          proposed would be comprised of $80 million in visitor fees, $112 
          million from the General Fund, and $137 million from special 
          funds. 

          The proposed budget includes a $15.3 million appropriation to 
          create incentives within DPR for revenue generation. Various 
          strategies to increase park revenues are recommended by the LAO. 

           
          PROPOSED LAW
          This bill contains various findings about the importance of  DPR 
          becoming more self-sufficient and proposes to title this law as 
          the "California State Parks Sustainability Through Innovation 
          Act." The bill proposes to create innovation working groups at 
          districts or units with DPR and an innovation team with the 
          department. 

          Other provisions of the bill: 

          1. Require DPR to establish an innovation team consisting of not 
          more than 10 current employees. 

          2. The innovation team would be required to develop and 
          implement ways to increase and generate new revenues, providing 
          assistance to districts or state park units in developing an 
          innovation working group and business plans.

          3. Possible revenue generation projects include: regional park 
          passes, cooperative agreements with county park departments to 
          establish a regional park pass, a voluntary income tax checkoff, 
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          improvements in concessionaire contracts that will improve 
          revenues, arrangements with transportation agencies to allow the 
          use of toll passes such as FasTrak to pay for park admissions, 
          the use of credit cards at entrance kiosks, the sale of entry 
          fees at retail stores, and increasing the use of historic 
          buildings at parks for the purpose of revenue generating 
          activities under specified conditions. 

          4. The innovation team would have certain administrative and 
          management responsibilities regarding the innovation working 
          groups that would be formed at the district or unit level 
          including oversight of business plans. Business plans would be 
          required to be consistent with a park's general plan. Business 
          plans would also be approved by the director, and upon approval, 
          could be implemented by the district or the park. 

          5. Innovation working groups would be formed by district 
          superintendents or park managers, and not by DPR across its 
          entire system. For each innovation working group, a community 
          advisory board of no more than six members would also be 
          established. 

          6. The innovation working group at a park or district would 
          develop a five year business plan to make the district or park 
          more self-sustainable and generate more revenue. It would also 
          make recommendations to the district superintendent about the 
          use of any new revenues.

          7. Innovation working groups would be required to meet at least 
          quarterly with the advisory board and would also report annually 
          on the implementation of  the business plan. 

          8. The revenues generated by the business plan would be divided 
          between DPR and the district or unit from which they originated. 
          Seventy percent would go to a new account to hold revenues for 
          each park district or unit and would be continuously 
          appropriated for purposes of revenue generation. Thirty percent 
          would go to the existing State Parks and Recreation Fund for DPR 
          to propose allocations for the entire parks system. 

          9. The department would report to the legislature on the 
          expenditure of revenues assigned to the parks/districts. Parks 
          or districts would report on their expenditures to DPR. 

          10. DPR would be directed to provide technical assistance to 
          nonprofits or others with operating agreements that are in place 
          or proposed that would enable the nonprofit to join an insurance 
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          risk pool for the operation of that unit of the state park 
          system. 

          ARGUMENTS IN SUPPORT
          Sierra Club California supports all of the provisions in the 
          bill because, in its view, state parks are important natural 
          resources that California needs to protect and to maintain 
          access for all Californians. It considers the provisions in the 
          bill as steps that will keep parks open for all visitors. 

          Audubon California considers state parks to be of vital 
          significance as places of recreation, but also for their habitat 
          values for birds and other wildlife. 

          COMMENTS 
          1. This bill is an important measure that parallels ongoing 
          planning at DPR, possible action in the budget that directs DPR 
          to undertake yet-to-be determined revenue generation activities, 
          and legislation in the Assembly. As such, the Committee should 
          be aware that several provisions in this bill may undergo some 
          changes as the author continues her work on this bill. 

          2. In addition, based on discussions in the Budget Committee 
          subcommittee process, staff anticipates that DPR may propose its 
          own revenue generation program in the near future, and the 
          author may find that this bill and the DPR proposal may need to 
          synchronized in ways that can't be predicted when this bill is 
          heard in Committee. One example could well be the proposed 
          division of revenue generated by the innovations that will be 
          proposed. There may be reasons that something other than the 
          70-30 split proposed in this bill should be enacted. That said, 
          the idea of allowing the districts or individual parks to retain 
          a significant share of the revenues they generate is a very 
          important principle that should be maintained in the bill. 

          3. This bill allows innovation working groups to be proposed by 
          districts or by parks. Another approach would be to require all 
          districts to develop a revenue generation program, even a modest 
          one, that would help with the DPR fiscal crisis. For example, 
          virtually all districts could start collecting day use admission 
          or parking fees. DPR's own data indicates that approximately 30% 
          of day use at state parks is free. 

          4. The bill contains a continuous appropriation, which is often 
          discouraged by the Legislature, often for very good reasons. 
          This may be a case in which a continuous appropriation makes 
          some sense in order to allow the department and its parks or 
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          units to retain access to the funds it generates. This is a 
          simple incentive that lead the department or individual parks to 
          generate additional revenue and to pay for the projects that 
          will allow DPR to create those additional revenues. These funds 
          could also be used to generate better visitor data that will 
          help DPR target is revenue generation activities. However, the 
          exact amount of money that is appropriated for this purpose and 
          any other provisions related to the continuous appropriation 
          will likely be resolved after the bill leaves this Committee. 
          Such a continuous appropriation is also included in the 
          Governor's budget.

          5. The author should consider additional criteria in the 
          business plans that are approved that focus on projects with the 
          greatest potential for revenue generation and that consider 
          prioritization of those projects. The business plan should 
          include a market analysis, cost information, marketing plans, 
          and other traditional components of a business plan. 

          6. The author may want to explore whether a park's revenue 
          generation proposals must be authorized by a parks general plan. 
          Many general plans are decades old and as such, did not 
          contemplate revenue generation activities that are being 
          considered in the current budget crisis. For example, if DPR is 
          considering expansion of campgrounds to allow for more 
          recreational vehicles or to construct cabins, a bed and 
          breakfast, or a special events facility that could be rented for 
          weddings or other activities, the general plan may be silent on 
          such innovations. Although some may think such a proposal is 
          controversial, we all need to think about whether revenue 
          generation activities should be delayed while amendments to 
          general plans are considered and potentially adopted. Typically 
          such an amendment process takes years. It may be preferable to 
          allow the director to approve revenue generation activities that 
          are consistent with a park's mission, rather than its general 
          plan, and to accommodate such an outcome.  

          7. The Committee will likely want to continue to work with the 
          author on this bill assuming it goes forward and may ask to 
          re-hear the bill later in the session. 
               
          SUPPORT
          Audubon California
          Sierra Club California

          OPPOSITION
          None Received
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