BILL ANALYSIS                                                                                                                                                                                                    �





                                                                  AB 2719

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          GOVERNOR'S VETO
          AB 2719 (Bonta)
          As Amended  June 17, 2014
          2/3 vote

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          |ASSEMBLY:  |67-6 |(May 23, 2014)  |SENATE: |30-3 |(August 25,    |
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          |ASSEMBLY:  |69-9 |(August 27,     |        |     |               |
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           Original Committee Reference:    L. GOV.  

           SUMMARY  :  Requires the Governor's Office of Planning and  
          Research (OPR) to develop, in consultation with local  
          governmental entities, a model local ordinance or resolution  
          regulating mobile retail operations and pop-up operations.

           The Senate amendments  :  

          1)Add pop-up operations to the requirements for OPR to develop a  
            model local ordinance or resolution.

          2)Modify provisions to the bill to specify what is required to  
            be contained in the model ordinance or resolution developed by  
            OPR, as follows:

             a)   Requires the model ordinance or resolution to contain  
               guidelines for prohibiting pop-up businesses that are not  
               suitable for pop-up operations;

             b)   Revises the definition of "mobile retail operations" to  
               include services;

             c)   Requires the model ordinance or resolution to contain  
               the types of structures allowed to be used in pop-up  










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               operations; and,

             d)   Requires the model ordinance or resolution to contain  
               other provisions relevant to the operation of mobile retail  
               and pop-up businesses.

           EXISTING LAW  :

          1)Allows, pursuant to the California Constitution, a county or  
            city to make and enforce all local, police, sanitary and other  
            regulations not in conflict with state law (known as police  
            powers).

          2)Allows, pursuant to the California Constitution, charter  
            cities to make and enforce all ordinances and regulations in  
            respect to municipal affairs.

          3)Allows for the imposition of business license taxes (either as  
            general taxes or special taxes) imposed on persons or entities  
            for the privilege of conducting business within a city or  
            county.

           
          FISCAL EFFECT  :  According to the Senate Appropriations  
          Committee, this bill contains one-time OPR costs of up to  
          $65,000 in 2015-16 to conduct research, consult with interested  
          parties and local agencies, and draft a model ordinance or  
          resolution.  (General Fund)

           COMMENTS  :   

          1)Purpose of this bill.  This bill requires OPR to develop a  
            model ordinance, in consultation with local governments, to  
            regulate mobile retail operations and pop-up retail  
            operations.  The bill also prescribes the factors that should  
            be required in a model local ordinance or resolution, and  
            defines the terms "mobile retail operations" and "pop-up  
            operations."  This bill is author-sponsored.

          2)Author's statement.  According to the author, "A pop-up shop  
            is a short-term retail space that appears seemingly out of  










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            nowhere, quickly drawing in customers, and then disappears  
            when the optimal selling season is over.  Arts and crafts  
            businesses can briefly set up shop in a vacant storefront in a  
            mall or other type of shopping center.  Many large retailers  
            incorporate pop-ups in their main retail space to briefly  
            promote trendy events.

            "Temporary stores or pop-ups run up against regulatory  
            challenges.  There is no standard process for licensing mobile  
            and pop-up retail operations.  Some local districts highly  
            regulate these operations through strict rule enforcement  
            while others exercise very little regulatory authority over  
            these businesses.  The lack of a standardized process deters  
            small business development because owners bear the expense and  
            difficulty of modifying their operation to suit each new  
            location.  Owners are discouraged by a hugely bureaucratic  
            structure that ill suits the realities of operating a limited  
            or temporary retail business.

            "This bill standardizes the process across the state by  
            drafting a model local ordinance that will provide regulatory  
            guidelines for items including:  licensing, revocation,  
            timelines, vehicle specifications, and a validation study to  
            be conducted one year after the ordinance is adopted.  These  
            measures provide a flexible template necessary to operate  
            safe, clean, thriving small businesses in an ever-changing  
            business environment."

           GOVERNOR'S VETO MESSAGE  :

          "I am not persuaded that requiring the Office of Planning and  
          Research to develop a model local ordinance to regulate mobile  
          retail operations is a wise use of state resources.  This is a  
          matter well within the competence of local officials."
           

          Analysis Prepared by  :    Debbie Michel / L. GOV. / (916)  
          319-3958 


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