BILL ANALYSIS                                                                                                                                                                                                    �



                                                                            



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          |SENATE RULES COMMITTEE            |                        SB 928|
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                                    THIRD READING


          Bill No:  SB 928
          Author:   Correa (D) and Huff (R)
          Amended:  4/10/14
          Vote:     21


           SENATE BUSINESS, PROF. & ECON. DEV. COMM.  :  9-0, 4/21/14
          AYES:  Lieu, Wyland, Berryhill, Block, Corbett, Galgiani,  
            Hernandez, Hill, Padilla

           SENATE APPROPRIATIONS COMMITTEE  :  7-0, 5/23/14
          AYES:  De Le�n, Walters, Gaines, Hill, Lara, Padilla, Steinberg


           SUBJECT  :    International trade and investment office:  Mexico

           SOURCE  :     Author


           DIGEST  :    This bill requires the Governor's Office of Business  
          and Economic Development (GO-Biz) to establish an international  
          trade and investment office in Mexico City, Mexico by January 1,  
          2016.

           ANALYSIS  :    

          Existing law:

          1.Establishes GO-Biz for the purpose of serving as the lead  
            state entity for economic strategy and marketing of California  
            on issues relating to business development, private sector  
            investment and economic growth.  GO-Biz also serves as the  
            administrative oversight for the California Business  
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            Investment Service and the Office of the Small Business  
            Advocate.

          2.Specifies that GO-Biz is the primary state agency authorized  
            to attract foreign investments, cooperate in international  
            public infrastructure projects, and support California  
            businesses in accessing markets; and requires the Director of  
            GO-Biz to develop an international trade and investment (ITI)  
            program attracting employment-producing direct foreign  
            investment to the state and provides support for California  
            businesses in accessing international markets and increasing  
            exports.

          3.Authorizes GO-Biz to establish ITI offices outside of the U.S.  
            according to certain requirements.

          4.Requires GO-Biz to prepare an ITI strategy and provide a  
            report to the Legislature on or before February 1, 2014,  
            updated once every five years that includes (a) policy goals,  
            objectives and recommendations necessary to implement a  
            comprehensive ITI program; (b) measurable outcomes and  
            timelines for the goals, objectives and actions for the ITI  
            program; (c) impediments to achieving goals and objectives;  
            (d) key stakeholder partnerships that will be used to  
            implement the ITI strategy; (e) options for funding; and (f)  
            an organizational structure for state administration of ITI  
            policies, programs and services.

          5.Requires the Director of GO-Biz to prepare (a) a budget for  
            the ITI program and a separately stated budget for each ITI  
            office, with specified information; (b) a strategy and  
            business plan for the ITI program, with specified information,  
            that is developed with input from California businesses that  
            shall include, but not be limited to, measurable goals,  
            objectives, and outcomes and timelines necessary to attract  
            employment-producing direct foreign investment to the state  
            and increase California exports; and (c) a written review of  
            the implementation of the prior year's strategy and business  
            plan for the ITI program that addresses the performance of the  
            ITI program and each ITI office.

          6.Provides that the State Controller shall not allocate any  
            state funds to GO-Biz for ITI activities unless the ITI  
            strategy has been submitted to the Legislature by May 1, 2014.

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          7.Establishes processes and accountability measures for GO-Biz  
            to accept private monies to fund, establish, and operate  
            international trade offices.




          This bill:

          1.Requires the Director of GO-Biz to establish an ITI office in  
            Mexico City, Mexico (Mexico office) by January 1, 2016.

          2.Requires the Mexico office to do all of the following:

             A.   Facilitate access to educational exchange programs  
               between California and Mexico.

             B.   Promote the export of California goods and services into  
               Mexico.

             C.   Encourage and facilitate capital investment from Mexico  
               into California.

          1.Designates GO-Biz to operate the Mexico office.

          2.Requires GO-Biz to include information regarding the Mexico  
            office in its reports.

          3.Specifies that GO-Biz need only perform duties related to the  
            Mexico office to the extent private funds are available for  
            these purposes.

           Background

          Trade with Mexico  .  According to information provided by the  
          United States International Trade Commission, Mexico is the  
          United States' third-largest trading partner.  Since the  
          implementation of the North American Free Trade Agreement,  
          Mexico and the U.S. have significantly strengthened their  
          economic ties.  Mexico ranks third as a source of U.S. imports  
          ($285.4 billion in 2011) and second as an export market for U.S.  
          goods and services ($174.4 billion in 2011).
           

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           Beginning in 1999, Mexico became California's number one trade  
          partner.  The Public Policy Institute released a study in 2004  
          that highlighted how California and Mexico's trade is two-way  
          within the same commodity class, suggesting extensive production  
          sharing.  Components made in California are assembled or further  
          processed in Mexico, and shipped back to California.  One  
          estimate states that Mexican exports include over 20% U.S.  
          components.  Top commodities for this type of trade include  
          machinery, vehicles, instruments, and electronics and electronic  
          equipment.  California's top five exports to Mexico in 2012 were  
          Computer and Electronic Products ($8.3 billion), Transportation  
          Equipment ($2.4 billion), Machinery, except Electrical ($2  
          billion), Petroleum and Coal Products ($1.8 billion), and  
          Chemicals ($1.5 billion).

           Comments

           According to the author's office, existing law authorizes GO-Biz  
          to open international trade offices; however, GO-Biz has not  
          established an office in Mexico - California's number one  
          economic trading partner.  The author states, "Currently, 23  
          states have trade offices in Mexico.  We can and should do more  
          to encourage California exports, foreign direct investment and  
          economic growth."

           Related Legislation

           AB 337 (Allen) adds a required element to the state's ITI  
          strategy, an evaluation of the ports of entry to the state and  
          their capacity for handling international trade, including  
          industrial and postconsumer secondary materials, originated in  
          or destined for other states.  The bill provides that this new  
          required element be included in the second update of the  
          strategy, which should occur no later than February 1, 2019.

          AB 690 (Campos) repeals and recasts statutory provisions  
          relating to California and Mexico relations including adding the  
          Director of GO-Biz to the membership of the California-Mexico  
          Border Relations Council and designating him/her as Chair.

           FISCAL EFFECT  :    Appropriation:  Yes   Fiscal Com.:  Yes    
          Local:  No

          According to the Senate Appropriations Committee, GO-Biz  

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          indicates that this bill requires four positions and roughly  
          $700,000 annually to staff the trade office.  While this bill  
          stipulates that GO-Biz need only perform the duties related to  
          the trade office to the extent that private funds are available,  
          this bill results in a General Fund cost pressure to offset any  
          shortfall in private monies raised.

          The cost of operating a foreign trade office varies  
          significantly, and is driven by a number of factors including,  
          but not limited to, number of staff, level of service provided,  
          number of state business trips to and from California, and the  
          cost of living in the given country/region.

          As late as 2003-04, the state operated trade offices in 12  
          locations around the world.  Seven foreign trade offices were  
          staffed by state employees, while five other offices were  
          staffed by contracted consultants.  According to the Legislative  
          Analyst's Office, these offices did not demonstrate a clear  
          impact on state exports or foreign investment in California.   
          All of the trade offices were soon closed, though an office in  
          Shanghai reopened in 2012.

           SUPPORT  :   (Verified  5/23/14)

          American GI Forum of California
          California Farm Labor Contractor Association
          Central California SCORE
          Cien Amigos
          Council for Economic Development of Sinaloa
          Fresno Area Hispanic Foundation
          Greater Corona Hispanic Chamber of Commerce
          Hayward Chamber of Commerce
          Hispanic Inland Empire Chamber of Commerce
          Latino Policy Coalition
          Mountain View Chamber of Commerce
          Orange County Business Council
          Orange County Hispanic Chamber of Commerce
          Orton Development Inc.
          Regional Hispanic Chamber of Commerce
          S.T. Johnson Company LLC
          San Diego Regional Chamber of Commerce
          Women in International Trade-Los Angeles

           ARGUMENTS IN SUPPORT  :    According to the author, "Establishing  

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          a California trade office in Mexico would provide better  
          coordination and marketing for California's numerous  
          commodities, and help boost California's exports to Mexico.   
          Having a visible higher educational component as part of this  
          trade office that would represent a wide range of private and  
          public higher educational institutions would ensure that the  
          foundation of our future leaders is built on mutual  
          understanding and cooperation."


          MW:e  5/23/14   Senate Floor Analyses 

                           SUPPORT/OPPOSITION:  SEE ABOVE

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