BILL ANALYSIS                                                                                                                                                                                                    �







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        |Hearing Date:June 16, 2014         |Bill No:AB                         |
        |                                   |2713                               |
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                      SENATE COMMITTEE ON BUSINESS, PROFESSIONS 
                               AND ECONOMIC DEVELOPMENT
                              Senator Ted W. Lieu, Chair
                                           

                       Bill No:        AB 2713Author:Quirk-Silva
                         As Amended:May 5, 2014   Fiscal:  Yes

        
        SUBJECT:  Governor's Office of Business and Economic Development:  
        South Korea.
        
        SUMMARY:  Authorizes the Governor's Office of Business and Economic  
        Development (GO-Biz) to establish public-private partnerships to help  
        guide state activities related to the export of California products.   
        Requires GO-Biz to establish the South Korean Trade Promotion Advisory  
        Committee to help guide state activities related to the export of  
        California products to South Korea and the attraction of  
        employment-producing direct foreign investment by South Korean  
        investors.        

        Existing law:
        
        1)Establishes GO-Biz within the Governor's Office for the purpose of  
          serving as the lead state entity for economic strategy and marketing  
          of California on issues relating to business development, private  
          sector investment and economic growth.  GO-Biz also serves as the  
          administrative oversight for the California Business Investment  
          Service and the Office of the Small Business Advocate.  (GC �� 12096  
          - 12098.5)

        2)Specifies that GO-Biz is the primary state agency authorized to  
          attract foreign investments, cooperate in international public  
          infrastructure projects, and support California businesses in  
          accessing markets, and requires the Director of GO-Biz to develop an  
          international trade and investment program (Program) attracting  
          employment-producing direct foreign investment to the state and  
          provides support for California businesses in accessing  
          international markets and increasing exports.  (GC � 13996.41) 





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        3)Authorizes GO-Biz to establish international trade and investment  
          (ITI) offices outside of the U.S. according to certain requirements.  
           (GC � 13996.42)

        4)Requires GO-Biz to prepare an international trade and investment  
          strategy (Strategy) and provide a report to the Legislature on or  
          before February 1, 2014, updated once every five years that  
          includes:  (GC � 13996.55)

           a)   Policy goals, objectives and recommendations necessary to  
             implement a comprehensive international trade and investment  
             program.

           b)   Measurable outcomes and timelines for the goals, objectives  
             and actions for the program.

           c)   Impediments to achieving goals and objectives.

           d)   Key stakeholder partnerships that will be used to implement  
             the strategy.

           e)   Options for funding.

           f)   An organizational structure for state administration of  
             international trade and investment policies, programs and  
             services.  

        1)Requires the Director of GO-Biz to prepare the following:  (GC �  
          13996.65)

           a)   A budget for the Program and a separately stated budget for  
             each ITI office, with specified information.

           b)   A strategy and business plan for the Program, with specified  
             information, that is developed with input from California  
             businesses that shall include, but not be limited to, measurable  
             goals, objectives, and outcomes and timelines necessary to  
             attract employment-producing direct foreign investment to the  
             state and increase California exports.  

           c)   A written review of the implementation of the prior year's  
             strategy and business plan for the Program that addresses the  
             performance of the program and each ITI Office.  

        1)Provides that the Controller shall not allocate any state funds to  





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          GO-Biz for international trade and investment activities unless the  
          strategy for international trade and investment has been submitted  
          to the Legislature by May 1, 2014.  (GC � 13996.75)

        2)Establishes processes and accountability measures for GO-Biz to  
          accept private monies to fund, establish and operate international  
          trade offices.  Authorizes GO-Biz to accept private sector moneys in  
          an amount not in excess of ten thousand dollars ($10,000) per  
          donation made to the state for the purpose of promoting  
          international trade and investment, subject to the Political Reform  
          Act requirements, and not in excess of a total of ten thousand  
          dollars ($10,000) per quarter per donor, and specifies the purposes  
          for which moneys may be used.
        (GC � 13997)  

        3)Creates the California Economic Development Fund (Fund) in the State  
          Treasury for the purpose of receiving federal, state, local and  
          private economic development funds, and receiving repayment of loans  
          or grant proceeds and interest on those loans and grants, and  
          provides that upon appropriation by the Legislature, moneys in the  
          Fund may be expended by the GO-Biz to provide matching funds for  
          loans or grants to public agencies, nonprofit organizations, and  
          private entities, and for other economic development purposes,  
          consistent with the purposes for which moneys were received.  (GC �  
          13997.6)

        4)Specifies that GO-Biz shall serve as the lead state entity for  
          overseeing the state's participation with the U.S. Citizenship and  
          Immigration Services' EB-5 Investment Program (EB-5 Program).  (GC �  
          6315)


        

        This bill:

        1)States Legislative intent for a public private partnership  
          established to help guide state activities related to the export of  
          California products to: 1) guide GO-Biz on trade and investment  
          activities and strengthen the collaboration between activities taken  
          by business, industry, foundations and nonprofits, and the public  
          sector; and, 2) discuss, among other things, the implementation of  
          the state goals and objectives of the Strategy and opportunities to  
          attract private sector funds.

        2)Authorizes GO-Biz to establish one or more public-private  





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          partnership partnerships to help guide state activities related to  
          the export of California products and the attraction of  
          employment-producing direct foreign investment with key country and  
          industry partners.

        3)Specifies that members of a public-private partnership shall meet at  
          least three times in a calendar year, which may occur as in-person  
          meetings or through some electronic means, subject to a quorum if  
          recommendations are related to allocation of monies.

        4)Provides that each public-private partnership shall consider, among  
          other tools, the use of a market order to help interested parties  
          collectively contribute to marketing and promotion activities  
          related to California exports and foreign investment.

        5)Authorizes GO-Biz, for each public-private partnership, to accept  
          nonstate moneys, including, but not limited to, private sector  
          consistent with current processes and accountability measures for  
          GO-Biz to accept private monies to fund, establish and operate  
          international trade offices.  Requires private sector contributions  
          to be deposited in the Public-Private Partnership Subaccount,  
          established by this bill, within the Economic Development and Trade  
          Promotion Account. 

        6)Provides that in addition any public-private partnerships  
          established, GO-Biz shall establish a South Korean Trade Promotion  
          Advisory Committee to help guide state activities related to the  
          export of California products to South Korea and the attraction of  
          employment-producing direct foreign investment by South Korean  
          investors.


        FISCAL EFFECT:  This bill is keyed "fiscal" by Legislative Counsel.   
        According to the Assembly Committee on Appropriations analysis dated  
        May 14, 2014, this bill will result in ongoing General Fund  
        administrative costs to GO-Biz of approximately $100,000 to establish  
        a public-private partnership.

        
        COMMENTS:
        
        1. Purpose.  The Author is the sponsor of this measure.  According to  
           the Author, current law fails to provide the proper framework to  
           guide GO-Biz and the state of California to properly increase the  
           amount of goods and services exported from California to major  
           trading partners such as South Korea.  The Author believes that  





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           this bill will assist in expanding California's foreign trade and  
           investment by having direct input from stakeholders in key  
           industries and sectors with the establishment of the South Korean  
           Trade Promotion and Advisory Committee.  The Author states that "in  
           recent years, South Korea has achieved remarkable growth in their  
           economy making them a major competitor of international trade and  
           investment in the region and globally."  According to the Author,  
           since the passage of the U.S. and Korea Free Trade Agreement  
           (USKFTA) trade between the United States and Korea has grown over  
           the past two years, particularly in the state of California with  
           noted growth in the past four years.  The Author notes that South  
           Korea has become the state's fifth largest major trading partner in  
           recent years making them a critical element of California's  
           economy.       
             
        2. Background. 

           a)   Governor's Office of Business and Economic Development  
             (GO-Biz) and International Trade Efforts in California.  In  
             February 2010, the Little Hoover Commission undertook a review of  
             the state's economic and workforce development programs.  In its  
             final report, Making up for Lost Ground:  Creating a Governor's  
             Office of Economic Development, it analyzed the status and  
             effectiveness of current programs since the 2003 demise of the  
             Technology, Trade and Commerce Agency and recommended the  
             creation of a new governmental entity to fill the void left by  
             the dismantled agency.

             The report called for a single entity that would promote greater  
             economic development, foster job creation, serve as a policy  
             advisor and deliver specific services (i.e., permitting, tax,  
             regulatory, and other information) directly to the California  
             business community.  In April 2010, Governor Schwarzenegger  
             issued Executive Order S-05-10 as a means to operationalize the  
             report recommendations including the creation of the Governor's  
             Office of Economic Development (GOED).

             In October 2011, the Governor signed AB 29 (cited and described  
             below), which effectively codified GOED and changed its name to  
             GO-Biz, effective January 1, 2012.  Since its inception, the  
             office has served over 3,000 businesses, 95% of which are small.   
             The most frequent types of assistance include help with permit  
             streamlining, starting a businesses, relocation and expansion of  
             businesses, and regulatory challenges.  

             When the Technology Trade and Commerce Agency (TTCA) was  





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             eliminated in 2004 due to its poor administrative performance,  
             the authority for all state trade activity was also eliminated  
             and the few remaining programs came under the umbrella of the  
             Business, Transportation and Housing Agency (BT&H).  The former  
             International Investment Division under TTCA had 91 employees and  
             a budget of $43 million, allowing it to engage in activities like  
             formal marketing.  Beginning in the 2005-06 Session, several  
             legislative measures were introduced to reinstate the state's  
             trade authority.   SB 1530  (Romero, 2006) addressed these concerns  
             by requiring BT&H to undertake a trade study to determine what  
             role the state should play in international trade and foreign  
             investment activities and required them to establish a business  
             advisory committee, and development of a trade strategy  
             consistent with the study and acts as the vehicle for  
             implementing the state's trade policy.  The first strategy was  
             published in February 2008 and most recent was issued in February  
             2014. 

             The strategy highlighted strategic objectives intended to  
             implement an overall policy of creating jobs, increasing revenues  
             for California enterprises, and improving California's  
             international competitiveness by expanding the export of  
             California goods and services and by increasing foreign direct  
             investment into the state.  The objectives include:

                     Developing a comprehensive, coordinated and cohesive  
                strategy development framework with a clear vision to expand  
                trade and investment, which includes other relevant state  
                agencies, with input from private and public sector  
                stakeholders.

                     Implementing more proactive outreach, awareness,  
                education and engagement programs both within the state for  
                California-based companies and through foreign partners and  
                trade office(s).

                     Maximizing China Trade Office resources and  
                opportunities to expand exports and investment.

                     Developing an action plan to address key challenges  
                facing California's ports and related infrastructure to ensure  
                their competitiveness.

                     Re-engaging and strengthening working relationships with  
                the Office of the U.S. Trade Representative and the state's  
                Congressional delegation to advocate California interests  





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                related to international trade and investment.

                     Developing and implementing a more user-friendly,  
                comprehensive, interactive and useful website to assist  
                California companies wanting to export and to attract foreign  
                investment.

             In the report, GO-Biz advised it will reevaluate, when  
             appropriate or necessary, the recommended objectives and actions  
             in order to achieve the state's overall international trade and  
             investment policy goals.

             In February 2014, Governor Brown announced the creation of a  
             California International Trade and Investment Advisory Council  
             (Council) which will advise GO-Biz on strategies to expand  
             international trade and investment for California businesses.   
             Specifically, in announcing its creation, the Governor noted that  
             the Council "will assist GO-Biz in identifying foreign markets  
             with the greatest potential for export expansion and in  
             developing specific export strategies for those markets -  
             including the state's top trading partners, Canada, Mexico and  
             China, and emerging markets such as Brazil and India."   
           
             Until the creation of GO-Biz there were only a very small number  
             of former International Investment Division staff working on  
             trade related issues and activities for the state.  GO-Biz now  
             has authority for undertaking international trade and foreign  
             investment activities, including establishing any international  
             trade and investment office (  AB 2012  , Perez, Statutes of 2012).   
             GO-Biz has partnered with the Bay Area Council to open a  
             California-China Trade and Investment office in Shanghai's  
             downtown Yangpu district.  In a March 2013 report to the  
             Legislature on the status of this effort, GO-Biz described the  
             office's goals "to drive increased employment, revenues at  
             California enterprises, tax revenues, and international  
             competitiveness in California" which will be accomplished through  
             promoting investment in California; facilitating two-way  
             international business growth, with an emphasis on expanding  
             foreign sales by California employers, including not only  
             manufacturers, agricultural enterprises, and commodity producers,  
             but also service providers such as universities, banks,  
             consulting companies, and the like; supporting continued growth  
             of California's role as a gateway state for goods movement and  
             passenger travel; and identifying and addressing barriers to  
             international expansion by California employers.   






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           a)   Trade With South Korea.  According to the Office of the United  
             States Trade Representative (USITR), the United States and the  
             Republic of Korea signed the United States-Korea Free Trade  
             Agreement (KORUS FTA) on June 30, 2007, and the agreement came  
             into force on March 15, 2012.  The U.S. International Trade  
             Commission estimated that the reduction of Korean tariffs and  
             tariff-rate quotas on goods alone will add $10 billion to $12  
             billion to annual U.S. Gross Domestic Product and around $10  
             billion to annual merchandise exports to Korea.  USITR notes that  
             in the two years that the agreement has been in effect, Korea has  
             become the U.S.' sixth-largest trading partner, exports of U.S.  
             manufactured goods to Korea have increased; Koreans are buying  
             more U.S. services than ever and U.S. exports of a wide range of  
             agricultural products have seen significant gains. 
            
             Korea is California's fifth largest export destination.   
             According to the Foreign Trade Division of the U.S. Census  
             Bureau, in 2013, California exported nearly $8.4 billion to  
             Korea.

        1. Related Legislation This Year.   AB 337  (Allen) would add a required  
           element to the state's international trade and investment strategy,  
           an evaluation of the ports of entry to the state and their capacity  
           for handling international trade, including industrial and  
           postconsumer secondary materials, originated in or destined for  
           other states.  The bill provides that this new required element be  
           included in the second update of the strategy, which should occur  
           no later than February 1, 2019.  (  Status  : The bill is also set for  
           hearing before this Committee on June 9.)  
         
            AB 1088  (Muratsuchi) would have required GO-Biz, no later than  
           January 1, 2016, to establish an overseas trade office in Tokyo,  
           Japan.  (  Status  : This bill was never heard in a policy committee.)

            SB 511  (Lieu) requires GO-Biz to convene a statewide business  
           partnership for port trade promotion.  (  Status  : This bill is  
           currently pending in the Assembly Committee on Jobs, Economic  
           Development and the Economy.)
         
         2. Prior Related Legislation.   SB 592  (Price) of 2013 included the  
           same language as SB 511, but also required GO-Biz to provide a port  
           trade promotion strategy to the Legislature on or before April 1,  
           2014.  (  Status  :  The bill was held in the Assembly Committee on  
           Appropriations.)  

            AB 1067  (Medina, Chapter 535, Statutes of 2013) established the  





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           California Foreign Investment Program within the Governor's Office  
           of Business and Economic Development (GO-Biz) as the lead entity  
           for overseeing the state's participation in the United States  
           (U.S.) Citizenship Immigration Services' EB-5 Investment Program  
           (EB-5 Program).
         
           AB 2012  (Perez, Chapter 294, Statutes of 2012) transferred the  
           authority for undertaking international trade and foreign  
           investment activities from BT&H to GO-Biz, including establishing  
           any international trade and investment office.  
          
            SB 460 (Price) of 2011 included similar language as contained in SB  
           511 and SB 592 above.    (  Status  :  The bill was held in the  
           Assembly Committee on Appropriations.)
           
           SCR 33  (Price, Resolution Chapter 60, Statutes of 2011) expressed  
           the sentiment of the Legislature that the EB-5 visa program is  
           beneficial to the state's economic development and provides  
           important opportunities for foreign direct investment to  
           California.  
           
           AB 1137  (V. Manuel P�rez) of 2011 would have facilitated local  
           economic development and job creation by assisting small businesses  
           to access new export markets for their goods and services,  
           codifying the EB-5 investment visa program, updating the law  
           relating to free trade zones, and authorizing the use of new  
           federal funds under the Small Business Jobs Act of 2010.  (  Status  :   
           The bill was held in Senate Committee on Appropriations in 2012.)    

           
           AB 1409  (Jobs, Economic Development and the Economy Committee) of  
           2011 would have required that the next update of the international  
           trade and investment strategy prepared by the Business,  
           Transportation and Housing Agency to include policy goals,  
           objectives and recommendations from the state Goods Movement Action  
           Plan.  (  Status  :  The bill was amended to deal with another subject  
           matter and held in the Senate Committee on Rules in 2012.)    
           
           AB 1558  (Assembly Committee on Jobs, 2009) aimed to recodify and  
           reorganize sections of the Government Code to create one  
           comprehensive code for the state's international trade activities  
           and programs.  The measure was amended to deal with reorganization  
           of the state's economic development programs.  (  Status  :  The bill  
           was held in the Senate Committee on Appropriations in 2010.)
           
           SB 1513  (Romero, Chapter 663, Statutes of 2006) provided new  





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           authority for BT&H to undertake international trade and investment  
           activities, and as a condition of that new authority, directed the  
           development of a comprehensive international trade and investment  
           policy for California.   

            SB 1657  (Scott, Chapter 863, Statutes of 2002) required the  
           Secretary of the Technology, Trade and Commerce Agency to establish  
           an international trade and investment office in Yerevan, in the  
           Republic of Armenia, to serve the region of Eastern Europe and  
           Western Asia.  This bill authorized the office to remain open for  
           three years to allow California to invest in a current emerging  
           market.  
           
        3. Arguments in Support.  The  California Asian Pacific Chamber of  
                                                                        Commerce  writes in support of this bill, noting that adding South  
           Korea to the scope of GO-Biz's current international trade and  
           investment activities is "appropriate in helping to foster a  
           relationship with South Korea and bring additional export  
           opportunities to California businesses."
           
           According to the  Los Angeles-Busan Sister City Committee  , the bill  
           would "allow for new and emerging California and Korean businesses  
           to create greater transparency for economic growth, trade and  
           people-to-people ties."
        



        SUPPORT AND OPPOSITION:
        
         Support:   

        California Asian Pacific Chamber of Commerce
        Los Angeles-Busan Sister City Committee

         Opposition:   

        None on file as of June 11, 2014.



        Consultant:Sarah Mason









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